The No BS Dental Marketing Podcast

Chris Pistorius
  • 5.0 (3)
  • MARKETING
  • UPDATED BIWEEKLY
The No BS Dental Marketing Podcast Podcast

The KickStart Dental Marketing Podcast, host Chris Pistorius talks with guests Justin Guarini and Kim Walsh Phillips about mastering celebrity authority to grow your dental practice. They discuss creative ways dentists can leverage partnerships and local influence to build their brand and attract more patients, without needing a huge budget. Key strategies include speaking at local events, featuring top patients in marketing, and aligning with community influencers. The guests emphasize that taking action on even one idea can set a practice apart from competitors who only listen but don't implement. Sign Up For The No BS Dental Marketing Newsletter  0:00 - Intro and guest introductions 6:06 - Building authority as a local celebrity  9:57 - Creating a talk that converts  15:30 - Starting with local speaking opportunities  20:27 - Creative marketing ideas for dentists  25:14 - Call to action and podcast wrap-up Schedule a Free Strategy Session Here

  1. 1 DAY AGO

    Advanced Facebook Marketing Strategies for Dentists

    The Kickstart Dental Marketing Podcast Episode 7, Chris Pistorius discusses advanced Facebook marketing strategies for dentists. He explains how to use proprietary technology to target members of specific Facebook groups, such as local mommy blogs or new mover groups, with tailored ads. Chris also covers targeting employees of companies with good dental benefits and leveraging local influencers to reach potential patients. These advanced targeting methods can significantly improve the effectiveness of Facebook ad campaigns for dental practices. Timestamps: 0:00 - Introduction and podcast overview 3:26 - Advanced Facebook targeting strategies 7:52 - Targeting specific Facebook groups 12:40 - Reaching company employees on LinkedIn 15:27 - Leveraging local influencers 19:05 - Importance of detailed targeting 22:15 - Closing remarks and contact information

    8 min

  2. SEP 6

    The Power of Reviews Why Negative Feedback is Good for Your Business

    The Kick Start Dental Marketing Podcast, host Chris Pistorious talks with David Fradin about the power of reviews and why negative feedback can actually be good for your dental business. David discusses the importance of understanding your customers' needs and journey, developing a clear product market strategy, and differentiating your practice through positioning and branding. He emphasizes the value of surveying patients, improving appointment scheduling processes, and continuously gathering feedback to refine your services. David also offers advice on how dental practices can leverage customer insights and market research to grow their business responsibly in an increasingly competitive landscape. Timestamps: 0:00 - Introduction and background on David Fradin 5:43 - The five keys to product success for dental practices 9:89 - Importance of understanding the customer journey 14:89 - Differentiating your dental practice 19:89 - Conducting patient surveys and market research 24:89 - Taking action to implement these strategies

    22 min

  3. AUG 28

    Mastering Celebrity Authority to Grow Your Dental Practice

    The KickStart Dental Marketing Podcast, host Chris Pistorius talks with guests Justin Guarini and Kim Walsh Phillips about mastering celebrity authority to grow your dental practice. They discuss creative ways dentists can leverage partnerships and local influence to build their brand and attract more patients, without needing a huge budget. Key strategies include speaking at local events, featuring top patients in marketing, and aligning with community influencers. The guests emphasize that taking action on even one idea can set a practice apart from competitors who only listen but don't implement. Timestamps:  0:00 - Intro and guest introductions 6:06 - Building authority as a local celebrity  9:57 - Creating a talk that converts  15:30 - Starting with local speaking opportunities  20:27 - Creative marketing ideas for dentists  25:14 - Call to action and podcast wrap-up Sign Up For The No BS Dental Marketing Newsletter Schedule a Free Strategy Session Here

    26 min

  4. AUG 21

    The Business of Dentistry: Systems, Processes, and People for Practice Success

    The KickStart Dental Marketing Podcast, host Chris Pistorius talks with dental business coach Danielle Kramer about the importance of systems and processes in running a successful dental practice. Danielle shares insights on revenue cycle management, team development, and creating standard operating procedures to improve efficiency. They discuss the challenges of hiring hygienists and front desk staff, emphasizing how critical the front desk role is for practice growth. Danielle offers practical advice for dentists looking to optimize their practice operations and increase profitability. Sign Up For The No BS Dental Marketing Newsletter 00:51 - Introducing Danielle Kramer  03:58 - Danielle's passion for numbers 07:55 - Importance of systems and processes  12:29 - Setting up standard operating procedures  16:33 - Follow-up systems for new patients  20:51 - Critical role of front desk staff  24:54 - How to contact Danielle Kramer Schedule a Free Strategy Session Here

    26 min

  5. AUG 15

    How to Attract Quality Dental Patients Using Google Maps Marketing?

    This week on the Kick Start Dental Marketing Podcast, we discuss how to attract quality dental patients using Google Maps marketing. We explain why ranking in Google Business Places listings is crucial for dental practices and provides proof of its effectiveness through real data. We also offers tips on optimizing Google Business profiles and discusses the importance of reviews, mobile optimization, and cost-effectiveness compared to paid ads for local SEO. Sign Up For The No BS Dental Marketing Newsletter Schedule a Free Strategy Session Here 00:00 - Importance of Google Maps marketing  03:58 - Proof of effectiveness with call data 09:50 - Optimizing Google Business profile  14:03 - Impact of reviews on rankings  16:02 - Mobile optimization importance  17:56 - Cost-effectiveness vs paid ads  20:47 - Tips for boosting rankings

    22 min

  6. AUG 8

    How Much Should You Really Budget for Dental Practice Marketing?

    This week, we talk about how to attract quality dental patients using Google Maps marketing. I explain why ranking in Google Business Places listings is crucial for dental practices, providing proof of its effectiveness through real data. We touch on some tips on optimizing Google Business profiles and discusses the importance of reviews, mobile optimization, and cost-effectiveness compared to paid ads for local SEO. Sign Up For The No BS Dental Marketing Newsletter 00:00 - Importance of Google Maps marketing 03:58 - Proof of effectiveness with call data 09:50 - Optimizing Google Business profile 14:03 - Impact of reviews on rankings 16:02 - Mobile optimization importance 17:56 - Cost-effectiveness vs paid ads 20:47 - Tips for boosting rankings Schedule a Free Strategy Session Here

    19 min

  7. JUL 19

    Strategies for Success: Building Your Online Presence in Dentistry

    In the No BS Dental Marketing Podcast, host Chris Pistorius talks about the critical role online reviews have in the success of dental practices. He addresses common worries about negative reviews, points out how positive reviews can serve as a strong marketing tool, and shares tips for getting more reviews regularly. Chris highlights how reviews can improve your local search rankings and help bring in new patients. He offers advice on how to handle negative feedback well and how to share positive reviews on your social media and website. He also talks about different tools and software that can help manage your online reviews efficiently. Moreover, Chris stresses the need to follow legal and ethical rules when asking for and sharing reviews. Looking ahead, he sees video testimonials becoming more influential and shares insights on how to use reviews to improve how patients see your practice and encourage its growth. 00:00 Introduction to the Importance of Online Reviews 00:24 Welcome to the Dental Marketing Podcast 00:56 The Power of Online Reviews for Dental Practices 01:56 Leveraging Local SEO with Reviews 04:57 Understanding the Psychology Behind Reviews 07:02 Strategies for Increasing Review Volume 11:48 Focusing Reviews on Key Platforms 12:52 Handling Negative Reviews Professionally 17:02 Leveraging Positive Reviews for Marketing 19:22 Utilizing Software and Tools for Reviews 21:14 Legal and Ethical Considerations in Review Management 22:11 Future Trends in Online Reviews 25:41 Conclusion and Call to Action Schedule a Free Strategy Session Here

    22 min
  8. Key Elements for a Seamless Practice Transition with Dr. Roy Krengel

    05/17/2023

    Key Elements for a Seamless Practice Transition with Dr. Roy Krengel

    Get ready for an exciting episode of The NO BS Dental Marketing Podcast! This time, we have Dr. Roy Krengel, the proud owner of not just one but two thriving dental practices called Krengel Dental in the vibrant St. Paul Minneapolis area. Tune in as Dr. Krengel spills the beans on the secrets to achieving a seamless practice transition. If you've ever wondered how to navigate the tricky waters of practice acquisitions while holding onto your valuable patients, this episode is a must-listen! Don't miss this engaging conversation that could be the game-changer your dental practice needs!

    24 min
See All (61)

Ratings & Reviews

5
out of 5
3 Ratings

About

The KickStart Dental Marketing Podcast, host Chris Pistorius talks with guests Justin Guarini and Kim Walsh Phillips about mastering celebrity authority to grow your dental practice. They discuss creative ways dentists can leverage partnerships and local influence to build their brand and attract more patients, without needing a huge budget. Key strategies include speaking at local events, featuring top patients in marketing, and aligning with community influencers. The guests emphasize that taking action on even one idea can set a practice apart from competitors who only listen but don't implement. Sign Up For The No BS Dental Marketing Newsletter  0:00 - Intro and guest introductions 6:06 - Building authority as a local celebrity  9:57 - Creating a talk that converts  15:30 - Starting with local speaking opportunities  20:27 - Creative marketing ideas for dentists  25:14 - Call to action and podcast wrap-up Schedule a Free Strategy Session Here

Information

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.
Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada