The Nutrition Business Show

Charlyn Ooi

Hosted by Charlyn Ooi, The Nutrition Business Show is the ultimate podcast destination for dietitians, nutritionists, naturopaths, and wellness coaches. Get valuable insights, actionable strategies, and inspirational conversations with nutrition CEOs to fuel your online business. My mission is to help you break free from traditional private practice constraints, stop trading time for money, and build a scalable business for more freedom and impact. Tune in for tips on growing an online nutrition business, social media marketing, sales, funnels, and creating online programs.

  1. What Nobody Tells You About Building a Nutrition Business Online

    8H AGO

    What Nobody Tells You About Building a Nutrition Business Online

    Most dietitians assume that if they’re experienced, qualified, and good at what they do, clients will naturally find them online. But the online world plays by completely different rules. In this episode, I share five hard truths I wish someone had told me before I started building my business online, lessons learned after nearly a decade in business and coaching over 1200 dietitians and nutritionists to start and scale their online practice. Inside the episode, I unpack: ✨ Why building online is a completely different game and what actually works ✨ Why credentials open the door, but trust is what converts  ✨ Why saying "I'm not salesy" is costing you clients, and how to reframe it completely ✨ How imposter syndrome quietly sabotages your pricing and why undercharging repels the clients you actually want. ✨ Why being busy isn’t the same as building a business and the simple systems required to turn attention into consistent revenue. If you’ve been showing up online but struggle to attract clients, this episode will help you understand why and what actually needs to change. Here’s How I Can Help You:🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    29 min
  2. 3 Things My Clients Do Differently (That Drive Predictable Conversions)

    MAR 8

    3 Things My Clients Do Differently (That Drive Predictable Conversions)

    Are you a brilliant clinician who has hit a "Business Ceiling"? Expertise alone doesn’t create a 6-figure business. In this episode, I share the 3 strategic shifts my clients use to move from inconsistent referrals to predictable $10k - $20k months. Inside the episode, I unpack: ✨ The "Niche" Breakthrough: How one client went from referral-only to signing 6 high-ticket clients from IG in one month by solving one burning problem. ✨ The 75% Conversion Standard: Why our clients convert 3 out of 4 discovery calls while the rest of the industry sits at 30%. ✨ The $0.17 Follower: How to use a "Combo Strategy" (Organic + Paid Ads) to stop hearing crickets and buy back your time. ✨ The $26K Program Launch: How one client hit a $26,000 revenue milestone in just 14 days by making these structural changes. If you’ve been putting in the effort but feel like something isn’t "clicking" yet, this episode will show you exactly what’s missing. Links Mentioned in This Episode: 🚀 Momentum Club: Momentum is my high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more → ⚙️ Leads on Autopilot: Stop relying on the algorithm or posting every day just to be seen. Let me show you the simplest, safest way to run low-cost ads starting at $5/day to grow a high-quality email list and get inquiries while you sleep. Learn more → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    26 min
  3. This Is Why You’re Busy, But Not Scaling

    MAR 1

    This Is Why You’re Busy, But Not Scaling

    There’s a stage in business where many practitioners hover. You’re signing clients, but it still feels inconsistent. Your income relies heavily on you, and scaling to consistent $20K - $30K months feels just out of reach. In this episode, Katrina and I unpack the real difference between building and scaling, and what’s actually keeping practitioners stuck before consistent five-figure months. You’ll learn: ✨ Why being stuck under five figure months is often an identity and structure issue ✨ When (and how) to move beyond 1:1 consults into scalable offers ✨ The market shifts affecting online programs right now ✨ The practitioner-to-business-owner mindset shift that changes everything ✨ How $20K - $30K/month business owners think, plan, and make decisions differently If you know you’re capable of more but can’t quite pinpoint what’s missing, this episode will reshape how you approach your next level. ABOUT KATRINA Katrina Cobb is a business coach and support mentor inside Momentum Club, with over 15 years of experience in the coaching space. She helps business owners transition from overworked service providers into confident business owners by refining their structure, standards, and systems.   📲 CONNECT WITH ME Web: www.charlynooi.com Facebook: @charlynooi  Instagram: @charlynooi YouTube: @charlynooi REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice!  I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession.  If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

    45 min
  4. The Launch Model That Creates Predictable Revenue in 2026

    FEB 22

    The Launch Model That Creates Predictable Revenue in 2026

    There’s a lot of noise right now about whether launches still work in 2026. But the issue isn’t launching itself, it’s the model behind it. In today’s market, buyers behave differently, decision cycles are longer, and demand has to be built long before you open doors. In this episode, I break down what’s actually working for dietitians and nutrition professionals right now including: ✨ How 2026 buyer behaviour has shifted (and what that means for your conversions) ✨ The real difference between live and evergreen launches (and how to choose the right one for your stage) ✨ Are free webinars or paid workshops better? ✨ Why your launch week isn’t where the selling actually happens ✨ The hybrid launch model that creates predictable revenue instead of stressful spikes After working with over 1,200 nutrition professionals and reviewing launch plans weekly inside Momentum, I’m seeing clear patterns in what works, and what doesn’t. If you want predictable revenue in 2026, you don’t need to post more. You need to design your funnels smarter. Links Mentioned in This Episode: 🌴 Phuket Nutrition Business Retreat: For the practitioner who’s already generating an income and is ready to create unstoppable momentum.  Spend 5 focused days in Phuket stepping out of execution mode and into high-level decision making. Refine your growth strategy, simplify your systems, and gain the perspective that’s hard to access inside your day-to-day business. Join me for a strategic reset for your next stage of growth, alongside other ambitious female nutrition business owners who are building at your level. Learn more → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    37 min
  5. What It Actually Takes to Build a $30K/Month Practice

    FEB 15

    What It Actually Takes to Build a $30K/Month Practice

    If you’re already getting clients and generating $5K per month, scaling to $30K months isn’t about working harder. It’s about prioritising the right things. In this episode, I’m sharing the three strategic priorities I’d focus on if I were scaling a nutrition business in 2026, and where I see capable practitioners waste time at this stage. Here’s What You’ll Learn: ✨ The one growth focus you need (and what to stop splitting your energy across) ✨ What a truly predictable funnel looks like (organic + paid traffic) ✨ The key business metrics you must track to scale strategically and sustainably ✨ How to remove yourself as the bottleneck and step into CEO-level leadership ✨ Why 10X growth requires business redesign If this is the stage you’re in, this conversation will challenge how you’re thinking about growth and design a business that doesn’t rely on you to be present for every dollar you make. Links Mentioned in This Episode: 🌴 Phuket Nutrition Business Retreat: For the practitioner who’s already generating an income and is ready to create unstoppable momentum.  Spend 5 focused days in Phuket stepping out of execution mode and into high-level decision making. Refine your growth strategy, simplify your systems, and gain the perspective that’s hard to access inside your day-to-day business. Join me for a strategic reset for your next stage of growth, alongside other ambitious female nutrition business owners who are building at your level. Learn more → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    35 min
  6. The 3 Engines Powering a Thriving 6-Figure Dietitian Business

    FEB 8

    The 3 Engines Powering a Thriving 6-Figure Dietitian Business

    Many dietitians build their business using the same mindset they had as an employee - focused on doing more, playing it safe, and holding everything together themselves. That’s why even when clients are coming in, the business still feels unstable. In this episode, I share why stability doesn’t come from hustling and pushing; it comes from building the right systems. Here’s What You’ll Learn: ✨ Why making money and having a stable business aren’t the same ✨ The shift from employee thinking to business owner thinking ✨ The three engines powering every thriving 6-figure business If your business feels busy but fragile, this episode will help you see what’s missing, and what actually needs to change for you to build a sustainable 6-figure online nutrition business. 🔗 Links Mentioned in This Episode 🚀 Momentum Club: Enrollments are now open until February 13th! Momentum is a high-touch, 6-month business coaching program for dietitians and nutritionists ready to build a thriving 6-figure business beyond 1:1 consults. Get personalised support and proven strategies across organic content, ads, and email marketing to create predictable leads and scale with hybrid programs. Learn more → 📲 Connect with Me Web: www.charlynooi.com Facebook: @charlynooi Instagram: @charlynooi YouTube: @charlynooi Review and Subscribe to The Nutrition Business Show Podcast I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice. If you’ve enjoyed The Nutrition Business Show, I’d be incredibly grateful if you could leave me a quick review on Apple Podcasts. It helps more practitioners discover the show so we can grow together and elevate our profession. And don’t forget to hit subscribe so you never miss an episode.

    35 min
  7. What It Really Takes to Build a Sustainable 6-Figure Nutrition Business (Leigh Merotto’s Journey)

    FEB 1

    What It Really Takes to Build a Sustainable 6-Figure Nutrition Business (Leigh Merotto’s Journey)

    Most 6-figure nutrition businesses aren’t built overnight; they’re built deliberately.  In this episode of The Nutrition Business Show, I’m joined by my long-term client Leigh Merotto, whose business has grown steadily and intentionally over several years. Leigh shares what her business looked like in the early days, from back-to-back 1:1 consultations and long hours to a calm, six-figure business supported by signature programs, systems, and clear boundaries. In this episode, you’ll learn: ✨ How Leigh transitioned from one-to-one work into scalable programs over time ✨ Why sustainable growth often requires data-led decisions rather than emotion ✨ The systems and structures that allowed her to scale without burning out ✨ How raising prices confidently led to stronger client commitment and outcomes✨ Why values-led decision-making is key to building a sustainable nutrition business 🔗 Links Mentioned in This Episode 🚀 The Six-Figure Signature Program Bootcamp (3 - 5 February): A 3-day live practical workshop experience designed to help dietitians build a profitable, outcome-driven signature hybrid program that aligns with how clients actually buy in 2026. Learn more → ABOUT LEIGH Leigh Merotto is the founder of GutFit Nutrition and a leading Canadian Registered Dietitian and Coach specialising in IBS, gut health, and fitness. Leigh empowers active individuals to optimise their gut health and break free from IBS symptoms using a whole-body, science-based approach.  📲 CONNECT WITH LEIGH Instagram: @leighmerotto_rd Website: www.gutfitnutrition.com    📲 CONNECT WITH ME Web: www.charlynooi.com Facebook: @charlynooi  Instagram: @charlynooi YouTube: @charlynooi REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice!  I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession.  If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

    40 min
  8. How to Create an Online Program People Will Actually Pay For (Hot Seat with Elise Pope)

    JAN 25

    How to Create an Online Program People Will Actually Pay For (Hot Seat with Elise Pope)

    Feeling stuck because you have too many ideas, and worried about choosing the wrong one for your signature online program? In this episode, I’m coaching Elise Pope, an Accredited Practising Dietitian from Australia and co-founder of Hera Nutrition, through a live hot seat coaching session to help her gain clarity on what to build next. Elise works across pregnancy, infant, and child nutrition. Like many dietitians, her challenge isn’t lack of ideas. It’s deciding what to focus on and how to turn that into a scalable offer people will actually pay for. In this episode, you’ll learn: ✨ How to break out of analysis paralysis when you have too many ideas ✨ How to choose a program idea that aligns passion with real market demand ✨ What people are really paying for in online programs (and why information alone isn’t enough) ✨ The key ingredient that determines whether a program succeeds ✨ How to map out a practical 90-day action plan to move from idea to launch If you’re feeling stretched by 1:1 work or unsure where to focus next, this episode will give you clarity and direction. ABOUT ELISE Elise Pope is an Accredited Practising Dietitian specialising in infant and child nutrition. She is the co-founder of Hera Nutrition and works closely with families to support confident, positive relationships with food, particularly during early childhood. Drawing on her clinical experience and her own journey as a mum, Elise is passionate about making evidence-based nutrition support more accessible, practical, and aligned with real family life. 📲 CONNECT WITH ELISE Instagram: @elise_paediatricdietitian  Hera Nutrition Web: https://www.heranutrition.com.au/ Instagram: @heranutrition Facebook: Hera Nutrition Tiktok: @heranutrition_   📲 CONNECT WITH ME Web: www.charlynooi.com Facebook: @charlynooi  Instagram: @charlynooi YouTube: @charlynooi REVIEW & SUBSCRIBE TO THE NUTRITION BUSINESS SHOW PODCAST I want to reach more ambitious dietitians and nutritionists just like you and help them build their dream practice!  I’d be incredibly grateful if you could leave me a review on Apple Podcasts here so we can get into the earbuds of more practitioners! Together, we can elevate our presence online and create a stronger voice for our profession.  If you've enjoyed The Nutrition Business Show Podcast, don’t forget to hit SUBSCRIBE so you don’t miss any episodes!

    36 min

Ratings & Reviews

5
out of 5
6 Ratings

About

Hosted by Charlyn Ooi, The Nutrition Business Show is the ultimate podcast destination for dietitians, nutritionists, naturopaths, and wellness coaches. Get valuable insights, actionable strategies, and inspirational conversations with nutrition CEOs to fuel your online business. My mission is to help you break free from traditional private practice constraints, stop trading time for money, and build a scalable business for more freedom and impact. Tune in for tips on growing an online nutrition business, social media marketing, sales, funnels, and creating online programs.

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