The Office On Call: The OT/PT Copywriter The Innovative OT

Courtney Smith is an email copywriter for rehab therapists, a non-clinical venture that she pursued during the coronavirus pandemic. Clinically, she is a unicorn dual therapist, credentialed as both an occupational and physical therapist (University of St Augustine 2013, 2015), and the majority of her clinical experience is in geriatrics. Her transition from clinical care was birthed from spending 8 months in Hawaii as a travel therapist, and of course, burnout. Reading Tim Ferriss's book, "The 4-Hour Workweek" also fueled that fire. As an entrepreneur, Courtney prides herself on being able to put her writing hobby to work while advocating for private practice owners by helping with their direct marketing strategy. She believes that cash-based practices are the future of the PT & OT professions, and she hopes to help others avoid career abandonment by writing non-sleazy email campaigns that attract, nurture, and convert online traffic into clients.  She's serious about regaining that autonomy that they preached to us about in grad school!  Courtney loves to support those in non-clinical roles as well, and you can learn more about her copywriting services on her website (theofficeoncall.com). While not working, Courtney can be found on the nearest hiking trail with her husband, Cory, binging cute dog videos on Instagram, or dreaming about her retirement in Hawaii.”