29 min

The OutKast Edge Trapital

    • Music

For the first part of this episode, I do a live reading of an essay that I wrote about the rap duo OutKast and a theory that I’ve named after their journey. I explain how different phases of technology and platforms have played a role in OutKast, Tyler Perry, Issa Rae, and Tyler, the Creator’s trajectories to success. After that, I weigh in on some of my readers’ suggestions for people—in hip-hop and in other industries—who they think have the OutKast Edge. And to wrap it all up, I talk about a few names from my own personal list.
Tune in to this episode to learn how slept-on trends can become popular and how artists can sustain their unique edge to succeed!

Episode Highlights
[01:32] About OutKast
[03:43] The OutKast Edge theory
[04:40] Create content for like-minded outsiders
[05:07] Build an audience on independent platforms 
[05:45] Play the long game: persevere and push through
[06:17] Who else has the OutKast Edge
[11:11] The OutKast Edge evolves with phases of technology
[14:00] You can lose your OutKast Edge
[16:48] My thoughts on Doja Cat, Anderson .Paak, and The Weeknd
[21:54] On Elon Musk’s Tesla and David Portnoy’s Barstool Sports
[24:27] Why Frank Ocean is popular but does not have the OutKast Edge
[25:48] My personal picks: Ziwe Fumudoh, Griselda, Lil Dicky, and Nadeshot

Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSS

Host: Dan Runcie, @RuncieDan, trapital.co

Links:
 The OutKast EdgePublic.com (code: trapital)
Trapital is home for the business of hip-hop. Gain the latest insights from hip-hop’s biggest players by reading Trapital’s free weekly memo. 

For the first part of this episode, I do a live reading of an essay that I wrote about the rap duo OutKast and a theory that I’ve named after their journey. I explain how different phases of technology and platforms have played a role in OutKast, Tyler Perry, Issa Rae, and Tyler, the Creator’s trajectories to success. After that, I weigh in on some of my readers’ suggestions for people—in hip-hop and in other industries—who they think have the OutKast Edge. And to wrap it all up, I talk about a few names from my own personal list.
Tune in to this episode to learn how slept-on trends can become popular and how artists can sustain their unique edge to succeed!

Episode Highlights
[01:32] About OutKast
[03:43] The OutKast Edge theory
[04:40] Create content for like-minded outsiders
[05:07] Build an audience on independent platforms 
[05:45] Play the long game: persevere and push through
[06:17] Who else has the OutKast Edge
[11:11] The OutKast Edge evolves with phases of technology
[14:00] You can lose your OutKast Edge
[16:48] My thoughts on Doja Cat, Anderson .Paak, and The Weeknd
[21:54] On Elon Musk’s Tesla and David Portnoy’s Barstool Sports
[24:27] Why Frank Ocean is popular but does not have the OutKast Edge
[25:48] My personal picks: Ziwe Fumudoh, Griselda, Lil Dicky, and Nadeshot

Listen: Apple Podcasts | Spotify | SoundCloud | Stitcher | Overcast | Amazon | Google Podcasts | Pocket Casts | RSS

Host: Dan Runcie, @RuncieDan, trapital.co

Links:
 The OutKast EdgePublic.com (code: trapital)
Trapital is home for the business of hip-hop. Gain the latest insights from hip-hop’s biggest players by reading Trapital’s free weekly memo. 

29 min

Top Podcasts In Music

The Joe Budden Podcast
The Joe Budden Network
The Story of Classical
Apple Music
DISGRACELAND
Double Elvis Productions
Million Dollaz Worth Of Game
Barstool Sports
Drink Champs
Interval Presents
A History of Rock Music in 500 Songs
Andrew Hickey