The Physics of Startups with Rob Snyder

Rob Snyder
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Most founders are stuck in the pain cave - and no one can tell them why. This podcast is for founders who want to understand why some startups take off and other's don't. - With Rob Snyder (3x founder, Harvard Innovation Lab fellow, ex-HBS and McKinsey). - Practical insights to help founders escape the pain cave and build profitable businesses. PMF newsletter: https://howtogrow.substack.com Work with Rob: https://www.robsnyder.org Contact: rob@reframeb2b.com

  1. 1D AGO

    Strict Productivity (aka: Understanding superhuman founders)

    Blog post: "Strict Productivity" on https://howtogrow.substack.com/ Work with Rob: www.robsnyder.org Rob and RC discuss productivity based on a foundational understanding of *what is a startup* which is the necessary foundation for doing productive things. Conversation addresses the constraint-theory approach to understanding your startup, identifying bottlenecks, and practical ways Rob sees great founders tackling bottlenecks. Also get into why there is so much performative LARPing in startup-world. ----Rob's website: www.robsnyder.orgConnect w/ Rob on LinkedIn: https://www.linkedin.com/in/rsnyder1/ Weekly founder insights: https://howtogrow.substack.com/

    39 min

  2. OCT 31

    Customer Success (the "bullet train to retention")

    Full Substack post "Customer Success": https://howtogrow.substack.com/ Work with Rob: Info Rob's Miro: https://bit.ly/4q9JiP3 Rob and RC focus on the "post-sell" part of PMF in this convo - customer success and retention. They discuss Rob's thinking on how to define success, what to focus on, and why so many founders are focused on the wrong metrics or doing customer success wrong ("Throwing the product over the wall"). They also discuss goblin mode, and practical steps for founders who want to improve customer success and retention. ----Rob's website: www.robsnyder.orgConnect w/ Rob on LinkedIn: https://www.linkedin.com/in/rsnyder1/ Weekly founder insights: https://howtogrow.substack.com/

    54 min

  3. OCT 24

    The Divine Lever (What pulls you? A new concept)

    Read "The Divine Lever" in Rob's newsletter: https://howtogrow.substack.com November Bootcamp info: LINK Rob and RC explore one of Rob's newest ideas - "The Divine Lever" - with its dual elements of "a causal lever" and "divine / objectively good." They discuss how these elements interact, why they interact in a way that creates valuable businesses, and how to think about each in the context of your startup. Mailbags toward the end of the episode: - How to know when to push through and when to give up? - Does it necessarily have to be true that your startup is the only one that can solve the problem for the customer? Leave a comment with topics you'd like us to cover in upcoming podcasts! ----Rob's website: www.robsnyder.orgConnect w/ Rob on LinkedIn: https://www.linkedin.com/in/rsnyder1/ Weekly founder insights: https://howtogrow.substack.com/

    51 min

  4. OCT 17

    The Demand Audit

    Rob and RC dig into what you should do when you have lukewarm demand or something isn't working quite like it should and you aren't sure why. Includes pragmatic discussion of how to do a Demand Audit, and the difference between several "Demand problems" and "Execution problems" (the tl;dr - your problem might not be that you don't have Demand). Links Full post in Rob's Substack, "The Demand Audit": ⁠LINK⁠Miro Board with demand Audit instructions: ⁠LINK⁠ Info on working with Rob: ⁠LINK----Rob's website: www.robsnyder.orgConnect w/ Rob on LinkedIn: https://www.linkedin.com/in/rsnyder1/ Weekly founder insights: https://howtogrow.substack.com/

    54 min

  5. OCT 10

    Demand: Force against the status quo

    Full post on Rob's Substack: LINK (Post: "Force against the status quo") Info on working with Rob: LINK Rob has sharpened his theory on what exactly is demand for startups. Rob and RC dive into this, exploring how Demand behaves like a "Force against the status quo" - which has both magnitude (how much the customer wants change) and direction (what shape they want). This theory builds on Rob's Demand, Supply and PULL frameworks - and is helpful especially for founders struggling with lukewarm demand, difficulty closing deals, mixed messages from customers, demos, outbound, etc. -- Rob's website: https://www.robsnyder.org Rob's Substack: LINK

    49 min

  6. OCT 3

    Bend the world to fit demand

    *Kind of hilarious retraction*: Rob's wife let him know they use Huggies, not Pampers. Substack post: Bend the world to fit demand More about Rob's November bootcamp: GOOGLE DOC Rob and RC dive into the concept of Supply today (mostly "product" focused), specifically taking the approach of where does supply originate? The conversation goes into how supply should take shape, how to understand demand before developing supply, what to do if you already have supply that you're trying to sell, and, of course, Pampers diapers. ---Connect on LinkedIn w/ Rob: https://www.linkedin.com/in/rsnyder1/ Weekly founder insights w/ Rob: https://howtogrow.substack.com/ More about Rob / work with Rob: www.robsnyder.org#PMF #B2BSales #VC #Startup #VentureCapital #Founderledsales

    44 min

  7. SEP 26

    What's your founder operating philosophy?

    This week's newsletter: "What is your operating philosophy?" Rob's Substack: https://howtogrow.substack.com/ Rob's "Unifying Theory of Startups" Miro board: LINK Rob and RC jump into the concept of the "Founder Operating Philosophy" - discussing different types of operating philosophies, what different operating philosophies lead to, and ways to diagnose what your operating philosophy. Also discuss how to develop a "Demand-oriented" operating philosophy. The second part of the convo is about Rob's "Unifying Theory of Startups" - Rob's developing thesis of what a startup is and how it works. He's open-sourced this theory, and recommend visitng the newsletter and Miro to check it out. ----Rob's website: www.robsnyder.orgConnect w/ Rob on LinkedIn: https://www.linkedin.com/in/rsnyder1/ Weekly founder insights: https://howtogrow.substack.com/

    47 min

  8. SEP 19

    Pipeline: Getting to 5-10 calls / week

    Link to Rob's newsletter: https://howtogrow.substack.com This week's newsletter: "Pipeline mega-post" Rob and RC dive into one of Rob's least favorite, but most in-demand topics: pipeline. Conversation covers how to get to 5-10 calls per week even before you have a product, how to craft outbound that people don't hate, and when to convert to a 'toll-booth' approach. ----Rob's website: www.robsnyder.orgConnect w/ Rob on LinkedIn: https://www.linkedin.com/in/rsnyder1 Weekly founder insights: https://howtogrow.substack.com

    51 min
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About

Most founders are stuck in the pain cave - and no one can tell them why. This podcast is for founders who want to understand why some startups take off and other's don't. - With Rob Snyder (3x founder, Harvard Innovation Lab fellow, ex-HBS and McKinsey). - Practical insights to help founders escape the pain cave and build profitable businesses. PMF newsletter: https://howtogrow.substack.com Work with Rob: https://www.robsnyder.org Contact: rob@reframeb2b.com

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