130 episodes

With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week!

Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program!

Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams!

Connect with Lauren:
On Instagram @LaurenWrighton
Grab your seat to Lauren's masterclass at LaurenWrighton.com/masterclass, and
Join the Podcast Manager Mastermind on facebook!

The Podcast Manager Show Lauren Wrighton

    • Business
    • 5.0 • 63 Ratings

With over 90k new podcasts started each month, podcast managers are desperately in need! In the first podcast DESIGNED for podcast managers, your host, Lauren Wrighton, will be sharing exactly how to build a profitable podcast management business without working more than 20 hours a week!

Lauren Wrighton is a podcast strategist who went from making $5 an hour to $50+ an hour in less than 6 months by making a few changes to her business. Now she teaches freelancers how to become profitable podcast managers in her course, The Podcast Manager Program!

Tune in each week to get one step closer to running the profitable Podcast Management business of your dreams!

Connect with Lauren:
On Instagram @LaurenWrighton
Grab your seat to Lauren's masterclass at LaurenWrighton.com/masterclass, and
Join the Podcast Manager Mastermind on facebook!

    Ready, Set, Clients!

    Ready, Set, Clients!

    You asked and I'm delivering :)
    If you want to learn how to land high-paying podcast management clients in just 3 days... if got something for you!
    Listen in to hear all about my brand new mini-course, Ready, Set, Clients!
    This is for you if you already have the skills and just want to land your first high-paying client!
    In Ready, Set, Clients you'll learn the strategies that are working for podcast managers TODAY to land awesome high-paying clients.
    Go to https://laurenwrighton.com/clients?fbclid=IwAR0DLDoqUwrJ1jT4UWGO1w0UoGwXS2kfBImgWYXw8g6ku7zz7vPdMO0-m3w (LaurenWrighton.com/clients) to see what's included and how to join us for just $37!
    The price goes up on 9/28/22 so join us now!

    • 3 min
    A look at Audio Engineering with Alyson Castonguay

    A look at Audio Engineering with Alyson Castonguay

    EPISODE 127
    Do you want to help your clients with better audio editing and production? My guest today can help with that. Alyson Castonguay is a professional Audio Engineer with vast experience across many formats and types of shows. She shares with us her approach to podcast editing, the differences between an audio engineer and an audio editor, and tips to achieve better recordings. We also talk about the differences between podcast producers and podcast editors, and she shares her equipment recommendations. I hope you get an idea of what you could do, and maybe what you don’t need to do, as a podcast editor who’s never been an audio engineer, and how to improve your overall podcast audio quality.
    In this episode, we cover:
    - Alyson’s journey from audio editing, recording, and engineering to podcasts
    - Audio engineering vs audio editing explained
    - Differences between podcast producer and podcast editor
    - Using outtakes in your podcast
    - Alyson’s workflow process for editing podcasts
    - How long should it take to edit a podcast?
    - Equipment recommendations for podcasters
    - Tips for better in-person recordings
    - The importance of adding silence into your podcasts
    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! https://instagram.com/laurenwrighton (@laurenwrighton)
    Learn how to become a profitable podcast manager without working more than 20 hrs/wk in my free masterclass! Grab a seat at https://LaurenWrighton.com/masterclass (LaurenWrighton.com/masterclass)
    SHOW NOTES: https://laurenwrighton.com/episode127 (https://laurenwrighton.com/episode127)
    Mentioned in this episode:
    Go to LaurenWrighton.com/Clients to learn more about Ready, Set, Clients!

    • 49 min
    Do Podcasters still need help with their shows?

    Do Podcasters still need help with their shows?

    EPISODE 126
    In the past couple of years, the number of podcasts out there has quadrupled growing from just over 1 million podcasts to over 4 million. At the same time, tools have been coming out to make starting a podcast easier and easier which leads us to ask the question, “do podcasters still need help with their shows?”. The short answer is “yes”, because of those 4 million podcasts, only 4% are actually actively producing episodes! That means as podcast managers, we have a lot of opportunity to grow our client base and offer a service that people really need. In this episode, I’ll share some of the reasons podcasts fail and how we as podcast managers can stand in the gap to help our clients succeed.
    In this episode, we cover:


    - Do podcasters need help starting a show?
    - The stats on active podcasts
    - Why podcast managers are more essential than ever
    - Tips to land and retain clients


    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! https://instagram.com/laurenwrighton (@laurenwrighton)


    Learn how to become a profitable podcast manager without working more than 20 hrs/wk in my free masterclass! Grab a seat at https://LaurenWrighton.com/masterclass (LaurenWrighton.com/masterclass)


    SHOW NOTES: https://laurenwrighton.com/episode126 (https://laurenwrighton.com/episode126)
    Mentioned in this episode:
    Go to LaurenWrighton.com/Clients to learn more about Ready, Set, Clients!

    • 13 min
    Sarah Young on turning your business cash flow into wealth

    Sarah Young on turning your business cash flow into wealth

    Episode 125
    In our conversation, we talk about how we can start thinking about our businesses not just from the perspective of earning cash, but in terms of actually generating wealth so we can build something long lasting that serves us at a higher level. In order to do this, we need to generate cash flow and then invest that into assets that can produce more cash flow. This sounds simple, but what does this actually look like? Sarah shared some great tips and insight on how to build wealth, attain passive income, and get yourself on the path toward financial independence. Sarah is a firm believer that having your finances in order will not only allow you to enjoy your business more, but will actually allow you to enjoy your life more as you gain time freedom and the ability to spend more time doing what you love. Who wouldn’t want that for themselves? Financial literacy is important for both your life and for your business, so I hope after listening you feel inspired and excited about using your business to actually generate wealth.
    In this episode, we cover:
    - How Sarah got her start working online


    - How to ensure you’re actually making a profit


    - Commodity vs. strategy business models


    - Valuing your time and energy (not just your profit)


    - Examples of passive income that can produce cash flow


    - What it looks like to have multiple income streams


    - Stages to achieve wealth - stabilizing, protecting, and investing


    - Financial literacy in your business


    - The biggest financial mistake business owners make


    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! https://instagram.com/laurenwrighton (@laurenwrighton)


    Learn how to become a profitable podcast manager without working more than 20 hrs/wk in my free masterclass! Grab a seat at https://LaurenWrighton.com/masterclass (LaurenWrighton.com/masterclass)


    SHOW NOTES: https://laurenwrighton.com/episode125 (https://laurenwrighton.com/episode125)
    Mentioned in this episode:
    Go to LaurenWrighton.com/Clients to learn more about Ready, Set, Clients!

    • 49 min
    Fix this mindset mistake so you can make your first $1k+ as a podcast manager

    Fix this mindset mistake so you can make your first $1k+ as a podcast manager

    EPISODE 124
    Starting and building your business is messy, and one piece of being an entrepreneur is being able to start in the mess. Today I share with you two mindset mistakes, and how to recognize and fix them. I talk about the benefit of taking courses, the benefits and traps of streamlining, and just starting small. I want to help you overcome these mistakes and build a business that’s profitable, that you enjoy, and that will help fund your life. It's messy, but you can do it.
    In this episode, we cover:
    - Recognizing that starting a business is messy
    - Streamlining and the trap of perfectionism and procrastination when starting your business
    - Offering smaller client packages so you can get started
    - Getting in the game by just getting started
    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton
    Learn how to become a profitable podcast manager without working more than 20 hrs/wk in my free masterclass! Grab a seat at LaurenWrighton.com/masterclass
    SHOW NOTES: https://laurenwrighton.com/episode124

    Mentioned in this episode:
    Go to LaurenWrighton.com/Clients to learn more about Ready, Set, Clients!

    • 15 min
    How to support a podcaster for 5+ years with Katie Hake

    How to support a podcaster for 5+ years with Katie Hake

    EPISODE 123
    Let’s be honest. Hosting a podcast changes year, over year, over year. Today I discuss with Katie Hake (a Fitness Professional, my former podcast co-host and BFF) how you, as a podcast manager, can support a podcaster for five plus years. Katie shares from a podcasters perspective what it’s like to host a show for over five years, and how she and her podcast manager work together to keep the show alive through the many ebbs and flows and seasons of long-term podcasting. We also discuss how evolving as a person affects your show, shifting ROI perspectives, and how working with a podcast manager can makes Katie a better podcaster.
    Katie is a Non-Diet Dietitian and Fitness Professional with a passion for helping women to stop dieting and start living. She works with women to eliminate the rigid, all-or-nothing mindset and replace it with one that celebrates life’s small wins to let them grow. Through both nutrition and fitness coaching, she empowers women to become the expert of their own bodies. Katie’s podcast, Fit Friends Happy Hour, has been inspiring women for over five years.
    In this episode, we cover:
    - How Katie got started in podcasting
    - How evolving as a person changes your podcast content
    - Why Katie chose podcasting as a platform for her message
    - Changes and seasons in workflow processes
    - How a podcast manager makes Katie her a better podcaster
    - Shifting ROI perspectives after years of podcasting
    - Katie’s tips on the power of podcasting for new podcasters
    If you want to chat more about this topic, I would love to continue this conversation with you, over on Instagram! @laurenwrighton
    Learn how to become a profitable podcast manager without working more than 20 hrs/wk in my free masterclass! Grab a seat at LaurenWrighton.com/masterclass
    SHOW NOTES: https://laurenwrighton.com/episode123

    Mentioned in this episode:
    Go to LaurenWrighton.com/Clients to learn more about Ready, Set, Clients!

    • 51 min

Customer Reviews

5.0 out of 5
63 Ratings

63 Ratings

SFVKid ,

Industry Insights

Love hearing about all facets of the podcasting industry. Lotta opportunity out there.

Hlcm2 ,

Tangible, valuable, my go to podcast

Lauren delivers value every single week and always bring wisdom to become, grow and deal with all the things that come with Podcast Management. I love how she covers all the bases from business struggles, tips to implement and brings speakers on to hear from multiple outlooks! Ever since I found her podcast, I don’t miss any episodes! Highly recommend this show to anyone with any interest in Podcast Management. Also, listening to Lauren is like having a friend in your ears! Thank you Lauren!

Leen Grant ,

Inspiring and Informative

I’ve been listening to Lauren’s show since it launched and I always learn new ways to scale my podcast management business. I always feel inspired and motivated to work in my business afterwards. Thanks, Lauren!

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