Powerful Stories with Tory Archbold

Tory Archbold
Powerful Stories with Tory Archbold

Powerful Stories with Tory Archbold. One of Australia’s top female entrepreneurs and CEOs, Tory Archbold knows that just as our stories have the power to shape us, so we have the power to shape our stories. Having attained global recognition through her businesses Torstar and Powerful Steps, now Tory is stepping back to connect with the powerful stories of extraordinary women—their highs and lows, near misses and great wins. From entrepreneurs to CEOs to influencers and beyond, women open up to Tory about the powerful steps they’ve taken, and the sacrifices they’ve made, to achieve their business goals. These compelling stories aren’t just great listening. They invite listeners to step up and take hold of their own power. Find out more at www.powerful-steps.com

  1. JUL 6

    Fear + Greed Collab Ep 1: Passion, Integrity, and Reinvention: The Tory Archbold Journey

    In this 6 part collab with Fear + Greed, Sean Aylmer interviews Tory. Ever been underestimated? Tory Archbold certainly has. From her early struggles as an average student on Sydney's North Shore to her meteoric rise as a PR and brand communications powerhouse, Tory's story is nothing short of inspiring. At just 24, she founded her own agency, driven by an unrelenting passion for storytelling and a clear vision sparked by her time working with media giants in London. This episode takes you through the highs and lows of that journey, illustrating how Tory’s steadfast belief in her values of passion, integrity, and delivery led to her success.   Balancing a high-powered career with personal struggles is no easy feat, and Tory knows this firsthand. She opens up about the challenges of working with iconic brands like Amazon Shopbop, Missguided, Adidas, and Mulberry, all while navigating relationship breakdowns and health issues. These experiences reshaped her priorities and led to the creation of Powerful Steps, her new venture focused on personal and professional transformation. Listen as Tory discusses the vital importance of trusting your instincts, choosing the right people to surround yourself with, and making the bold decision to close her PR agency, Torstar, for a fresh start. Join us for a compelling conversation filled with invaluable insights on balancing ambition with well-being. See omnystudio.com/listener for privacy information.

    21 min
  2. JUL 1

    Pay forward your knowledge to empower others with Tory Archbold, Nicola Dale and Di Edwards

    In this Powerful Stories episode, we have chosen to share an interview with Nicola Dale and Di Edwards, who interviewed Tory on their podcast Over the Back Fence to discuss how she embarked on a journey of empowerment and self-belief. Our community wants more of these interviews where dynamic women ask Tory about her 'story' and how she used this to empower women around the world. We trust this inspires you on your own powerful journey, as rock bottom is the best place to start at any stage of your life.     Key Takeaways: - Tory's "coffee date" strategy for networking and building her first business - Embracing rejection as a catalyst for growth and self-discovery - The transformative power of living in alignment with one's values - Recognizing pivotal moments for personal and professional reinvention - Empowering women to step into their power and achieve their full potential through Powerful Steps   Memorable Quote: "In the moments when we are clear on our vision, passion, and purpose - anchored in our values - that's when incredible opportunities and doors will open up for us."   Favorite Moment: A life-changing realization inspired by Drew Barrymore's talk about reinventing her career led to the creation of Powerful Steps.   Tune in to this insightful and inspiring conversation with Nicole, Di, and Tory Archbold, and join the journey of empowerment and self-belief. See omnystudio.com/listener for privacy information.

    41 min
  3. The Power of Authenticity and Relatability in Marketing with award-winning CMO Jeanniey Walden

    JUN 16

    The Power of Authenticity and Relatability in Marketing with award-winning CMO Jeanniey Walden

    Jeanniey Walden went from an elementary school teacher in the early 90s to a Digital Marketing pioneer in the early 2000s to Global Marketing and Growth Leader for Fortune 1000 companies. Now she is the founder and CEO of Liftoff Enterprises, a leading workplace expert, and host of the nationally syndicated TV show “Liftoff with Jeanniey Walden” and podcast “Liftoff Journeys.” In this episode, Tory and Jeanniey talk about the importance of authenticity and relatability in marketing. Jeanniey discusses her experience in transforming brands and the role of customer relationships in driving success. Emphasizing the need for data-driven marketing strategies and the importance of measuring success based on brand strength and bottom-line results. She also highlights the significance of building a personal brand and shares insights from her TV show, Lift Off with Jeannie. Key Takeaways Authenticity and relatability are key in marketing to build strong customer relationships. Data-driven marketing strategies are essential for measuring success and driving results. Building a personal brand requires being authentic and sharing both professional and personal aspects of your life. Transforming a brand involves understanding the customer and finding ways to differentiate and resonate with them. Measuring success should consider both brand strength and bottom-line results. Sharing wisdom and inspiring others can have a profound impact on their lives and careers. Contact with Jeanniey: www.jeannieywalden.com Connect with Tory: www.powerful-steps.com Find out more about the Business Attraction Program: www.powerful-steps.com/business-attraction-program See omnystudio.com/listener for privacy information.

    25 min
  4. The Changing Face of Retail Leadership: Adapting to the Needs of Today's Customers

    JUN 9

    The Changing Face of Retail Leadership: Adapting to the Needs of Today's Customers

    Gina Anstee, is the retail director for Aje Athletic and has a reputation for building and leading iconic luxury brands to unprecedented growth. In this episode, Tory and Gina, highlight insights on retail leadership and customer experience. Gina fell into sales after starting her career in marketing and communications, and discovered the importance of building relationships with customers. Gina emphasizes the need for authenticity and genuine connections in retail, as well as empowering and celebrating her team. She discusses the use of data and analytics to drive growth and improve the customer experience, and the implementation of click and collect and same-day delivery. Key Takeaways Building relationships and making genuine connections with customers is crucial in retail. Empowering and celebrating the team leads to better customer experiences and retention of talent. Data and analytics can be leveraged to drive growth and improve the customer experience. Click and collect and same-day delivery are important services in the retail industry. Global trends can be used to improve local retail experiences. Women in their 50s bring valuable wisdom and resilience to leadership roles. Personal growth and stepping into one's power are important for career advancement.   Contact with Gina: www.linkedin.com/in/gina-anstee-58b5194a Connect with Tory: www.powerful-steps.com Find out more about the Business Attraction Program: www.powerful-steps.com/business-attraction-program See omnystudio.com/listener for privacy information.

    26 min
5
out of 5
22 Ratings

About

Powerful Stories with Tory Archbold. One of Australia’s top female entrepreneurs and CEOs, Tory Archbold knows that just as our stories have the power to shape us, so we have the power to shape our stories. Having attained global recognition through her businesses Torstar and Powerful Steps, now Tory is stepping back to connect with the powerful stories of extraordinary women—their highs and lows, near misses and great wins. From entrepreneurs to CEOs to influencers and beyond, women open up to Tory about the powerful steps they’ve taken, and the sacrifices they’ve made, to achieve their business goals. These compelling stories aren’t just great listening. They invite listeners to step up and take hold of their own power. Find out more at www.powerful-steps.com

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