40 min
The Power of Podcasts and Audio Ads for Mobile Marketers - Josh Brooks (M&C Saatchi Performance) Apptivate: App Marketing Explained
-
- Marketing
Today’s guest breaks down why performance marketers should consider podcasts and audio ads as part of their media mix. We’ll explore the opportunities within audio to tell a brand’s story to an engaged, niche audience as well as how to target audiences and measure audio ad performance.
Today’s guest breaks down why performance marketers should consider podcasts and audio ads as part of their media mix. We’ll explore the opportunities within audio to tell a brand’s story to an engaged, niche audience as well as how to target audiences and measure audio ad performance.
40 min