29 min
The Power of Product Qualified Leads with Tyler Bench Hey Salespeople
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- Careers
Tyler Bench is king of the wide funnel. With over 700,000 new Lucidchart registrations a month, Tyler has a big task as Director of Demand Generation. However, with great user numbers, comes great responsibility. Lucidchart’s PQL approach strategically aligns marketing and sales, essentially changing the customer experience within SaaS while taking competitive advantage of the landscape. Listen to this episode of Hey Salespeople to learn more about Tyler’s strategy when it comes to PQLs and his three part axis of qualification. Visit Salesloft.com for show notes and insights from this episode.
Tyler Bench is king of the wide funnel. With over 700,000 new Lucidchart registrations a month, Tyler has a big task as Director of Demand Generation. However, with great user numbers, comes great responsibility. Lucidchart’s PQL approach strategically aligns marketing and sales, essentially changing the customer experience within SaaS while taking competitive advantage of the landscape. Listen to this episode of Hey Salespeople to learn more about Tyler’s strategy when it comes to PQLs and his three part axis of qualification. Visit Salesloft.com for show notes and insights from this episode.
29 min