The Profitable Podcaster Joe Casabona

Are you using your podcast to build your own authority? Most people aren't. See, if you have an interview podcast, you probably aren’t. Instead, I recommend you do this:

1. Start working in short, 20 minute or less episodes into your show.
2. Pick topics that allow you to showcase your expertise and solve a problem.
3. Have a super clear CTA to join your mailing list or schedule a free call.

If you’re a coach, course creator, or author, these episodes will be an incredible way for your to get listeners to know, like, and trust you.

Listen for a deeper dive.

And be sure to check out my guide on Mini Podcasting too!
Get the Podcast Booster Blueprint for free at  https://profitablepodcaster.fm/blueprint

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We've got another coaching call for you today, but it's a little bit different than the other coaching calls that I've done. That's because Trudie Avery is shutting down her podcast. So instead of a coaching call on what she can do to improve her podcast, we're doing a little bit of a post-mortem.

Trudie's biggest problem, as you'll come to find out, is positioning. She is a branding expert, but her show was about starting a brand new business. So what we discuss is passion projects versus projects that have a measurable ROI for your business. We get into what she could have done differently and what the future holds.

Show Notes
Trudie Avery (The Logo Lady)Why My Podcast Failed - Brand New Business PodcastGet the Podcast Booster Blueprint for free at  https://profitablepodcaster.fm/blueprint

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Over the past several months, I’ve covered YouTube a few times, and made the arguments for and against video in podcasting. And if you’re in the “I don’t want to add video to my podcast” camp, there’s good news that came out of Hot Pod Summit ’23.

Head of YouTube Podcasting Kai Chuk was in attendance and announced that podcasts are coming to YouTube Music — but that’s not all he announced.

Read the full article here

Show Notes
Podcasts are coming to YouTube MusicJoin the Profitable Podcaster ProgramGet the Podcast Booster Blueprint for free at  https://profitablepodcaster.fm/blueprint

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There are a lot of moving parts to launching and producing a podcast! Lots you need to think about...not just about putting the content together and recording it and editing, but about how you present your show.

Last week , I shared with you my 7-Point Framework for podcast growth.

I also shared with you that I am offering podcasts audits, where I apply that framework and give you objective and honest feedback on how you can grow your show.  Today, I'm excited to bring you one of those audits.

Show Notes
Watch the AuditThe Lovable Survivor Podcast7-Point Framework for Podcast GrowthGet Your Own Podcast Growth AuditGet the Podcast Booster Blueprint for free at  https://profitablepodcaster.fm/blueprint

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One of the biggest struggles for podcasters is growth. Getting more downloads, more engaged listeners, more leads! That’s why I put together a 7-point podcast growth framework. If you want to grow your show, do these 7 things: 
Make sure you’re in all the podcast directoriesReview Title and DescriptionReview of Episode titles and descriptions to attract more listeners (and for SEO)Rework your CTABe intentional with your intro/first 60 secondsIdentify podcasts for episode swapsFigure out how you’ll make moneyShow Notes
Get the Podcast Growth Audit6 Ways to Double Your Podcast Downloads in 20235 Places Where You Can Find Podcasts to Swap with TODAYCortext PodcastGet the Podcast Booster Blueprint for free at  https://profitablepodcaster.fm/blueprint

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Are most of the podcasts you listen to for fun, or for growth? If you're like 74% of podcast listeners, you listen to podcasts to learn new things. That's why your podcast should be a painkiller. And today, I'm going to give you all the reasons why. 

Show Notes
Painkillers vs. Vitamins3 Questions You NEED to Answer to Have a Profitable Podcast (Show's Mission Statement)Get the Podcast Booster Blueprint for free at  https://profitablepodcaster.fm/blueprint

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