23 episodes

PRS IN VIVO is a global shopper and product experience consultancy, expert in the application of behavioral science that helps companies to predict and influence consumer choice and drive brand growth. The PRS IN VIVO Podcast brings the latest insights on consumer behavior, industry trends and innovative solutions from market research experts. Sharing high-quality, engaging content to provide thought leadership through dynamic conversations.

The PRS IN VIVO Podcast PRS IN VIVO

    • Business
    • 4.7 • 7 Ratings

PRS IN VIVO is a global shopper and product experience consultancy, expert in the application of behavioral science that helps companies to predict and influence consumer choice and drive brand growth. The PRS IN VIVO Podcast brings the latest insights on consumer behavior, industry trends and innovative solutions from market research experts. Sharing high-quality, engaging content to provide thought leadership through dynamic conversations.

    Episode 023 - Bringing Purpose to Life: How Nestlé Communicates with Consumers to Create Value

    Episode 023 - Bringing Purpose to Life: How Nestlé Communicates with Consumers to Create Value

    Listen to our June 4th session of A Behavioral Conversation as Consumer & Market Insights Manager for Nestlé USA, Sandi Eyink, discusses how Nestlé applies their fundamental guiding principle, “Bringing Our Purpose to Life,” to their consumer research and brand strategies to create value not just for their business, but also society.

    Recorded session and podcast hosted by VP Client Development, Matt Salem.

    • 22 min
    Episode 22 - From On-Shelf to On-Camera: How Video How Tos are Bringing Private Label Brands to Life

    Episode 22 - From On-Shelf to On-Camera: How Video How Tos are Bringing Private Label Brands to Life

    Listen the the latest episode of our podcast, recently voted the "MR Podcast of the Year" as Insights Analyst, Nick Licitra, discusses the dynamic omnichannel experiences private label brands are offering that drive consumer engagement, brand loyalty and increased sales.

    Podcast hosted by VP Client Development, Matt Salem.

    • 20 min
    Episode 021 - Matters of Mindset - Our Approach to Innovation in a Rapidly Changing Retail Landscape

    Episode 021 - Matters of Mindset - Our Approach to Innovation in a Rapidly Changing Retail Landscape

    Listen to Chief Innovation Officer, Emilie Boutes, as she shares her thoughts on how we came to be ranked #4 in the Greenbook GRIT Top 50 Most Innovative Research Suppliers, the innovation process, and how our latest product launches are helping brands adapt faster and more effectively to our changing world.

    Podcast hosted by VP Client Development, Matt Salem.

    • 21 min
    Episode 020 - Safety & The Evolution of the Grocery Store Experience

    Episode 020 - Safety & The Evolution of the Grocery Store Experience

    Listen to VP Innovation Product Lead, Ruben Nazario, as he discusses grocery store strategies that aim to both comfort the consumer while driving sales, and the factors that consumers will take into account when planning their experience and purchases.

    Hosted by VP Client Development, Matt Salem.

    • 27 min
    Episode 019 - Measuring Change through a Behavioral Lens After the Smoke Clears

    Episode 019 - Measuring Change through a Behavioral Lens After the Smoke Clears

    Listen as Matt Michaud (SVP, Head of Behavioral Qual) explains the various perspectives on change that will help brands succeed in these unique times, and how our newest iteration of LAB with online digital modules LivingLAB and ListenLAB, can provide valuable insights into today’s rapidly evolving consumer behavior.

    Podcast hosted by VP of Client Development, Matt Salem.

    • 17 min
    Episode 018 - COVID Connections: How Brands can Maximize Online Consumer Engagement

    Episode 018 - COVID Connections: How Brands can Maximize Online Consumer Engagement

    Listen to VP, Innovation Product Lead Ruben Nazario as he discusses how paying attention to changing shopping trends, engaging with consumers, and fostering communication on social media platforms like Instagram and Tik Tok can help brands tell their story in new and unique ways to drive business growth, all rooted in behavioral science.

    Podcast hosted by VP Client Development, Matt Salem.

    • 22 min

Customer Reviews

4.7 out of 5
7 Ratings

7 Ratings

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