The Real Story Behind Building Steiner Sports | Brandon Steiner

Brandon Steiner built one of the most recognizable sports memorabilia companies in the world — but his story starts long before the Yankees partnerships and multimillion-dollar deals. Growing up in a tough Brooklyn neighborhood, Brandon learned early that hustle creates opportunity. Brandon breaks down the mindset that carried him to becoming a pioneer in the sports collectibles industry, sharing secrets on how he convinced teams and athletes to partner with him, the art of selling, why most people misunderstand value, and what it really took to build a business from scratch without connections or capital.