72 episodes

The Reseller Entrepreneur is about taking the hobby of reselling and turning it into a full-time income by creating repeatable systems and focusing on converting customers into fanatics. Fanatics buy from you repeatedly. Join us in our reselling journey.

The Reseller Entrepreneur Mike Clapperton Chief Product Officer Sparkler

    • Business
    • 4.5 • 8 Ratings

The Reseller Entrepreneur is about taking the hobby of reselling and turning it into a full-time income by creating repeatable systems and focusing on converting customers into fanatics. Fanatics buy from you repeatedly. Join us in our reselling journey.

    Season 4 - Episode 7 - Email Marketing

    Season 4 - Episode 7 - Email Marketing

    Hello everyone.  In this episode, I talk about email marketing and the top 10 tools you can use to increase your sales.

    While some of them are cost prohibitive, this episode should get you thinking on what you can do to make eBay customers your customers.

    Happy listening.

    • 20 min
    Episode 6 - Naysayers & Nurturing Customers

    Episode 6 - Naysayers & Nurturing Customers

    Hey, we are fine after Hurricane Ian; no loss of life nor INVENTORY!

    In this episode, I talk about Naysayers, what they are and why they don't matter.  I then go into methods to nurture existing customers to make them fanatics.

    I hope all are well, and as always, if you want to reach me you can do so at https://reseller.sparklercrm.com/

    Mike

    • 19 min
    Episode 5 - 12 Habits of Successful Entrepreneurs

    Episode 5 - 12 Habits of Successful Entrepreneurs

    In this episode, I talk about the habits you need to have to improve your success in reselling.  Although these habits were originally written for traditional entrepreneurs, I tie them into habits needed for resellers.

    I also apologize for being too slow on this episode; as you can imagine,  running two separate businesses has its downside...time management should be the 13th habit!

    Happy listening, and as always, if you want to reach me, you can do so at https://reseller.sparklercrm.com/

    • 23 min
    Episode 4 - Interview with Jessica Macera - Reseller Fulfillment Services

    Episode 4 - Interview with Jessica Macera - Reseller Fulfillment Services

    In today's episode, I connect with Jessica Macera from Business Dynamix Solutions in Naples Florida, and talk about their services for resellers.

    Many bookkeeping agencies provide resellers with services, but coupled with fulfillment services, I see this as a game changer for my business.

    The website for BDS is https://businessconsultinghelp.com/.  Check it out.

    I did mess up on some of the audio (about 30 seconds or so), please excuse the mistake.  But fulfillment services are going to revolutionize reselling on eBay I believe.

    • 20 min
    Episode 3 - 9 Challenges Resellers Struggle With & How to Fix Them

    Episode 3 - 9 Challenges Resellers Struggle With & How to Fix Them

    We had to rearrange a few things since our special guest had a last-minute issue she had to deal with.  So I recorded next week's podcast this week.

    Today I talk about 9 challenges resellers struggle with and how to fix them.  It is adapted from a talk I attended where the speaker was speaking about ALL small businesses, but I think it applies to us as well.

    1. Finding Customers
    2. Increasing Brand Awareness
    3. Building an Email List (I can help you with that)
    4. Lead Generation - Non-traditional ways for eBay sellers
    5. Customer Service
    6. Hiring/Firing
    7. Managing Workflow
    8. Managing your money
    9. Scaling your business

    See you next week when I meet (hopefully) with Jessica Macera from Business  Dynamix Solutions.

    • 21 min
    Episode 2 - Levers Revisited

    Episode 2 - Levers Revisited

    Hello to you all.

    Today I talk about the levers in your reselling business.  Now I've talked about these before but I want to offer a summation for many of you because I receive many questions about the levers in your business.

    Running a successful reselling business requires you to master these levers.  While there are many more, I focus on the following:
    SpaceMovementTimeMoneyShipping - Making it not cost you!Lastly, I talk about fulfillment and an upcoming guest.

    See you soon.

    • 21 min

Customer Reviews

4.5 out of 5
8 Ratings

8 Ratings

Spooon56 ,

Great tips

Show has good tips and learned a lot. Cool that you share your niche and numbers. You don’t add fluff and are real about the struggle.

Only on season 3 but glad you are okay owning up to your mistakes and findings.

I recommend this show to any reseller.

amaboone ,

My favorite reselling podcast

Thank you! You provide wonderful, thought provoking information.

PtcRedhead ,

Great content worth listening.

I am fairly new to reselling and I find this podcast very informative with good content. Lots of good tips from a seasoned full time reseller. Thank you Mike!

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