138 episodes

Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the American workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why, on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone. Many of your peers have faced similar business challenges and have come out on top. This is the place where you will meet other interesting heroes just like you and learn new perspectives and ideas that will help empower you as you journey towards success.

The ROI Online Podcast Steve Brown

    • Business
    • 5.0 • 16 Ratings

Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the American workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why, on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone. Many of your peers have faced similar business challenges and have come out on top. This is the place where you will meet other interesting heroes just like you and learn new perspectives and ideas that will help empower you as you journey towards success.

    CEO Lenwood M. Ross on Building a Digital Culture: The ROI Online Podcast Ep.137

    CEO Lenwood M. Ross on Building a Digital Culture: The ROI Online Podcast Ep.137

    The digital age has made it easier for people to do just about anything, but that also means the purchasing journey is more difficult than ever before. An overload of high-quality content can slow down or derail a decision entirely if buyers cannot make sense of what they're seeing. In this episode of the ROI Online Podcast, CEO and founder Lenwood Ross talks about his digital transformation agency, strategic social selling, and why it’s so important to build a digital culture where you actually connect and engage with potential customers.

    Lenwood has always focused his efforts to achieve big results and now shares his 25 years of personal highs and lows with others. He’s the CEO and founder of Accelery, Inc., an agency that helps organizations generate demand for their products and services without unproductive cold calls, unanswered emails, or paid advertising bills. 

    Modern buyers know it all, and today, they want it at a discount. If you can’t adapt, you’re at risk of losing everything you have worked so hard for. Cultivating your digital culture can help you get closer with customers, develop lasting relationships, and stay relevant regardless of the way the world changes.


    Among other things, Lenwood and Steve discussed:
    Lenwood’s backstory and experiences What you need to know about the CLX toolHow to turn your social media activities into sales (without selling on social media)The basics of social selling and peer-to-peer collaborative learningEasy ways to influence buyers and changemakers

    You can learn more about Lenwood here:
    Follow Lenwood on LinkedIn


    You can learn more about Accelery, Inc. here:
    https://www.accelery.com/


    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 45 min
    [FF] Entrepreneur Rob Te Braake on Making Better Business Decisions: The ROI Online Podcast Ep.136

    [FF] Entrepreneur Rob Te Braake on Making Better Business Decisions: The ROI Online Podcast Ep.136

    Would you like to impact your customer’s lives and make more money in the process? You need a compelling story for your business or brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with business and finance consultant Rob Te Braake about how you can make better decisions when it comes to your business, what most CEOs overlook, and why your financial information is so crucial.

    Rob is an entrepreneur and founder of Insight Matters, which provides financial reporting & analysis to small & mid-sized consultancies and agencies because they deserve the same insights as corporate CEOs. Rob started his career in the corporate world full of management meetings and delegated responsibilities. He quickly shifted to entrepreneurship, but after running several ventures across the globe, he realized he had the skills to better serve small entrepreneurs. 

    Making better decisions starts with a goal in mind, understanding which road gets you there, and then acting on it. It's very hard to see the impact of one decision, so breaking down your goal into small steps can really help you have more clarity—and be more successful. 

    Among other things, Rob and Steve discussed:
    Robs’ backstory His company Insight MattersThe top 5 key performance indicators (KPI’s) that agencies usually mess upWhat you should know about the cost of acquisition How can you make better business decisions How financial data influences business decisionsWhether or not digital marketing agencies are actually profitable How to manage a marketing agency
    You can learn more about Rob here:
    Follow Rob on LinkedIn

    Learn more about Insight Matters and get a 25% off your Gameplan with this link:
    https://financeinsightmatters.com/roionline/

    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 41 min
    Josh Patrick on Creating Extraordinary Value With Your Company: The ROI Online Podcast Ep. 135

    Josh Patrick on Creating Extraordinary Value With Your Company: The ROI Online Podcast Ep. 135

    Do you have a toxic relationship with your business? Does it affect your personal life too? In this episode of the ROI Online Podcast, author, consultant and business owner Josh Patrick talks all about his latest book, having a functional relationship with your business, and how to create extraordinary value with your company and your life.

    Josh has worked with hundreds of businesses in all industries, specializing in blue-collar work. His book The Sustainable Business breaks down the exact framework he has used to grow thriving, self-sufficient organizations for 40+ years. He’s passionate about helping business owners increase their company’s value, up their game, and not sacrifice their personal life while doing so.

    Getting an experienced mentor who can talk you through any problem and offer sound advice about what might happen down the road, might be what your business needs to thrive.

    Among other things, Josh and Steve discussed:
    Josh’s Background as a business ownerHis latest book “The Sale Ready Company”How long and what it takes to sell your companyHow it’s possible to sell a small business without a brokerHow to buy an existing small businessWhat you should consider before buying a businessWhether you can and/or should buy a bankrupt companyThe best tips for making an offer to buy a business
    You can learn more about Josh here:
    Follow Josh on LinkedIn

    You can learn more about The Sustainable Business here:
    https://www.sustainablebusiness.co/


    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown
    Sustainable: A Fable About Creating an Economically and Personally Sustainable Business by Josh Patrick
    The Sale Ready Company: What It Takes to Create a Business Someone Would Want to Own Even If You Have No Intention of Selling by Josh Patrick
     
    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 46 min
    [Special Episode] The Mindstate Marketing Hour #34 with Will Leach - The ROI Online Podcast Ep. 134

    [Special Episode] The Mindstate Marketing Hour #34 with Will Leach - The ROI Online Podcast Ep. 134

    In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

    *Originally produced as a Livestream video

    Mindstate Group free resources: https://www.mindstategroup.com/resources

    Interested in getting more Marketing to Mindstates content?
    Read Will's book: Marketing to Mindstates
    Check out their website: https://www.mindstategroup.com/
    Follow Will on LinkedIn, Twitter, Facebook


    Need real resources that will help you grow your business? Grab your FREE business growth stack resources here!
    https://thegoldentoilet.com/resources


    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 42 min
    [FF] Author Michael Hauge on How To Tell A Compelling Story: The ROI Online Podcast Ep.133

    [FF] Author Michael Hauge on How To Tell A Compelling Story: The ROI Online Podcast Ep.133

    Would you like to impact your customer’s lives and make more money in the process? You need a compelling story for your business or brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with Michael Hauge, author, story expert, and coach about how to impact and inspire your audience, what makes a story worth telling, where to begin, and how all this can help your business grow.

    Michael is a story expert, coach, speaker, and author of Storytelling Made Easy: Persuade and Transform Your Audiences, Buyers, and Clients – Simply, Quickly, and Profitably. He works with people who want to change lives, and make more money by telling better stories. He has been one of Hollywood’s top coaches and story experts since 1985. Applying those same, powerful storytelling principles, Michael also coaches independent consultants, speakers, marketers, entrepreneurs, and business leaders on how to use story to transform the lives of their audiences, clients, and customers.

    For centuries, people have loved hearing stories. There's something about a well-told story that makes it more than just words on paper or an actor reciting lines; there is magic in storytelling. When you're telling your own business' story to potential customers and audience members, you want the message of this magical thing called storytelling to resonate with them, which can only happen if they are interested enough from the very start!

    Among other things, Michael and Steve discussed:
    Michael’s experience and success stories The importance of connecting emotionally with your audienceMichael Hauge’s 6-Step Success Story™What makes a story worth tellingHow to tell your success story The impact of telling a funny story 
    You can learn more about Michael here:
    Follow Michael on LinkedIn

    Learn more about Story Mastery here:
    https://www.storymastery.com/

    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown
    Selling Your Story in 60 Seconds: The Guaranteed Way to Get Your Screenplay or Novel Read
    Writing Screenplays That Sell by Michael Hauge
    Storytelling Made Easy: Persuade and Transform Your Audiences, Buyers and Clients – Simply, Quickly and Profitably by Michael Hauge

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 49 min
    CEO Robert Clinkenbeard on Working ON Your Business Rather Than IN it: The ROI Online Podcast Ep. 132

    CEO Robert Clinkenbeard on Working ON Your Business Rather Than IN it: The ROI Online Podcast Ep. 132

    Would you like to scale your business practically on autopilot? What you need is a clear roadmap to achieve your ultimate vision. In this episode of the ROI Online Podcast, global business coach, business owner, and author, Robert Clinkenbeard talks about why personal growth is so important to grow your business, how you can better define your vision, and his “IronmanMindset” system.

    Robert is a growth expert,  podcaster, speaker, and 4x Ironman who co-founded one of the largest landscape companies (ILM) in the South West Region of the United States back in 2001. He now helps people develop their Vision and Accountability in their business and personal life, which, combined with his  “IronmanMindset” system improves their confidence.

    Imagine spending time working ON your business instead of IN it. Imagine having a team of “A” players in the right seats, doing the right things on time. Imagine spending more time with your family or friends and not having to think about the business. All of this is achievable if you have the right vision and strategy.

    Among other things, Robert and Steve discussed:
    Robert’s BackgroundHow his company The Radix Group startedHis podcast “The Commercial Landscaper”Personal growth and why it’s so importantHow to measure personal growthWays you can define your vision The main concerns of company's strategic vision 
    You can learn more about Robert here:
    Send Robert an Email
    Follow Robert on LinkedIn
    Follow Robert on Twitter
    Follow Robert on Instagram
    Follow Robert on Facebook
    Follow Robert on YouTube

    You can learn more about The Radix Group here:
    https://www.theradixgroupllc.com/

    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown
    Ironman Mindset for Entrepreneurs by Robert Clinkenbeard

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 37 min

Customer Reviews

5.0 out of 5
16 Ratings

16 Ratings

timfitzco ,

Listen Now = Improved ROI

Steve has a knack for bringing on great guests and pulling out the most helpful inforation to help business owners improve their ROI

MM9202200 ,

Wicked Smart Marketing Magic

Steve is a marketing genius and he brings the best nuggets of wisdom out of his hosts in a friendly way so you feel like you’re sitting fireside with long m-time friends and not tuning in to “yet another” boring marketing interview with the same old fluff. He confronts the status quo and gets to the heart of the marketing conundrums, best practices, and modern techniques for the marketing who never settles for their present performance and is always looking to level-up and see opportunities from new angles. Can’t recommend enough!

Todd Cherches ,

Great ROI When You Listen to This Podcast!

When it comes to a Return on Investment of your time, you can't go wrong with Steve Brown's always engaging "ROI Online" podcast! Steve's insightful and easy-to-listen-to interviews always provide value not just for entrepreneurs and marketers, but for any business professional. As both a podcast guest and a regular listener, I can state from firsthand experience that Steve delivers the goods every time.

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