142 episodes

Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the American workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why, on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone. Many of your peers have faced similar business challenges and have come out on top. This is the place where you will meet other interesting heroes just like you and learn new perspectives and ideas that will help empower you as you journey towards success.

The ROI Online Podcast Steve Brown

    • Business
    • 5.0 • 16 Ratings

Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the American workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why, on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone. Many of your peers have faced similar business challenges and have come out on top. This is the place where you will meet other interesting heroes just like you and learn new perspectives and ideas that will help empower you as you journey towards success.

    Director Of Sales & Marketing Chase Buckner on the Perks of HighLevel: The ROI Online Podcast Ep.141

    Director Of Sales & Marketing Chase Buckner on the Perks of HighLevel: The ROI Online Podcast Ep.141

    Running an agency has many hurdles, right? Luckily, there are many tools out there to help with that. In this episode of the ROI Online Podcast, we sat down with Chase Buckner, the Marketing and Sales Director of HighLevel, to learn how agencies and marketers can thrive with a simple all-in-one sales and marketing platform. 


    Chase Buckner started in HighLevel, a marketing and sales platform that helps agencies and marketers thrive, as Manager of Customer Success and is now the Marketing and Sales Director. In his role, Chase manages the affiliate, paid ads, and organic content channels as well as the marketing team. He also owns Vallarta CoWork, located in Puerto Vallarta, Mexico. It’s the city's first coworking space with all the commodities you need to work peacefully.


    With HighLevel’s all-in-one marketing and sales platform, you can keep your tools in one place while saving money and streamlining your entire delivery process so you can focus on keeping your clients happy. It can also help you grow your agency by connecting you with the most successful agency owners on the planet who will be able to help you close more deals or allow you to offer more services.


    Among other things, Chase and Steve discussed:
    Chase’s backstory and experiences What HighLevel is and how it worksEasy ways to use HighLevel to grow your agencyHow HighLevel can set agencies and marketers up for success in the futureExciting new things coming to HighLevel

    You can learn more about Chase here:
    Follow Chase on LinkedIn

    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown

    Learn more about Go High Level:
    https://www.gohighlevel.com/main-page?fp_ref=lewis-affiliates67

    Thinking of starting your podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show

    • 45 min
    Entrepreneur R.T. Custer on Mastermind Groups as a Marketing Effort: The ROI Online Podcast Ep.140

    Entrepreneur R.T. Custer on Mastermind Groups as a Marketing Effort: The ROI Online Podcast Ep.140

    Are you constantly looking for new marketing strategies that elevate your business? A mastermind is a brilliant way to go about it. In this episode of the ROI Online Podcast, we sat down with CEO & entrepreneur R.T. Custer to learn how to develop a mastermind, how to maximize its impact, and how to use it to grow your business.

    R.T. is the Co-Founder and CEO of Vortic Watch Co, a wristwatch manufacturing company. He’s also Chief Revenue Officier of Carter & Custer, a full-service advertising agency serving clients mostly through content and story-based marketing services.

    R.T. discovered that leaders like Walt Disney, Franklin D. Roosevelt, Benjamin Franklin, and Thomas Eidson all shared one secret that propelled them to success: each person was a member of a mastermind group. Masterminds are led by someone who starts the group as a way of helping people achieve a specific, common purpose. For example, the leader directing the mastermind might want to help people scale a business.

    Among other things, R.T. and Steve discussed:
    R.T.’s backstory and experiences How his company Vortic Watches startedMore about his agency Carter & Custer and the Fast Foundations MastermindHow to run a mastermindHow to create a mastermindHow to organize a mastermind group
    You can learn more about R.T. here:
    Follow R.T. on LinkedIn


    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown


    Learn more about R.T. businesses:
    https://carterandcuster.com/fast-foundations/
    https://carterandcuster.com/
    https://vorticwatches.com/


    Thinking of starting your podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show

    • 50 min
    SEO Expert Michał Suski on How to Take Your Content Strategy to The Next Level : The ROI Online Podcast Ep.139

    SEO Expert Michał Suski on How to Take Your Content Strategy to The Next Level : The ROI Online Podcast Ep.139

    How can you truly know you’re delivering the best and most relevant content? This is an often asked question by entrepreneurs and luckily we have something that can help you grow your business. In this episode of the ROI Online Podcast, SEO Specialist and co-founder of Surfer Michał Suski explains how to merge content strategy, creation, and optimization into one smooth process to grow your brand and business.

    Michał  is a SEO Specialist, he joined the IT industry during his last year at university and five years later he became a co-founder of Surfer which is a modern SEO tool that helps efficient teams stay ahead of the game. Surfer is a bootstrapped company, profitable, and growing constantly. Michał’s responsible for educating customers, introducing Surfer into their processes, business development, and partially the product growth direction.

    If you’re wondering how you can create content that ranks on the first page of Google, better your strategy and grow your company you should definitely stay and listen!

    Among other things, Michał and Steve discussed:
    Michał ’s backstory and experiences How his company “Surfer” started The importance of having a great content strategyHow to cheat Google SEOHow to write a good description for SEOHow to make money off of SEOHow important are blogs to SEOHow much do SEO writers make
    You can learn more about Michał here:
    Follow Michał on LinkedIn

    You can learn more about Surfer here:
    https://surferseo.com/

    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 54 min
    CEO Kate Bradley on Using AI to Write Better Content: The ROI Online Podcast Ep.138

    CEO Kate Bradley on Using AI to Write Better Content: The ROI Online Podcast Ep.138

    Want to publish content on a regular basis without adding more work to your plate or more employees to your team? In today’s world, content is a necessity, but creating it regularly can be a headache.

    Luckily, it’s actually not that hard to create content people will love. In this episode of the ROI Online Podcast, CEO Kate Bradley Chernis explains how you can use artificial intelligence in your marketing, tips for creating a better social media presence, and a social media content tool that makes posts easy.

    Kate went from being a DJ, to owning a marketing agency that worked with large organizations, to finally creating a software (Lately) that uses AI to grow your business, along with an amazing team. Lately helps you write better marketing content with help from artificial intelligence and software automation.

    The world evolves everyday, and so does the technology you need to adapt. Making sure your marketing strategy is always evolving as well and including elements like AI can ensure your business keeps progressing and meeting your customers’ needs.

    Among other things, Kate and Steve discussed:
    Kate’s backstory and experiences The challenges she faced starting her businessThe importance of having AI in your marketing Elements that should be included in a robust social media strategyWhy social media is a must for an inbound marketing strategyHow to create a social media strategy without losing sleep

    You can learn more about Kate here:
    Follow Kate on LinkedIn
    Follow Kate on Twitter 


    You can learn more about Lately.ai here:
    https://www.lately.ai/

    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 49 min
    CEO Lenwood M. Ross on Building a Digital Culture: The ROI Online Podcast Ep.137

    CEO Lenwood M. Ross on Building a Digital Culture: The ROI Online Podcast Ep.137

    The digital age has made it easier for people to do just about anything, but that also means the purchasing journey is more difficult than ever before. An overload of high-quality content can slow down or derail a decision entirely if buyers cannot make sense of what they're seeing. In this episode of the ROI Online Podcast, CEO and founder Lenwood Ross talks about his digital transformation agency, strategic social selling, and why it’s so important to build a digital culture where you actually connect and engage with potential customers.

    Lenwood has always focused his efforts to achieve big results and now shares his 25 years of personal highs and lows with others. He’s the CEO and founder of Accelery, Inc., an agency that helps organizations generate demand for their products and services without unproductive cold calls, unanswered emails, or paid advertising bills. 

    Modern buyers know it all, and today, they want it at a discount. If you can’t adapt, you’re at risk of losing everything you have worked so hard for. Cultivating your digital culture can help you get closer with customers, develop lasting relationships, and stay relevant regardless of the way the world changes.


    Among other things, Lenwood and Steve discussed:
    Lenwood’s backstory and experiences What you need to know about the CLX toolHow to turn your social media activities into sales (without selling on social media)The basics of social selling and peer-to-peer collaborative learningEasy ways to influence buyers and changemakers

    You can learn more about Lenwood here:
    Follow Lenwood on LinkedIn


    You can learn more about Accelery, Inc. here:
    https://www.accelery.com/


    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 45 min
    [FF] Entrepreneur Rob Te Braake on Making Better Business Decisions: The ROI Online Podcast Ep.136

    [FF] Entrepreneur Rob Te Braake on Making Better Business Decisions: The ROI Online Podcast Ep.136

    Would you like to impact your customer’s lives and make more money in the process? You need a compelling story for your business or brand. In this Feature Friday episode of the ROI Online Podcast, Steve talks with business and finance consultant Rob Te Braake about how you can make better decisions when it comes to your business, what most CEOs overlook, and why your financial information is so crucial.

    Rob is an entrepreneur and founder of Insight Matters, which provides financial reporting & analysis to small & mid-sized consultancies and agencies because they deserve the same insights as corporate CEOs. Rob started his career in the corporate world full of management meetings and delegated responsibilities. He quickly shifted to entrepreneurship, but after running several ventures across the globe, he realized he had the skills to better serve small entrepreneurs. 

    Making better decisions starts with a goal in mind, understanding which road gets you there, and then acting on it. It's very hard to see the impact of one decision, so breaking down your goal into small steps can really help you have more clarity—and be more successful. 

    Among other things, Rob and Steve discussed:
    Robs’ backstory His company Insight MattersThe top 5 key performance indicators (KPI’s) that agencies usually mess upWhat you should know about the cost of acquisition How can you make better business decisions How financial data influences business decisionsWhether or not digital marketing agencies are actually profitable How to manage a marketing agency
    You can learn more about Rob here:
    Follow Rob on LinkedIn

    Learn more about Insight Matters and get a 25% off your Gameplan with this link:
    https://financeinsightmatters.com/roionline/

    Read the books mentioned in this podcast:
    The Golden Toilet by Steve Brown

    Thinking of starting your own podcast? Buzzsprout’s secure and reliable posting allows you to publish podcasts online. Buzzsprout also includes full iTunes support, HTML5 players, show statistics, and WordPress plugins. Get started using this link to receive a $20 Amazon gift card and to help support our show!
    Support the show (https://cash.app/$stevemfbrown)

    • 41 min

Customer Reviews

5.0 out of 5
16 Ratings

16 Ratings

timfitzco ,

Listen Now = Improved ROI

Steve has a knack for bringing on great guests and pulling out the most helpful inforation to help business owners improve their ROI

MM9202200 ,

Wicked Smart Marketing Magic

Steve is a marketing genius and he brings the best nuggets of wisdom out of his hosts in a friendly way so you feel like you’re sitting fireside with long m-time friends and not tuning in to “yet another” boring marketing interview with the same old fluff. He confronts the status quo and gets to the heart of the marketing conundrums, best practices, and modern techniques for the marketing who never settles for their present performance and is always looking to level-up and see opportunities from new angles. Can’t recommend enough!

Todd Cherches ,

Great ROI When You Listen to This Podcast!

When it comes to a Return on Investment of your time, you can't go wrong with Steve Brown's always engaging "ROI Online" podcast! Steve's insightful and easy-to-listen-to interviews always provide value not just for entrepreneurs and marketers, but for any business professional. As both a podcast guest and a regular listener, I can state from firsthand experience that Steve delivers the goods every time.

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