7 episodes

Join the SaaS Theory Podcast for deep-dive conversations and strategic talks with SaaS entrepreneurs and executives. Learn the latest SaaS trends and events shaping the industry. Discover a wide variety of SaaS topics such as selling companies, hiring leaders, being tax compliant, motivating remote teams, attracting your first customers, scaling the right way, and more.

The SaaS Theory Podcast The SaaS Theory Podcast

    • Business

Join the SaaS Theory Podcast for deep-dive conversations and strategic talks with SaaS entrepreneurs and executives. Learn the latest SaaS trends and events shaping the industry. Discover a wide variety of SaaS topics such as selling companies, hiring leaders, being tax compliant, motivating remote teams, attracting your first customers, scaling the right way, and more.

    Natalie Marcotullio on Navattic's Growth Secrets

    Natalie Marcotullio on Navattic's Growth Secrets

    Learn from Natalie Marcotullio, Head of Growth and Operations at Navattic, how to increase your $ARR with SaaS growth practices such as interactive demos, original research, and subject-matter expertise.

    • 17 min
    Pierre de Wulf on Building ScrapingBee in Public and Growing with Content Marketing

    Pierre de Wulf on Building ScrapingBee in Public and Growing with Content Marketing

    Can you build a thriving SaaS company while staying away from the turmoil of big cities? Pierre de Wulf, the co-founder of ScrapingBee, has one bold answer: Yes. But the journey to $1M ARR wasn’t easy. Launching and failing, pivoting, experimenting, building in public, and growing steadily... These are only a few of the challenges Pierre de Wulf and his team experienced while growing ScrapingBee.

    • 58 min
    Marc Castro on Mistakes, Overwork, and Growing a SaaS Company to $1M ARR

    Marc Castro on Mistakes, Overwork, and Growing a SaaS Company to $1M ARR

    Resilience, introspection, and systems. Lots of systems. This is what it took Marc Castro to grow his company from 0 to $1M ARR. The beginning wasn't easy, though. Developing 3 products simultaneously, growing an audience from zero, overworking... These are only a few of the challenges Marc Castro and his team had to overcome on their way to building Datalyse, a successful SaaS company.

    • 42 min
    Arvid Kahl on How SaaS CEOs Can Leverage Twitter to Build a Public

    Arvid Kahl on How SaaS CEOs Can Leverage Twitter to Build a Public

    What is it like to build in public? How can you succeed even if your product fails? What are the risks of sharing the progress of your company publicly? Learn this and more from Arvid Kahl, SaaS founder, author, and the kindest human on Twitter.

    • 1 hr 40 min
    Mounir Nejjai on Transitioning From B2B Consulting Services to B2B SaaS

    Mounir Nejjai on Transitioning From B2B Consulting Services to B2B SaaS

    How do you transition from consulting to a full-fledged tech company? What does it mean to be part of the Salesforce ecosystem? What shifts we'll see in the MarTech industry? Learn this and more from Mounir Nejjai, co-founder and CEO at Cezium.

    • 1 hr 5 min
    Alo Arro on Hiring Leaders and Overcoming Personal Biases

    Alo Arro on Hiring Leaders and Overcoming Personal Biases

    We’re in 2022, yet most companies rely on “intuition” and “gut feeling” when hiring. As a result, employers make expensive hiring mistakes. Maybe it’s time to develop a more robust recruitment process and use a systematic approach to hiring? That’s the question we’re trying to answer during this interview. Alo Arro is the co-founder and CEO at Teamscope, an talent analytics platform for hiring and team development. Over the years, Alo developed a powerful hiring methodology used by the  world’s best teams. And now, he’s sharing his unique recruitment insights with us.

    • 1 hr 26 min

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