33 episodes

The SalesStar Podcast, hosted by SalesTechStar serves to feature the best of B2B and Technology Sales!

The SalesStar Podcast SalesTechStar

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The SalesStar Podcast, hosted by SalesTechStar serves to feature the best of B2B and Technology Sales!

    Episode 33: What can you do to boost Revenue during downtime and other sales tips with Gopkiran Rao, Chief Strategy and Marketing Officer at MindTickle

    Episode 33: What can you do to boost Revenue during downtime and other sales tips with Gopkiran Rao, Chief Strategy and Marketing Officer at MindTickle

    Gopkiran Rao, Chief Strategy and Marketing Officer at MindTickle, a comprehensive, data-driven solution for sales readiness and enablement joins us in this episode of The SalesStar podcast, Gopkiran, shares some interesting insights in this episode, especially those that can help teams tide over these rough times! As a start though…

    Key topics discussed:


    What it takes to make a sales/marketing campaign successful
    How should sales and marketing pivot during a pandemic?
    How will salestech adoption and use evolve during this remote work phase due to Covid-19
    What it takes to boost revenue plans and generation for a successful outcome

    • 26 min
    Episode 32: What’s Changed in Sales Today Due to Covid-19?: Risa Crandall, VP Strategy and Sales at Aki Technologies shares some thoughts

    Episode 32: What’s Changed in Sales Today Due to Covid-19?: Risa Crandall, VP Strategy and Sales at Aki Technologies shares some thoughts

    Risa Crandall, VP of Strategy and Sales at Aki Technologies, a platform that helps revolutionize how marketers engage mobile consumers…joined us in this episode of the SalesStar podcast, listen in to extract some valuable tips on technology and B2B sales!

    Key topics covered:


    How a typical sales team has had to pivot during the Covid-19 crisis
    What will the slowdown do for the next few quarters in terms of realigning how sales and marketing functions
    What can salespeople do differently to help them overcome struggles related to Covid-19 and achieving their quotas?
    Must-have sales technologies for a time such as the present

    • 17 min
    Episode 31: Shifting Priorities in Marketing and Sales: A chat with Vicki Kolovou, Head of Marketing at Behavioral Signals

    Episode 31: Shifting Priorities in Marketing and Sales: A chat with Vicki Kolovou, Head of Marketing at Behavioral Signals

    Vicki Kolovou, Head of Marketing at Behavioral Signals, a company that develops technology to analyze human behavior from voice-data joined us in this episode of the SalesStar podcast.

    Key topics discussed:


    The current world situation and challenges related to the ongoing Covid-19 pandemic
    How the pandemic is set to impact the SaaS industry
    Shifting priorities in sales and marketing 
    What can brands do to reposition themselves?

    • 12 min
    Episode 30: Driving Through Uncertainty with the Right Business Tactics, a B2B Conversation with Craig Bumpus, Chief Revenue Officer at Qumulo

    Episode 30: Driving Through Uncertainty with the Right Business Tactics, a B2B Conversation with Craig Bumpus, Chief Revenue Officer at Qumulo

    Newly appointed Chief Revenue Officer of Qumulo Hybrid Cloud File Storage that delivers real-time visibility, scale and control of data joins us in this episode of the SalesStar podcast,  Craig brings more than 27 years of go-to-market strategy, sales enablement and technical sales expertise to Qumulo and was CRO at UiPath prior to his role at Qumulo.

    Key topics covered:


    Plans, strategies that work best in B2B marketing and sales and revenue generation
    How B2B teams should rethink the way they plan and hire for sales and marketing roles
    How sales will change given the ongoing Covid-19 pandemic and the effects of the changing salestech-scape.
    Revenue generation tricks that can help tide through business challenges

    • 11 min
    Episode 29: Thriving During Uncertain Business Times: A Conversation with Tapajyoti (Tukan) Das, CEO at LeadSift

    Episode 29: Thriving During Uncertain Business Times: A Conversation with Tapajyoti (Tukan) Das, CEO at LeadSift

    On this episode of the SalesStar podcast we had Tapajyoti (Tukan) Das, CEO and Founder of Sales Intelligence Platform LeadSift join us to share a few thoughts on thriving during uncertain business times while also talking about the importance and benefits of intent data in the whole B2B and technology sales process. 

    Key topics discussed:


    How intent data powers successful marketing and sales campaigns
    Best practices to follow when implementing intent backed sales intelligence
    Biggest challenges in tech sales today
    Tips for sales teams to meet quotas despite the current challenges imposed by Covid-19

    • 14 min
    Episode 28: Discussing Tech Sales and Marketing Tricks with Jay Tuel, VP of Sales Development at Demandbase

    Episode 28: Discussing Tech Sales and Marketing Tricks with Jay Tuel, VP of Sales Development at Demandbase

    Every technology marketer and salesperson is finding ways to adjust to the new normal while using this challenging time to build better business relationships despite the downturn and effects of the Covid19 pandemic. To that end, we had Jay Tuel, VP of Sales Development at Demandbase join us in this episode of The SalesStar podcast to share some insights and tips! 

    Key topics discussed:


    Proven sales tips that work in tech / B2B
    Tips to keep in mind when shaping or building out a tech sales team
    Top trends that will be seen in sales for the rest of 2020
    Tips on building out an ICP
    Revenue generation tips for a challenging time (due to the Covid-19 pandemic)

    • 20 min

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