35 episodes

Go on a behind-the-scenes journey with the CEO and Founder of a well-known, bootstrapped technology company as he gives you a close-up view of the many obstacles he encounters each week and the lessons he learns in overcoming them.

Gavin Hammar launched Sendible, a social media management platform for agencies, from his apartment 10 years ago and since then, the software has been used by tens of thousands of companies worldwide.

Join Gavin as he shares the many business lessons he learns first-hand while building a successful, profitable company.

The Sendible Insider Podcast Gavin Hammar

    • Business

Go on a behind-the-scenes journey with the CEO and Founder of a well-known, bootstrapped technology company as he gives you a close-up view of the many obstacles he encounters each week and the lessons he learns in overcoming them.

Gavin Hammar launched Sendible, a social media management platform for agencies, from his apartment 10 years ago and since then, the software has been used by tens of thousands of companies worldwide.

Join Gavin as he shares the many business lessons he learns first-hand while building a successful, profitable company.

    33. Using Cues To Inspire Thumb-Stopping Content For Social Media

    33. Using Cues To Inspire Thumb-Stopping Content For Social Media

    With so much demand for our attention these days, the best way to get anyone to engage with your content is to build an audience that trusts you. And we know that the best way to gain someone's trust is to connect with them on an emotional level through authentic storytelling.

    But a lot of agencies and marketers struggle to surface these stories from the brands they manage. 

    That's why we created a deck of storytelling cue cards to help. 

    In this episode, Gavin and Martine demonstrate how they used these cue cards to surface stories from a real-life client, Winston Davis.


    Grab your deck of Storytelling cue cards for free:

    https://www.sendible.com/swag



    Connect with Winston Davis

    https://www.linkedin.com/in/winston-davis-0b338537/


    We want to hear from you

    Send an email to insider@sendible.com or leave us a voice message!



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    • 11 min
    32. Using Brand Storytelling To Increase Your Social Media Presence

    32. Using Brand Storytelling To Increase Your Social Media Presence

    In this special episode, hosted by storytelling expert, Park Howell, we are joined by three Sendible customers who share their tips for increasing your brand’s social media presence through digital storytelling. 

    This is a panellist discussion taken from a live webinar we ran earlier this year.

    Panellists


    Desiree Martinez, Founder of All-In-One Social Media
    Sophia Rabe, Founder/CEO of Olive + Milo Social Studio
    Andrew Bartolotta, Digital Media Director at cityCURRENT

    We want to hear from you

    Send an email to insider@sendible.com or leave us a voice message!


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    • 42 min
    Launch #1: UX Research & How We Apply It At Sendible

    Launch #1: UX Research & How We Apply It At Sendible

    Welcome to Launch, a brand new series from Sendible Insider, hosted by Product Manager, Rachel Orr. In this series, Rachel takes you behind the scenes to give you an inside look at how we make products at Sendible. 

    On our first episode, Rachel is joined by Sendible's UX researcher, Alexis Camacho to discuss all things UX research and how we apply it at Sendible. 

    In this episode, we discuss: 


    What is UX research? 
    Why UX research is important? 
    How we built UX research as a function within Sendible's Product Team 
    What are the benefits of UX research?

    We're hiring!

    We currently have two vacancies in our Product Team. Check out our careers page to apply: https://sendible.com/careers

    We want to hear from you

    Send an email to product@sendible.com or leave us a voice message! 

    Connect with Rachel on LinkedIn: https://www.linkedin.com/in/rachel-orr/


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    • 15 min
    31. How To Create A Presentation That Inspires Action During A Crisis

    31. How To Create A Presentation That Inspires Action During A Crisis

    As a result of COVID-19, Gavin recently had to deliver one of the most important presentations to the team - he had to explain his strategy for navigating the crisis. Gavin shares his 4-step process for planning and structuring a memorable presentation that utilises storytelling techniques to elicit emotion and inspire action.

    In this episode, Gavin talks about:


    How he used to fill his presentations with too much text, too many charts and too many numbers
    How he went about preparing a presentation to the team to address the COVID-10 crisis
    How he prepares for presentations using a simple notetaking app
    His 4-step process for structuring a memorable presentation

    Connect with Gavin:


    Connect with Gavin on LinkedIn
    Follow Gavin on Twitter

    We want to hear from you


    Send an email to insider@sendible.com or leave us a voice message!



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    • 7 min
    30. How To Retain Your Customers During The Crisis

    30. How To Retain Your Customers During The Crisis

    This week, Gavin discusses how his personal experience with an affiliate software company has reminded him that during these uncertain times, it's now more important than ever to help your customers.  

    In this episode, Gavin shares 5 things we're doing at Sendible to help:


    Live chat for all our customers with real humans, no bots
    Introducing an entry-level, lower-priced plan
    Offering free time for those severely impacted by COVID-19
    Hosting weekly Q & A product training sessions for our customers
    Running live weekly workshops to connect our customers with industry experts

    Connect with Gavin:


    Connect with Gavin on LinkedIn
    Follow Gavin on Twitter

    We want to hear from you


    Send an email to insider@sendible.com or leave us a voice message!






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    • 8 min
    29. Gavin, You Seem Stressed!

    29. Gavin, You Seem Stressed!

    In this episode, Gavin talks about how he was recently psycho-analysed on a podcast interview and explores the true emotions he was feeling at the time.  

    Connect with Gavin:


    Connect with Gavin on LinkedIn
    Follow Gavin on Twitter

    We want to hear from you


    Send an email to insider@sendible.com or leave us a voice message!



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    Send in a voice message: https://anchor.fm/sendibleinsider/message

    • 5 min

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