25 episodes

"The SEO Podcast" is a weekly marketing podcast that explores the world of search engine optimisation (SEO) and how it can impact businesses and brands. Hosted by industry expert Andy Kinsey, the podcast provides practical tips and strategies for optimizing websites and increasing visibility on search engines like Google.Each episode of "The SEO Podcast" covers a variety of topics related to SEO, from keyword research and on-page optimization to backlink building and technical SEO. The hosts share their own experiences and insights, as well as interviews with other experts in the field, to provide listeners with valuable information and perspectives on the latest trends and best practices in SEO.In addition to discussing the technical aspects of SEO, "The SEO Podcast" also addresses the business and marketing side of SEO. The hosts offer advice on how to create content that is optimized for search engines and resonates with audiences, as well as how to measure the success of an SEO strategy and adjust it over time. They also provide insights into how to leverage social media, email marketing, and other digital marketing channels to complement an SEO strategy and drive traffic to a website.Listeners of "The SEO Podcast" range from entrepreneurs and small business owners to marketers and SEO professionals. Whether you're just getting started with SEO or are looking to refine your existing strategy, the podcast offers actionable insights and strategies that can help you achieve your goals.If you enjoy the podcast please leave a review.If you want to get in touch visit SEOAndy.com

The SEO Podcast The SEO Podcast

    • Business
    • 5.0 • 1 Rating

"The SEO Podcast" is a weekly marketing podcast that explores the world of search engine optimisation (SEO) and how it can impact businesses and brands. Hosted by industry expert Andy Kinsey, the podcast provides practical tips and strategies for optimizing websites and increasing visibility on search engines like Google.Each episode of "The SEO Podcast" covers a variety of topics related to SEO, from keyword research and on-page optimization to backlink building and technical SEO. The hosts share their own experiences and insights, as well as interviews with other experts in the field, to provide listeners with valuable information and perspectives on the latest trends and best practices in SEO.In addition to discussing the technical aspects of SEO, "The SEO Podcast" also addresses the business and marketing side of SEO. The hosts offer advice on how to create content that is optimized for search engines and resonates with audiences, as well as how to measure the success of an SEO strategy and adjust it over time. They also provide insights into how to leverage social media, email marketing, and other digital marketing channels to complement an SEO strategy and drive traffic to a website.Listeners of "The SEO Podcast" range from entrepreneurs and small business owners to marketers and SEO professionals. Whether you're just getting started with SEO or are looking to refine your existing strategy, the podcast offers actionable insights and strategies that can help you achieve your goals.If you enjoy the podcast please leave a review.If you want to get in touch visit SEOAndy.com

    Exclusive Content for Members

    Exclusive Content for Members

    Join our new subscription service on Spotify and get Exclusive Content & ask any SEO questions you have!



    Priced at less than a cup of coffee, you'll also be helping to support this podcast.



    Spotify: https://open.spotify.com/show/3VbIHvzKr3JAKrsBGySaqw?si=0c493092914743fc


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    Send in a voice message: https://podcasters.spotify.com/pod/show/the-seo-podcast/message

    • 1 min
    How Does Google Treat AI Generated Content? & Google As a "Gate Keeper" in the EU

    How Does Google Treat AI Generated Content? & Google As a "Gate Keeper" in the EU

    In this weeks SEO Podcast, we look at the latest news coming from Google including; how they treat AI Generated Content for Search Rankings, Whether you should still be using Google Sites for your business, and we look at exactly how Google will be affected by the EU Digital Markets Act (DMA).



    The SEO Podcast, is a Digital Marketing Podcast, bringing you the latest news, hints and tips from the world of Digital Marketing and SEO. Helping You to Grow Your Business Online.



    Read More about the DMA - https://digital-markets-act.ec.europa.eu/index_en


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    • 23 min
    Googles Removes FAQs from Search Results, What it Means For You

    Googles Removes FAQs from Search Results, What it Means For You

    Discussing Google's announcement that they are removing FAQs and How-to's from search results pages, and what it means for websites across the world as it rolls out in the next few days.

    SEO News: Google has announced that as of mid-August (2023) FAQ (from FAQPage structured data) rich results will only be shown in Search Results for well-known, authoritative government and health websites. For all other sites, this rich result will no longer be shown regularly, though this is a little vague and could mean high authority sites may still show some FAQs for example. Google added, sites may automatically be considered for this treatment depending on their eligibility.

    Google has been clear these changes will reflect shortly ins search console as the data will be removed.

    https://developers.google.com/search/blog/2023/08/howto-faq-changes

    Read more about Generative AI in search at Search Engine Land
    https://searchengineland.com/cherps-serps-generative-ai-search-430436


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    • 12 min
    How to Optimise Podcasts for SEO in 2023

    How to Optimise Podcasts for SEO in 2023

    In this episode of the SEO Podcast, we look at how to optimise podcasts for SEO, ensuring they rank well on Google, Bing and other search engines including on Apple Podcasts, Spotify, Amazon Music, Deezer and More!

    Andy Kinsey (Hosting), talks about why your podcast should have it's own website, how to optimise titles for SEO, why you should include keywords in podcast shownotes and whether transcripts are important! Plus much more in an SEO Podcast full of SEO Tips for Podcasters.

    Andy also discusses what has changed since 2008 when Google first announced Audio Indexing, which never really worked - and whether Podcasts are making their way back into Google Rankings today?

    Where to Submit Your Podcast (Podcast Directories) - https://www.seoandy.com/post/podcast-submission

    SEO Podcast Official Website - https://www.seopodcast.net/


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    • 20 min
    Google Algorithm Update April 2023 - Google Review System

    Google Algorithm Update April 2023 - Google Review System

    In this SEO Podcast, we look at the Google Update April 2023 for Google Reviews (formerly Google Product Reviews) and how ANYONE writing reviews on their blog or website is now included in the Google Review System!

    Andy examines the review system and explains how E-EA-T's applies to Reviews and how content can be improved with 5 simple tips to ensure your product reviews, destination reviews, movie reviews and game reviews remain number 1 on Google.

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    The product review update on Google Product Review Update (March) video can be found here https://www.youtube.com/watch?v=O_wy6GCN1PY

    March / April Google Broad Core Update Video - https://www.youtube.com/watch?v=uXZLMSMQdNY

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    Guidelines from Google, Writing Quality Product Reviews - https://developers.google.com/search/docs/specialty/ecommerce/write-high-quality-reviews

    Googles Rules on Affiliate Links - https://developers.google.com/search/docs/essentials/spam-policies#thin-affiliate-pages

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    As we mentioned  @LinusTechTips  and the teams great reviews it seems only fitting we link to the channel https://www.youtube.com/@LinusTechTips


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    • 19 min
    Google March 2023 - Broad Core Update

    Google March 2023 - Broad Core Update

    Google Search has begun the roll out the first broad core algorithm update of the 2023 year, and this one is named the "March 2023 broad core update" (inventive). 

    In this SEO Podcast, Andy discusses everything we know so far about the March 2023 core update from Google which started on 15th March. 

    He looks at who is affected around the world, which websites are affected, whether you need to do anything today and what to do if you have been affected by the broad core update already!

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    There will be further updates about the Google Broad Core Update as soon as possible.

    The SEO Podcast is hosted by Andy Kinsey, Founder and SEO Consultant at SEO Andy.

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    Google Dev Notes: https://developers.google.com/search/updates/ranking#march-15,-2023


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    • 14 min

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