The SEO Mindset Podcast

Sarah & Tazmin
The SEO Mindset Podcast

The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms. The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry. Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career. Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.

  1. Revisiting Journalling with Prompts to Help You

    4D AGO

    Revisiting Journalling with Prompts to Help You

    In this bonus Tazmin is sharing the journal prompts she uses to help her grow her coaching business and podcast. Journaling is much more than writing a diary, it is a powerful practice that is used by many to help them progress their careers and businesses. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Get in touch with Tazmin Today’s episode is brought to you by Previsible Today’s episode is brought to you by Previsible, your partner in scalable SEO growth. From consulting to recruiting and AI Search Optimization, Previsible’s solutions are built for brands looking to lead in search. Discover what a strategy-first approach can do for your visibility. Learn more at previsible.io or click the link below and start seeing results that last! Check out Previsible Come join us for the LIVE podcast the night before brightonSEO That's right, SEO Mindset and Search with Candour...

    46 min
  2. Embracing AI and Developing your Skills with Jordan Koene

    MAR 13

    Embracing AI and Developing your Skills with Jordan Koene

    Sarah chats to Jordan about AI’s and LLM's impact on the SEO industry. They address common fears such as job loss and uncertainty, and how it can actually enhance SEO, boost careers, and unlock new opportunities. About Jordan Jordan Koene is the CEO and Co-founder of Previsible, a search and discovery consulting firm. He drives the company’s strategy, helping businesses achieve transformative growth by scaling organic search, LLM refinement through meaningful innovation. Previously, Jordan was CEO of Searchmetrics, a leading search and content intelligence platform. He led its expansion into a market-leading SaaS solution, driving U.S. growth and developing data-driven strategies to scale content and search traffic for Fortune 100 companies and agencies. Before Searchmetrics, Jordan was the Head of SEO at eBay and held key roles at various tech startups. He is also an active investor and advisor to technology-driven companies. Where to find Jordan Jordan 's Website Jordan Koene on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Find out more about Previsible's LLM Content Exploration: Previsible AI Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Resources used for episode Noah Learner on LinkedInThe SEO Community Copyright 2025 Sarah & Tazmin Mentioned in this episode: Come join us for the LIVE podcast the

    58 min
  3. The Future of SEO Skills with Emina Demiri-Watson

    MAR 6

    The Future of SEO Skills with Emina Demiri-Watson

    This week's episode is all about the skills you'll need to stay ahead of this (increasing fast) SEO industry. The insights that our guest, Emina Demiri-Watson, shared will took you by surprise, in a good way... About Emina Emina has over 10 years of digital marketing experience both in-house and agency side. She is currently the Head of Digital Marketing at a Brighton-based digital marketing agency Vixen Digital. Emina is a full-stack digital marketer with just that bit of extra passion for SEO. She describes herself as "too curious to specialise". When she is not diving into digital marketing, she is raising her powerhouse of a daughter, reading fantasy books and fishing. Where to find Emina Emina's Website @vixen_digital on Instagram @demirie on X Emina on YouTube Emina Demiri-Watson on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check all episodes: The SEO Mindset Podcast website Resources used for episode Areej AbuAliMarco GiordanoTalia Wolf on LinkedInInternational Keynote Speaker + AI Consultant - Britney Mullera...

    49 min
  4. Managing Perimenopause at Work with Jojo Furnival

    FEB 27

    Managing Perimenopause at Work with Jojo Furnival

    Perimenopause is a reality for millions of people, yet it’s still a taboo topic in many workplaces. In this episode, Sarah sits down with Jojo to talk about her personal experience - from the moment she knew, to how it impacts her job, and the ways she manages her symptoms. We’ll dive into why this conversation matters, how menopause is becoming more prevalent in the workforce, and why it’s time for employers to step up. Plus, we’re highlighting the Menopause Workplace Pledge, a movement pushing for better workplace support (link in the show notes). We cover: How she knew she had perimenopauseHer feelings about having perimenopauseHow it shows up for her at workHow she manages symptoms About Jojo: Jojo is Marketing Manager at Sitebulb. She has 15 years' experience in content and SEO, with 10 of those agency-side. Jojo works closely with the SEO community, collaborating on webinars, articles, and training content that helps to upskill SEOs. Where to find Jojo: Jojo Furnival on LinkedIn Jojo's Website About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode Being 100% Authentically (and Unapologetically) You - The SEO MindsetHow to be Authentically ConfidentEmina...

    46 min
  5. Why You Need a Personal Learning Program with Billie Hyde

    FEB 20

    Why You Need a Personal Learning Program with Billie Hyde

    Personal learning programs. Heard about this term but not 100% sure what it means, or perhaps this is the first time you've come across this term. Billie, founder of SEO learning platform RankSuite, joins Sarah to uncover the benefits and how to implement them in the best way. About Billie: Billie splits her time between running RankSuite and her independent SEO consultancy, Uptake Agency. She is passionate about educating digital marketers and making SEO content accessible. Where to find Billie: @billiegeena on Instagram Billie's Website @billiegeena on X Billie Hyde on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode Personal Learning Program | RankSuiteSelf Paced Learning with Billie Geena Hyde - The SEO Mindset Copyright 2025 Sarah & Tazmin Mentioned in this episode: Today’s episode is brought to you by Previsible Today’s episode is brought to you by Previsible, your partner in scalable SEO growth. From consulting to recruiting and AI Search Optimization, Previsible’s solutions are built for brands looking to lead in search. Discover what a strategy-first approach can do for your visibility. Learn more at previsible.io or click the link below and start seeing results that last! Previsible Come join us for the LIVE podcast the night before brightonSEO That's right, SEO Mindset and Search with Candour podcasts are teaming up again to bring you a LIVE podcast the night before brightonSEO. Topic: How To Build...

    40 min
  6. Writing a Compelling Speaker Pitch with Hannah Smith

    FEB 13

    Writing a Compelling Speaker Pitch with Hannah Smith

    Hannah offers a unique and refreshing perspective on crafting a compelling speaker pitch. My biggest takeaway? Her invaluable advice: "Pitch a talk that only you can give." Tune in to the full episode to discover what that truly means! About Hannah: Hannah Smith Founder Worderist.com Via her company, Worderist.com, Hannah offers consultancy, coaching, training & support to help develop and grow Creative, Production, and PR teams, improve processes and deliver results. With more than 15 years in the industry, her creative work has won multiple awards, and she's worked with a range of companies including the BBC, Dyson, Expedia, MailChimp, and Salesforce. Hannah has spoken at numerous conferences across Europe and the US, interviewed Google's John Mueller live on stage in front of an audience of 3,000, and acted as a guest lecturer at the University of Greenwich, London. Hannah also writes a newsletter called "Manufacturing Serendipity" (sign up here: https://worderist.com/newsletter/) where she shares short essays, and some of the unexpectedly delightful things she's encountered each fortnight. Where to find Hannah: Hannah's Website @hannah_bo_banna on X Hannah Smith on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes: The SEO Mindset Podcast website Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode Kirsty HulseWomen in Tech SEO | Global Communitya...

    40 min
  7. How to Lead When a Team Member Resigns with Paddy Moogan

    FEB 6

    How to Lead When a Team Member Resigns with Paddy Moogan

    It's that time of the year that many people are handing in their notice. The reflective time of Christmas and the opportunity a new year brings often means a change of role. But how can a manager or leader beat respond to this? This week Paddy Moogan shares his insights on how to do this, and how to reduce the risk it happens in the first place. About Paddy Paddy is Founder of The New Leader, offering agency advisory services to founders and senior management teams, helping them navigate the world of agency life. Before this, he was CEO and co-founder of Aira of ten years. Where to find Paddy: Paddy's Website Paddy Moogan on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Resources used for episode Lauren SpearmanImportance of Emotional Intelligence in our Careers with Ammar Farishta - The SEO MindsetDo You Stay or Do You Go...? - The SEO MindsetBalancing Team Happiness and High Performance with Alex Wright - The SEO MindsetOptimise Your SEO Career: Listening & Conversational Skills - The SEO Mindset Copyright 2025 Sarah &...

    51 min
  8. Personal Branding with Jack Chambers-Ward (Plus Exciting Announcement)

    JAN 30

    Personal Branding with Jack Chambers-Ward (Plus Exciting Announcement)

    Everyone is talking about personal branding. We're joined by our good friend Jack Chambers-Ward to discuss this trending topic and we also have a special announcement... The LIVE podcast is back! We're collaborating with Search with Candour the night before brightonSEO. Find out more by listening to the episode! About Jack: Jack's Facebook page @jlwchambers on Instagram Jack's Website @jlwchambers on X Jack on YouTube Follow Jack Chambers-Ward on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Sign up to be a guest on the podcast here. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check all episodes: The SEO Mindset Podcast website Resources used for episode Search with Candour podcastOptimise Your SEO Career: Personal Branding with Crystal Carter - The SEO Mindset Copyright 2025 Sarah & Tazmin Mentioned in this episode: Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin Donate & Support The Podcast We have set...

    40 min

About

The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms. The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry. Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career. Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.

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