The SEO Mindset Podcast

Sarah & Tazmin
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The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms. The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry. Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career. Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.

  1. Using Community to Build Trust (and Ignoring the Algorithms) with Erin Simmons

    6D AGO

    Using Community to Build Trust (and Ignoring the Algorithms) with Erin Simmons

    What if every piece of content you've pushed out to "stay visible" has actually been quietly costing you, not in reach, but in trust? In yourself, and in the people you're trying to reach. There's a pressure most creators know intimately but rarely name out loud: the pull to make content that performs rather than content that actually sounds like you. This episode explores this very topic and asks what it's really costing us. Erin Simmons joins the show to explore the hidden erosion that happens when we optimise ourselves out of our own voice, and why community (not better strategy) might be the most powerful way back. About Erin Erin is Managing Director at the Women in Tech SEO community—focused on maintaining safe, inclusive, and helpful spaces. With 15+ years in marketing and analytics, they now focus on better understanding people and connecting them to the relationships and resources that support them most. Where to find Erin @erinsimmonsfreelance on Instagram Erin Simmons on LinkedIn Erin's Website About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Resources used for episode Himee Senanayake LinkedInAreej AbuAli LinkedIn Check out all episodes Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Copyright 2026 Sarah & Tazmin Mentioned in this episode: Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin Support the podcast today! Are you enjoying what Sarah and Tazmin are doing fancy supporting the podcast? Well it just so happens, you can… For the same price of a Starbucks, Costa or your favourite coffee shop drink, you can give us a one off tip or a monthly donation. Why not also help us share the podcast? Share us with your friends, colleagues, family, anyone who would benefits from our podcast. Captivate Tips/Memberships

    46 min
  2. #BeTheChange for Your Wellbeing this Stress Awareness Month

    APR 16

    #BeTheChange for Your Wellbeing this Stress Awareness Month

    April is Stress Awareness Month and this episode challenges the idea that stress is something we simply have to put up with. Stress Awareness Month is led by the Stress Management Society and exists to help people understand stress better, talk about it more openly, and manage it in ways that genuinely support their wellbeing. This year's theme is #BeTheChange, a powerful call to personal agency, action, and transformation, rooted in the principles of Self-Efficacy, Neuroplasticity, and Relational Connection. Because change doesn't happen by accident. It happens when we take ownership through small, consistent actions, shifting the way we think, and building real, meaningful connections. Do that, and you don't just cope with stress. You completely transform how you experience it. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. 🔗 Check out all podcast episodes 🔗 Grab your ticket to the LIVE podcast Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode The Stress Management Society - From Distress to De-StressStress Awareness Month Information Pack Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! Are you enjoying what Sarah and Tazmin are doing fancy supporting the podcast? Well it just so happens, you can… For the same price of a Starbucks, Costa or your favourite coffee shop drink, you can give us a one off tip or a monthly donation. Why not also help us share the podcast? Share us with your friends, colleagues, family, anyone who would benefits from our podcast. Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    45 min
  3. Hustle vs Alignment: Chasing Success That Looks Right But Feels Wrong

    APR 9

    Hustle vs Alignment: Chasing Success That Looks Right But Feels Wrong

    We’ve been sold the idea that hustle leads to success, but what if it’s leading you in the wrong direction? In this episode, we explore the difference between hustle and alignment, and why so many high achievers are building lives that look right but feel wrong. Plus, a simple 3-step audit to help you realign your version of success. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. 🔗 Check out all episodes Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Resources used for episode How Constant Pressure and Demands Impact our Personal and Work Life with Fleur Peacock - The SEO MindsetDeeper Dive Into BurnoutThe Success Alignment Audit — Tazmin SulemanThe Success Trap Copyright 2026 Sarah & Tazmin

    44 min
  4. Feel Guilting Saying No? Here's What You Can Do!

    APR 2

    Feel Guilting Saying No? Here's What You Can Do!

    Do you feel guilty saying no? If you're used to being a people pleaser and saying yes all the time, it's hard saying no and putting in boundaries. We're revisiting an episode from the archives about why people pleasing is holding us back. Before getting into the episode, Sarah (who is all too familiar with people pleasing) shares practical steps we can do when we get that guilty feeling, and are on the cusp of taking away a healthy boundary. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all podcast episodes. Donate and support the podcast: Captivate Tips/Memberships Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Copyright 2026 Sarah & Tazmin

    36 min
  5. Who's in Your Inner Circle (and Why Does this Matter)?

    MAR 26

    Who's in Your Inner Circle (and Why Does this Matter)?

    Who's in your inner circle, and what five people you spend the most time with? Are they helping you thrive or holding you back? This week, Tazmin discusses why your inner circle is important, and walks you through an easy strategy to help you surround yourself with the right people. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Check out all episodes. 🎟️ Grab your free ticket to our next LIVE podcast. Subscribe (for free) and never miss an episode: Listen to The SEO Mindset Podcast Copyright 2026 Sarah & Tazmin

    37 min
  6. Why Communication Skills are Crucial in the Workplace

    MAR 19

    Why Communication Skills are Crucial in the Workplace

    40% of survey respondents have experienced burnout, stress, and fatigue due to workplace communication issues. Let that sink in a moment. Communication skills are crucial in the workplace. We share more interesting stats, our own experiences, benefits and practical strategies. About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Resources used for episode What is analytical thinking (and why its an important professional skill)Workplace Communication Statistics for 2026 Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! For the same price of a Starbucks, Costa, or your favourite local coffee shop drink, you can give us a one off tip or a monthly donation. Also, have you subscribed to the podcast? If not why not! Receive notifications whenever a new episode is available, and why not leave us a cheeky 5-star review or rating while your there? Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    52 min
  7. What You Might've Missed - Recent Guest Recap

    MAR 12

    What You Might've Missed - Recent Guest Recap

    As our current season draws to an end, here's a recent guest recap covering episodes that you may have missed. We know you're expecting a brand new episode today, but sometimes life gets in the way of podcasting (shock horror) but we didn't want to leave you empty handed. We've had some cracking guests this season including Steve Wilson-Beales, Chiazom Nwachukwu, Fleur Peacock and Jack Chambers-Ward. Find links to their episodes below 👇 Browse all of our episodes: The SEO Mindset Podcast website 🎟️ Get your tickets for the LIVE podcast, 'The Efficiency Paradox, Why AI isn't making your life easier' About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Resources used for episode What Is Self-Awareness (and Why It’s Important) with Chiazom NwachukwuThe Efficiency Paradox: Why Al Doesn't Make your Life Easier (LIVE podcast) Tickets, Wednesday, Apr 29 from 6 pm to 10 pm | EventbriteCauses and Fixes for Poor Focus with Steven Wilson-Beales - The SEO Mindset Podcast | Podcast on SpotifyHow Constant Pressure and Demands Impact our Personal and Work Life with Fleur Peacock - The SEO Mindset Podcast | Podcast on SpotifyIs it a Good Idea to use AI? We Explore with Jack Chambers-Ward - The SEO Mindset Podcast | Podcast on Spotify Copyright 2026 Sarah & Tazmin

    6 min
  8. Is it a Good Idea to use AI? We Explore with Jack Chambers-Ward

    MAR 5

    Is it a Good Idea to use AI? We Explore with Jack Chambers-Ward

    Is it a good idea to use AI? We explore this very topic with Jack in this week's episode of the podcast. We discuss why it seems to be like marmite, people either love it or hate it, and our own thoughts and experiences on the topic. We also share if and how we're using AI in our day to day. 🎟️ Get your free ticket to the LIVE podcast About Jack: Jack is an SEO Specialist with 5 years of experience, and a podcast host and producer with more than 10 years of experience. Alongside Search with Candour, he also hosts, edits & produces the popular movie podcast Sequelisers, all about fixing bad film sequels. He’s also a published writer with previous work including the 300+ page graphic novel D-Day: Storming Fortress Europe (published by Osprey in 2020 and British Showcase Vol. 1 (published Markosia Enterprises in 2013). Where to find Jack: Jack's Facebook page @jlwchambers on Instagram Jack's Website Jack on YouTube Jack Chambers-Ward on LinkedIn About 'The SEO Mindset' Podcast Build your inner confidence and thrive. The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career. Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development. Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry. Get in touch We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode. Follow us on Twitter Follow us on Instagram Follow us on LinkedIn Send us an email Check out Tazmin's Website Check out Sarah's Website Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook. Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime. Subscribe and never miss an episode: Listen to The SEO Mindset Podcast Check out all episodes: The SEO Mindset Podcast website Resources used for episode Alphabet earnings, Q4 2025: CEO’s remarksGoogle's AI Overviews have 2B monthly usersAI Mode Hits 75M Users52% U.S. adults use AI large language models like ChatGPTChatGPT Statistics in Companies [January 2026]LLM Usage StatisticsAge of AI Models Copyright 2026 Sarah & Tazmin Mentioned in this episode: Support the podcast today! Are you enjoying what Sarah and Tazmin are doing fancy supporting the podcast? Well it just so happens, you can… For the same price of a Starbucks, Costa or your favourite coffee shop drink, you can give us a one off tip or a monthly donation. Why not also help us share the podcast? Share us with your friends, colleagues, family, anyone who would benefits from our podcast. Captivate Tips/Memberships Free Consultation Call with Tazmin Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website: Contact Tazmin

    57 min
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About

The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms. The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry. Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career. Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.

Information

  • Creator
    Sarah & Tazmin
  • Years Active
    2022 - 2026
  • Episodes
    113
  • Rating
    Clean
  • Copyright
    © Copyright 2026 Sarah & Tazmin
  • Show Website
    The SEO Mindset Podcast