1 hr 2 min

The Shift to Educational Content w/ Tyler Lessard The Video Reformation

    • Marketing

Vidyard's VP Marketing Tyler Lessard joins Ben and Justin to discuss the shift from promotional video content to truly educational video content. They talk about why the shift is happening before diving into how and when to deploy educational content in your marketing funnel.

This episode is brought to you by Tyler's book, The Visual Sale, available on Amazon and where books are sold.

Vidyard's VP Marketing Tyler Lessard joins Ben and Justin to discuss the shift from promotional video content to truly educational video content. They talk about why the shift is happening before diving into how and when to deploy educational content in your marketing funnel.

This episode is brought to you by Tyler's book, The Visual Sale, available on Amazon and where books are sold.

1 hr 2 min