The Small Business Association of Michigan's Small Business Weekly Podcast

Michael W. Rogers

"The Small Business Association of Michigan's Entrepreneurial Insights" every week presents a dynamic audio interview from a top-notch expert on entrepreneurial success. Hear great tips and advice on how to be a more effective small business owner. The program is hosted and produced by the Small Business Association of Michigan's Vice President Communications Michael Rogers

  1. 5d ago

    Relationships and people skills becoming more important in business success

    On today's program, Michael Rogers talks with Jennifer Jurgens, CEO and Founder of B2B marketing organization 1 Bold Step. The company has been recognized by Michigan Celebrates Small Business with a Michigan 50 Distinguished Alumni Award -- Strategically Focused. Jurgens advises business owners to step away from daily tactics to focus on identifying bottlenecks and setting clear priorities. To scale effectively, leadership must embrace delegation and maintain a consistent communication cadence with employees to ensure alignment with the company's vision. Ultimately, she highlights that long-term partnerships and human relationships are becoming increasingly vital in an increasingly automated and digital business landscape. "It's going to become more and more important that we have relationships and people skills in order to actually do great business and great work for people," she says. "I don't think I'm sounding old in saying that because I'm hearing it from my younger employees and the next generation where they're suddenly interested again in learning how to make small talk, how to network, how to connect with people, and I think that we need to remember that."  The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

  2. Jul 6

    Building business success in the age of AI

    On today's program, Michael Rogers talks with business trainer and coach Jeremy Lopatin, Professional EOS Implementer at EOS Worldwide. He's based in southeast Michigan and is a VIP member of the Small Business Association of Michigan. He says that if companies focus on six core components—vision, people, data, issues, process, and traction— they can resolve numerous underlying organizational symptoms. He also talks in the interview about the business pros and cons of AI. "AI is already bringing in incredible increases in our capacity to do a lot of things at scale that we've never been able to do before, such as having greater insight into certain topics and executing with more precision or confidence," he says. "I think the big risk is that some in the business community are going to offload certain really human responsibilities to AI. They're going to start to hand over really important things like judgment and handling the sort of emotional and social sphere of being a good leader and a good manager of other humans." The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

  3. Jun 23

    Building marketing fandoms and emotional connections

    On today's program, Michael Rogers talks with Jay Norman, CEO and Co-Founder of Detroit-based culture and brand agency Verse and Hook. They are VIP members of the Small Business Association of Michigan. Moving away from traditional marketing models, the agency focuses on building deep emotional connections rather than just highlighting product benefits. "It's very much based on fandoms and connecting to the proxy things that allow people to make those decisions culturally and the groups that they end up spending time with," Norm says. "A lot of the decisions people have in terms of their fandoms are really based upon the things that they love and the things they share with their friends, family, and associates, and we have a very deep knowledge of how those things connect to their day-to-day consumption experience. So it really does change the way we think about the work, strategically." The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

  4. Jun 9

    Building High-Performance Sales Teams Through Analytics and Diagnostics

    On today's program, Michael Rogers talks with Daryn Lawson, an expert with SalesIndex and a VIP member of the Small Business Association of Michigan. His organization helps businesses optimize their revenue by applying data-driven diagnostics to the sales process using a specialized three-step methodology involving analysis, coaching, and training. "The analytics give us really a target, call it an MRI or a diagnostic like an auto mechanic would use, to really pinpoint exactly what each person in the sales role does," he says. "The analysis comes from the kind of an assessment that gives us the behavioral psychology and then tactical sales skills." Lawson emphasizes that long-term sales success is built on authentic relationships, discipline, and providing meaningful value to customers. The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

  5. Jun 9

    The Betty Brigade: Navigating the Silver Tsunami of Downsizing

    On today's program, Michael Rogers talks with Sharon McRill, owner of The Betty Brigade, a 2026 Michigan 50 Company to Watch. Operating nationwide, her business handles everything from virtual estimates to trust liquidations, ensuring meaningful items are preserved while simplifying lives. "We help people wherever they are, with whatever they need," she says. "Sometimes it's just organizing and moving, sometimes as we're clearing out a trust stuff needs to be shipped to beneficiaries all over the world. We handle that, too. So it's really about figuring out what is the right solution for that home and then putting together a plan for it." McRill is the author of Downsizing the Silver Tsunami, which addresses the unique psychological challenges of aging populations.  The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

  6. Jun 2

    Teamwork and strong core values make this small business a "Great Place to Work"

    On today's program, Michael Rogers talks with Sonny Anani, president of Dynamic Glazing Systems – presented this year by Michigan Celebrates Small Business with the Michigan 50 Distinguished Alumni Award -- Great Place to Work. Dynamic Glazing Systems is a Detroit-based commercial glazing contractor specializing in glass and metal facades. Anani explains their "team before self" philosophy and the "ignite purpose" core value, which guides them in developing roles tailored to employee passions. When it comes to attracting workers, Anani says "we aren't just competing with glazing contractors; we're competing with everybody's talent pool—construction, real estate, hospitality. People are looking to buy their peace and time back. If you provide good compensation, insurance, and retirement, people are willing to come. Those people then create value, and it's a cycle that keeps giving." The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

  7. May 25

    How a professional business broker can smooth the way toward successful transactions

    On today's program, Michael Rogers talks with Shathi Govender, president of Transworld Business Advisors of Detroit South and an Elite member of the Small Business Association of Michigan.  As a professional business broker, Gavender explains how his firm facilitates everything from small "mom and pop" transactions to large-scale mergers and acquisitions valued at millions of dollars. "What we would do is provide an accurate valuation on a business for the buyer and for the seller," he says. "And we've got a network of buyers, qualified buyers that we have access to and we'll provide those buyers to the sellers. We also know how to structure the deal, we've got access to find financing and we see the whole process through right to closing."  The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

  8. May 19

    Embracing safe, secure and ethical AI for small businesses

    On today's program, Michael Rogers talks with Elizabeth Goede, founder & president of Ratliff Consulting, an Elite Member of the Small Business Association of Michigan. Ratliff Consulting is a strategic consultancy specializing in AI transformation through assessments, ready-made products, custom solutions, and AI education and training as part of their SPARK AI Lab™ division. Goede emphasizes that small business owners should embrace AI with a focus on safe, secure, and ethical implementation. And she says that the "future of AI is female," arguing that women's emotional intelligence and unique perspectives are crucial to rounding out technological development and reducing inherent algorithmic bias. "If I can make a difference where I can give the empowerment and confidence to even one more woman to use these tools, I'm happy," she says. The Small Business Association of Michigan is the only statewide and state-based association that focuses solely on serving the needs of Michigan's small business community. We have been successfully serving small businesses like yours in all 83 counties of Michigan since 1969. We're located in Lansing, just one block from the Capitol. Our mission is to help Michigan small businesses succeed by promoting entrepreneurship, leveraging buying power and engaging in political advocacy. When small businesses band together through the Small Business Association of Michigan, they achieve more than they could on their own.  Our 32,000 members are as diverse as Michigan's economy. From accountants to appliance stores, manufacturers to medical, and restaurants to retailers, what unites the SBAM membership is the spirit of entrepreneurship…a spirit that drove you to start and continue to operate your own business because you believe you can do something better than anyone else is doing it! (music licensed from www.jukedeck.com)

About

"The Small Business Association of Michigan's Entrepreneurial Insights" every week presents a dynamic audio interview from a top-notch expert on entrepreneurial success. Hear great tips and advice on how to be a more effective small business owner. The program is hosted and produced by the Small Business Association of Michigan's Vice President Communications Michael Rogers