16 min
The Smalls is down in Albuquerque, NM - T5 Part2! The "SmallsCast" Podcast
-
- Government
Listen in as your hosts Just Nate and DK are down in Albuquerque, NM attending the New Space New Mexico T5. T5 is their Third Thirsty Thursday Tech Talks. This event happens every 3rd Thursday of every month. Great networking, great food and great drinks. The Smalls was invited to come down and set up a booth to record some podcasts during the event.
During this podcast (Part 2 of the T5) your hosts talk to two people that work at New Space NM. We sit down with Erika Hecht and Merridith Ingram.
For over 20 years, Founder Erika Woldman Hecht has been solving business strategy and marketing problems and helping companies grow smarter, faster, and better. She has taken her experience and packaged it into a proprietary process that saves clients time while putting them on a direct path to achieving desired outcomes.
Erika’s experience includes consulting full-time for IBM; running marketing and worldwide business development at a regionally accredited online university; working in senior roles at award-winning advertising agencies; and serving in multiple senior marketing roles at SPSS, a pioneer and global leader in predictive analytics. During her tenure at SPSS, Erika held responsibilities for the desktop, emerging technologies, and enterprise solutions businesses.
Erika is a proponent of integrated sales and marketing and she has won awards from both sales and marketing leaders. Erika often sits at the intersection of business strategy, marketing, and sales while serving the needs of buyers.
Passionate about education, Erika is a life-long learner and volunteers as programming director for her local chapter of the American Marketing Association to further the development of marketing professionals with the latest advances and thinking in the field.
Whether taking buyers or learners on a journey with a brand, Erika is focused on delivering strategies, programs, and experiences that use the best inputs and processes to create the best outcomes.
Erika's Market Ascent company website is located: https://marketascent.com/
Merridith has 18 years of experience leading agency account teams in the development and implementation of corporate, brand and product communications and marketing campaigns for financial services and technology clients, including Microsoft, Intuit, Capital One and Philips. As a former Dow Jones journalist, she specializes in messaging, positioning, content strategy/development and social media strategy. Most recently, she led a research project for Microsoft’s Government Cloud division to identify the best channels to reach technology decision-makers at the federal, state and local levels. She also leads PR efforts for the Internet Society centered on technology policy and history. Prior to co-founding 66 + Co, Merridith was a vice president in the Global Consumer Marketing and Technology practices at Manning, Selvage & Lee (now MSLGroup Americas), and led financial media relations efforts for technology startups at Morgen-Walke (now FTI Consulting). After 20 years in New York and London, Merridith recently relocated to Santa Fe, where she spent childhood summers.
Merridith's website is: www.66and.co
To find out more about New Space New Mexico follow them on their website: www.newspacenm.org, you can also follow them on Linkedin and on their Instagram page and even on their Twitter space.
---
Send in a voice message: https://podcasters.spotify.com/pod/show/thesmalls/message
Support this podcast: https://podcasters.spotify.com/pod/show/thesmalls/support
Listen in as your hosts Just Nate and DK are down in Albuquerque, NM attending the New Space New Mexico T5. T5 is their Third Thirsty Thursday Tech Talks. This event happens every 3rd Thursday of every month. Great networking, great food and great drinks. The Smalls was invited to come down and set up a booth to record some podcasts during the event.
During this podcast (Part 2 of the T5) your hosts talk to two people that work at New Space NM. We sit down with Erika Hecht and Merridith Ingram.
For over 20 years, Founder Erika Woldman Hecht has been solving business strategy and marketing problems and helping companies grow smarter, faster, and better. She has taken her experience and packaged it into a proprietary process that saves clients time while putting them on a direct path to achieving desired outcomes.
Erika’s experience includes consulting full-time for IBM; running marketing and worldwide business development at a regionally accredited online university; working in senior roles at award-winning advertising agencies; and serving in multiple senior marketing roles at SPSS, a pioneer and global leader in predictive analytics. During her tenure at SPSS, Erika held responsibilities for the desktop, emerging technologies, and enterprise solutions businesses.
Erika is a proponent of integrated sales and marketing and she has won awards from both sales and marketing leaders. Erika often sits at the intersection of business strategy, marketing, and sales while serving the needs of buyers.
Passionate about education, Erika is a life-long learner and volunteers as programming director for her local chapter of the American Marketing Association to further the development of marketing professionals with the latest advances and thinking in the field.
Whether taking buyers or learners on a journey with a brand, Erika is focused on delivering strategies, programs, and experiences that use the best inputs and processes to create the best outcomes.
Erika's Market Ascent company website is located: https://marketascent.com/
Merridith has 18 years of experience leading agency account teams in the development and implementation of corporate, brand and product communications and marketing campaigns for financial services and technology clients, including Microsoft, Intuit, Capital One and Philips. As a former Dow Jones journalist, she specializes in messaging, positioning, content strategy/development and social media strategy. Most recently, she led a research project for Microsoft’s Government Cloud division to identify the best channels to reach technology decision-makers at the federal, state and local levels. She also leads PR efforts for the Internet Society centered on technology policy and history. Prior to co-founding 66 + Co, Merridith was a vice president in the Global Consumer Marketing and Technology practices at Manning, Selvage & Lee (now MSLGroup Americas), and led financial media relations efforts for technology startups at Morgen-Walke (now FTI Consulting). After 20 years in New York and London, Merridith recently relocated to Santa Fe, where she spent childhood summers.
Merridith's website is: www.66and.co
To find out more about New Space New Mexico follow them on their website: www.newspacenm.org, you can also follow them on Linkedin and on their Instagram page and even on their Twitter space.
---
Send in a voice message: https://podcasters.spotify.com/pod/show/thesmalls/message
Support this podcast: https://podcasters.spotify.com/pod/show/thesmalls/support
16 min