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22 episodes
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The Sophie Kessner Podcast Sophie Kessner
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- Business
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5.0 • 1 Rating
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An edutainment podcast by Sophie Kessner covering topics from motherhood, entrepreneurship, DEI work, systems, automation, online business and a dash of trauma.
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How to Create A Signature Coaching Program That Sells - Free Template
This comprehensive guide will walk you through the step-by-step process of creating your coaching program and provide a coaching program template to help you grow your coaching business no matter what kind of coach you are. If you’ve never had a coaching business before and this is your first time creating a coaching program, this guide and coaching program template will help you to hit the ground running with your coaching services so you can start enrolling new clients today. What Kind of Coach Do You Want To Be? If you still need to get certified as a life coach, ... Read more
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Trauma Coach Certification: Become Trauma Informed
With the increased popularity of coaching over the last few decades, and the roar of social media continuing to amplify the conversations around the nervous system, trauma, and trauma recovery, clients AND coaches need to do their research in understanding the differences between trauma recovery work and traditional coaching skills.
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Transforming Emotional Challenges into Entrepreneurial Triumph
Do you ever oscillate between non-stop work mode and burnout? Join us as we dive into the tricky space of navigating trauma and shutdown responses in the realm of entrepreneurship. It's essential to work with a professional certified in trauma training, so we'll be discussing resources to help you find the right practitioner for your needs. We'll also talk about the complexities of managing life as an entrepreneur, from relying on stimulants to understanding the deep-rooted causes of burnout. Learn how to create a sustainable and nourishing business growth plan while taking care of your emotional well-being. Don't miss this insightful and important conversation.
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Navigating Entrepreneurial Burnout: Recognizing Business Trauma and Cultivating Balance
Experiencing burnout and emotional overwhelm in your entrepreneurial journey? You're not alone. In this eye-opening episode, we share personal stories and experiences while diving into the world of business-related trauma and burnout. Discover how my training in Somatic Experiencing has shed light on understanding different types of trauma we encounter in business, and learn how to recognize and address these issues.
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13. How To Approach Marketing When Making A Pivot In Business
In this exciting episode, we explore the world of marketing and its essential role in transitions, pivots, and shifts. Listen in as we discuss the importance of conducting market research beforehand to understand the needs of the marketplace before launching a product or service. This crucial step can save time and energy on the marketing and sales front, as well as provide proof of concept to take to the marketplace. We also touch on the beta test approach to launching products and services, which can help eliminate resistance points and allow for valuable feedback from early users.
We dive into the stages of being in the pain of a problem, becoming problem aware, and solution aware. Discover how market research can help create a product based on real, valid data, and how to use this data to create compelling content. We emphasize the need to ask people about their lived experiences, struggles, and wishes, to gain a better understanding of the market and create products that people genuinely need.
Finally, listen in as we discuss how to use education and empowerment to build trust and relationships with potential clients. We talk about the importance of market research in knowing our clients’ needs and how to share case studies and testimonials to provide proof of concept. Moreover, we reflect on the importance of being specific in our marketing, as this will attract the right people to our product or service. Don’t miss out on this episode filled with valuable insights and tips for launching your next big idea successfully! -
12. Exploring the Interconnection of Trauma and Business Shifts
In this podcast episode, we take a closer look at the personal component of business transitions, exploring how to ensure we’re meeting our own needs and taking care of ourselves, so we don’t become too reliant on our business. Listen in as I share my experience with a former colleague who built a successful business in the product space and how it’s easy to get caught in the paradigm of having to step into your purpose and power. We also take a trauma lens to explore patterns in life and our businesses that can be related to our upbringings and how we’ve adapted to belong in different communities.
Discover how our natural tendencies, personality types, upbringings, experiences, responses, and survival strategies can show up in our businesses. Join me as I discuss my disorganized upbringing, which has taught me to be adaptable, but also how it makes it difficult for me to stay consistent with something for an extended period of time. Learn how I’ve had to avoid making decisions from a place of trauma processing, and how I take that energy and put it into something that won’t disrupt the flow of my business.