100 episodes

A podcast for impact-driven influencers! Brand building, growth hacking, monetization strategies, and all that mindset stuff to spark your influence, income and impact.

The Spark Show Gwen Lane

    • Business
    • 4.8 • 48 Ratings

A podcast for impact-driven influencers! Brand building, growth hacking, monetization strategies, and all that mindset stuff to spark your influence, income and impact.

    How to Start A Successful Brand Featuring Doone Roisin

    How to Start A Successful Brand Featuring Doone Roisin

    In this episode, we talked to Doone Roisin. She is the founder and host of the popular podcast show, Female Startup Club. She's a digital marketing expert and has worked for brands such as Snapchat, IMG, and an iconic Australian large online retailer. She's an entrepreneur and launched her own jewelry brand, Kincs, and education on the media side of the Female Startup Club. Thank you so much for being on the Spark Show.
    We discussed:
    - three struggles when starting a brand
    - how to set yourself up for success
    - your network is your net worth
    Register for our masterclass: https://thespark.show/class
    Full show notes: https://thespark.show/122

    • 33 min
    Hiring Your Dream Team Featuring Kimone Napier

    Hiring Your Dream Team Featuring Kimone Napier

    In this episode we talked to Kimone, she is the CEO of Kimone Napier consulting, helping women business owners attract, hire and retain their dream teams to reclaim their time, scale their businesses and live their best lives.
    She has over eight years of experience in HR operations in engineering. She's a speaker, consultant, and strategist whose work has been groundbreaking in building strong teams and helping business owners reclaim their time. Thank you so much for being on the Spark Show.
    We discussed:
    - the three things to do when you first hire
    - how to avoid burnout by delegating tasks
    - what to do if you're ready to hire now.
    Register for our masterclass: https://thespark.show/class
    Full show notes: https://thespark.show/121

    • 31 min
    Get Ready for Brand Deals

    Get Ready for Brand Deals

    In this episode of The Spark Show, I talk about how to get ready for brand deals.
    I discuss:
    - the five steps you need to take to prepare for brand deals
    - why being your true, authentic self is important not just to your business but to brands as well
    - how to optimize your brand deal portfolio
    Register for our masterclass: https://thespark.show/class
    Full shownotes: https://thespark.show/120

    • 35 min
    5 Ways to Monetize Your Influence

    5 Ways to Monetize Your Influence

    In this episode of The Spark Show, I talk about the five ways you can monetize your influence including advertising, affiliate marketing, selling products, offering your services, and hosting / appearing at events.
    I discuss:
    - why it's important to first work on your money mindset and address any money stories you may have
    - why it's crucial to have a monetization strategy in place
    - the five ways you can bring income into your business and why many people have multiple revenue streams

    Register for our masterclass: https://thespark.show/class
    Full shownotes: https://thespark.show/119

    • 14 min
    Pitch Like a Pro

    Pitch Like a Pro

    In this episode of The Spark Show, I share my top five tips on how you can start pitching to brands as an influencer EVEN if you don’t have a huge following. I also discuss the biggest pitching mistakes so that you can avoid making these moves that could be costing you hundreds or thousands of dollars of sponsorship opportunities.
    I discuss:
    - why it's super important to do the pre-work before you pitch to brands
    - how you can create a connection with the brand in order to increase your chances of getting a "YES" to your pitch
    - why all influencers need an influencer portfolio if they want to start pitching to brands

    Register for our masterclass: https://thespark.show/class
    Full shownotes: https://thespark.show/118

    • 7 min
    Let's Bust These Influencer Myths

    Let's Bust These Influencer Myths

    In this episode of The Spark Show, I bust five, common influencer myths that many people believe so that you can build a profitable and sustainable, influencer business today without those lies getting in the way.
    I discuss:
    - how you actually don't need a lot of followers to be an influencer
    - how being an influencer isn't about what you look like - it's about the impact you make
    - why brands love working with micro-influencers
    Register for our masterclass: https://thespark.show/class
    Full shownotes: https://thespark.show/117

    • 7 min

Customer Reviews

4.8 out of 5
48 Ratings

48 Ratings

A.Shrimanker ,

I can’t believe this info is free!

As a service provider, I struggle with putting myself out there. Especially on Social Media….Gwen has such valuable tips, strategies, and offers awesome advice on how to get out there. Hands down, great content!

CrismanRichards ,

Influenceuse with Impact

Gwen Lane’s insight into navigating the Influencer industry is an innovative and spirited approach to this powerful emerging market. Keep a pen and paper handy for all her useful bon mots.

yshehab80 ,

Priceless Knowledge!

You really can't put a price on knowledge and helpful information, and Gwen definetly does an amazing job translating the influencer business into something real and acheivable for all types of profiles and backgrounds. I've also followed her journey, so I can attest to her impact and success!

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