326 episodes

The Startup Junkies podcast is hosted by Jeff Amerine and his team at Startup Junkie Consulting. We’ll cover topics ranging from getting started, planning, growing your business, proving your concept, leadership, marketing, exit strategies and so much more. We’ll interview business owners, entrepreneurs, experts and people we think will bring value to our audience. Subscribe and together we will move your business to the next level.

The Startup Junkies Podcast Jeff Amerine

    • Business
    • 5.0 • 39 Ratings

The Startup Junkies podcast is hosted by Jeff Amerine and his team at Startup Junkie Consulting. We’ll cover topics ranging from getting started, planning, growing your business, proving your concept, leadership, marketing, exit strategies and so much more. We’ll interview business owners, entrepreneurs, experts and people we think will bring value to our audience. Subscribe and together we will move your business to the next level.

    323: Bringing Fun into the World with PaddleSmash

    323: Bringing Fun into the World with PaddleSmash

    Summary:
    Welcome to another great episode of Startup Junkies!
    On this episode, hosts Caleb Talley, Jeff Amerine, and Victoria Dickerson sit down with Tim Swindle, a serial entrepreneur in the toy and game space and co-founder of Glacier Games. With his passion for outdoor sports, Tim teamed up with two others to create a new recreational game called PaddleSmash, which combines the best elements of Pickleball and Spikeball. Throughout the episode, Caleb, Jeff, Victoria, and Tim discuss how incorporating fun into your day is a necessity, building a business with Kickstarter, and how entrepreneurs should advertise their ideas, not safeguard them.  
     
    Show Notes:
    (0:55) Introduction to Tim
    (1:27) Tim’s Origin Story
    (5:16) The Development of PaddleSmash
    (9:36) Tech vs Outdoor Sports
    (13:41) The Importance of Having Fun
    (17:33) Lessons Learned
    (22:49) Increasing Your Surface Area
    (26:01) The Kickstarter Experience
    (29:17) Social Media Strategy
    (32:34) Advice to Younger Self
    (33:11) Closing Questions
     
    Links:
    Caleb Talley
    Jeff Amerine
    Victoria Dickerson
    Tim Swindle
    PaddleSmash
     
    Quotes:
    “There’s a resurgence to being low-tech right now. People spend so much time on their computers, laptops, iPads, and iPhones that you’re seeing physical board games and outdoor games becoming more popular. We’ve become so digital with society that they provide this opportunity to get back to actually interacting with each other.” - Tim Swindle, (12:07)
    “That would be my biggest advice to entrepreneurs. Go out there, share your ideas, and talk to people. Don’t worry about anybody stealing it, that’s not going to happen. Get the real raw feedback as to whether or not you have something and can move forward.” - Tim Swindle, (25:01)
    “People think Kickstarter is where you start, but a lot of times these people have gathered interest and email addresses prior to launching, and they engage that community once they go. Then the Kickstarter algorithm says they’re trending, and they start to show up everywhere. So focus on pre-marketing and building a community before you ever go live.” - Tim Swindle, (26:27)

    • 35 min
    322: Working with Experts in Aerospace and Defense with Brad Gentry

    322: Working with Experts in Aerospace and Defense with Brad Gentry

     
    Welcome to another great episode of Startup Junkies!
     
    On this episode, hosts Caleb Talley, Jeff Amerine, and Victoria Dickerson sit down with Brad Gentry, the CEO of Gentry Professional Services, an elite engineering consulting and talent acquisition firm that specializes in placing subject matter experts with clients that require specific knowledge. With over a decade of experience, Brad is experienced and skilled in engineering design, project management, and business development. Throughout the episode, Caleb, Jeff, Victoria, and Brad discuss preparing the next generation of labor workers and how a company’s culture is vital to success.
     
    Show Notes:
    (1:12) Introduction to Brad
    (1:26) About Gentry Professional Services
    (5:34) Challenges with the Labor Market
    (8:06) Encouraging Employee Retention
    (11:02) Navigating the CHIPS Act
    (13:36) Technologies' Role in Supplementing Labor
    (19:23) Gentry Professional Services Culture
    (28:08) The Future of Gentry Professional Services
    (32:02) Advice to Younger Self
    (34:36) Closing Questions
     
    Links:
    Caleb Talley
    Jeff Amerine
    Victoria Dickerson
    Brad Gentry
    Gentry Professional Services
     
    Quotes:
    “The way that manifests itself today is when someone retires they may have someone who is two or three steps behind them in experience. So that generational gap has followed us as people have progressed through their careers.” - Brad Gentry, (4:37)
     
    “We go through a vetting process of not just checking references, but also behavioral assessments because somebody can be the smartest person in the room but if they can’t work with others then it’s not going to be a good fit. So we do several things to assess not only their knowledge and skills, but also how well they interact with the team they’re going to be supporting.” - Brad Gentry, (16:15)
     
    “We work hourly and that fits with retirees greatly…They’re coming back because they want to. So we want to make it a good experience for them and treat them like family. We found that if you let them have that autonomy, flexibility, and respect to work on what they want to, they will in turn represent you well to the clients.” - Brad Gentry, (25:04)

    • 36 min
    321: Public Radio, Podcasting, and Great Storytelling with Ozarks At Large

    321: Public Radio, Podcasting, and Great Storytelling with Ozarks At Large

    Summary:
    Welcome to another great episode of Startup Junkies!
    On this episode, hosts Caleb Talley and Jeff Amerine sit down with Matthew Moore and Kyle Kellams of KUAF. Matthew is a reporter and producer for Ozarks at Large, a locally produced news podcast/daily show that covers news, sports, politics, arts, culture, and the quirky and unusual happenings in the Ozarks. Kyle has been the news director at KUAF for over twenty-five years and has been producing Ozarks at Large for over three decades. Throughout the episode, Caleb, Jeff, Matthew, and Kyle discuss the history and future of public radio, how podcasting has influenced traditional radio, and the burden of providing newsworthy content.  
     
    Show Notes:
    (0:57) Introduction to Matthew and Kyle
    (2:03) Matthew and Kyle’s Origin Stories
    (7:02) Marrying Podcasting with Traditional Radio
    (8:57) Podcasting’s Effect on the Radio Business
    (10:52) Providing News Coverage to Large Areas
    (14:24) A Public Radio Station’s Business Model
    (20:11) Changes in the Radio Industry
    (24:18) Listening to Your Own Content
    (27:05) Interesting Moments
    (32:46) When Earned Media Makes Sense
    (37:11) Advice to Younger Selves
    (40:10) Closing Questions
     
    Links:
    Caleb Talley
    Jeff Amerine
    Matthew Moore
    Kyle Kellams
    Ozarks at Large
     
    Quotes:
    “I think for a certain number of people who had left radio for whatever reason, audio became cool again. For public radio, at least, podcasting is a natural rift back and forth.” - Kyle Kellams, (9:10)
    “At Ozarks at Large sometimes we get to tell a different kind of story that you can really only tell on radio. If you were trying to tell that story in the paper or on TV, you would need different kinds of aids, but hearing someone tell a story from perfect memory in a way you can only do through audio is really cool.” - Matthew Moore, (13:42)
    “I could talk forever about the fractured media landscape and the danger that it poses, but I think one of the great things going for us is there’s so many out there doing it like that and so few doing it like us, that we have people searching for the kind of radio we do.”- Kyle Kellams, (16:03)
    “There’s this expectation of a kind of journalism, reporting, and storytelling they can hear from other stations like NPR. What they hear from Ozarks at Large is a very specific and very regional version of that. It’s high-quality and well-informed, unbiased storytelling.” - Matthew Moore, (16:34)

    • 41 min
    320: Changing the Conversation on Women's Health in Innovation with Elizabeth Prenger

    320: Changing the Conversation on Women's Health in Innovation with Elizabeth Prenger

    Summary:
    Welcome to another great episode of Startup Junkies!
    On this episode, hosts Caleb Talley, Jeff Amerine, and guest host Permjot Valia sit down with Elizabeth Prenger, founder and chief brand officer of Prose Creative, a company that helps brands and individuals connect with audiences by creating authentic relationships through their content and messaging. Elizabeth is also the co-founder as well as the marketing and public relations lead at FemHealth Founders, a startup that empowers female entrepreneurs to build and lead profitable women-centric companies. Throughout the episode, Caleb, Jeff, Permjot, and Elizabeth discuss the current product landscape and how women are making their voices heard through entrepreneurship. 
     
    Show Notes:
    (1:12) Introduction to Permjot
    (2:10) Introduction to Elizabeth
    (5:09) Elizabeth’s Entrepreneurial Origin Story
    (10:45) Pain Points with the Current Product Landscape
    (17:41) About Elizabeth’s New Prototype
    (23:45) Launching FemHealth Founders
    (27:40) The Response to FemHealth Founders
    (33:28) Decision-Making Hierarchies between Women and Men
    (37:38) New Postpartum Recovery Concepts
    (40:25) Giving Women the Words to Identify Their Needs
    (44:41) Advice to Younger Self
    (48:38) Closing Thoughts
     
    Links:
    Caleb Talley
    Jeff Amerine
    Permjot Valia 
    Elizabeth Prenger
    Prose Creative LLC
    FemHealth Founders
     
    Quotes:
    “One of the things I love the most about this journey of being an entrepreneur and launching these ideas is I’ve learned so much about things I wouldn’t have even considered looking into before.” - Elizabeth Prenger, (7:06)
    “What I really liked and found refreshing about you [Elizabeth] was you didn’t talk about your identity, you were talking about the problem and the women who suffered from the problem and how your product solved that.” - Permjot Valia, (11:08)
    “We have 80% of the buying power. Women are the primary purchaser in the retail and healthcare space. So we should be more involved. We should be making these products.” - Elizabeth Prenger, (28:43)
    “If we as women feel more empowered to research, educate ourselves, ask questions, and be our own best advocate in this space, I think the outcomes of that can be really powerful. It can save lives. It can save families. It can save a lot of women.” - Elizabeth Prenger, (43:21)
     

    • 53 min
    319: Reconnecting over Food & Social Media with Sofia Rascoff

    319: Reconnecting over Food & Social Media with Sofia Rascoff

    Summary:
    Welcome to another great episode of Startup Junkies!
    On this episode, hosts Caleb Talley, Jeff Amerine, and Victoria Dickerson sit down with Sofia Rascoff, the co-founder of Recon Food, a social media app that allows users to research, recommend, and reconnect with friends through a common love of food. Sofia explains how Recon Food was designed to be a space where individuals can share photos, recipes, and experiences with their social network without all the stressors that come with a more mainstream media platform. Throughout the episode, Caleb, Jeff, Victoria, and Sofia discuss the rise of vertical social platforms and how Recon Food aims to combat the toxicity of social media. 
     
    Show Notes:
    (1:12) Introduction to Sofia
    (1:21) About Recon Food
    (7:00) Navigating the Toxicity of Social Media
    (9:59) Being a Young Entrepreneur
    (12:44) Three-year Forecast
    (17:04) Monetizing Recon Food
    (18:57) Product Placement Opportunities
    (21:29 Advice to Younger Self
    (25:19) Closing Thoughts
     
    Links:
    Caleb Talley
    Jeff Amerine
    Victoria Dickerson
    Sofia Rascoff
    Recon Food
     
    Quotes:
    “Social media as an entire concept has become very stressful as of late due to the bad news you encounter on it. It’s not really a fun place anymore. So the goal of this was to be a space where people could talk without having to be bombarded with everything else.” - Sofia Rascoff, (1:29)
    “On the receiving content side of Instagram, it’s a highlight reel where you’re left comparing the best of what you see to your entire life, which isn’t accurate and is not a great reflection, but it’s what happens.” - Sofia Rascoff, (8:50) 
    “...everyone says just get off social media, but I don’t think for my generation that's really a viable solution. It’s such a powerful tool I know we can do so much with. It’s just about optimizing it and making sure it’s used in the best way.” - Sofia Rascoff, (15:58)
    “My favorite piece of advice, which I would give someone else and also which I wished I had discovered sooner, is that in this day and age, if you have the ability to just go do it, why not start?” - Sofia Rascoff, (21:29)

    • 27 min
    318: Connecting Arkansas and Asia in Business with Yang Luo-Branch

    318: Connecting Arkansas and Asia in Business with Yang Luo-Branch

    Summary:
    Welcome to another great episode of Startup Junkies!
    On this episode, hosts Caleb Talley, Jeff Amerine, and Grace Gill sit down with Yang Luo-Branch, founder and president of the Arkansas Association of Asian Businesses, the first Arkansas-Asian Chamber of Commerce in the Natural State. Yang shares about her experience as a first-generation immigrant from China and overcoming struggles that many immigrants face, such as public speaking and adjusting to an individualistic society. Throughout the episode, Caleb, Jeff, Grace, and Yang discuss what it means to be a global citizen, create meaningful connections through conversations, and how problem-solving is a lot like eating with chopsticks.
     
    Show Notes:
    (1:12) Introduction to Yang Luo-Branch
    (1:51) About the Arkansas Association of Asian Businesses
    (8:13) Yang’s Origin Story
    (10:51) What’s Next for the Arkansas Association of Asian Business
    (14:04) The Association’s Reach in Arkansas
    (18:41) From Global Citizen to Northwest Arkansas Resident
    (21:11) Being Welcomed in Northwest Arkansas
    (24:44) First-Generation vs Second-Generation Immigrants
    (27:02) Global Challenges
    (32:38) Tangible Outcomes of the Association
    (38:40) Advice to Younger Self
    (39:24) Closing Questions
     
    Links:
    Caleb Talley
    Jeff Amerine
    Grace Gill
    Yang Luo-Branch
    Arkansas Association of Asian Businesses - join the Arkansas Association of Asian Businesses newsletter here!
     
    Quotes:
    “We have an analogy in my culture—we use chopsticks to eat everything, right? The rice, the noodles, the soup, whatever. We just have this mindset of problem solving and using chopsticks to eat everything versus using different shapes of knives, you know, utensils. Very specialized. So that’s how I approach things in life, too, I feel, doing art, doing nonprofit, doing data analytics at Tyson which is the company I work for. To me, it’s just approaching life. Solving life’s whatever needs to be solved and if I can play a role in this whole context, I feel I’m pretty lucky.” - Yang Luo-Branch (10:24)
    “We have members writing to us long paragraphs telling their stories from east Arkansas, from south Arkansas, from north Arkansas, definitely outside of these population-dense areas. They just feel passionate about, ‘Hey, there’s something like this existing in Arkansas.’ And they care about us in south Arkansas, too.” - Yang Luo-Branch (14:59)
    “I think global citizen, I mean it sounds fancy or sounds like a big word, but to me it’s really just making the best of living wherever you are, wherever you find your place on this earth. That’s just about participating in life wherever in the world. That’s my definition of it. So, today I find myself in Northwest Arkansas, you know, with my husband and my daughter here and all my family is still in China, so what do I do? I need to participate in life in Northwest Arkansas. And I feel probably many residents in this area share that same kind of attitude, no matter if they’re local or from other parts of the world. I think my message would be, ‘Hey let’s all come out and let’s all give back and we can all bring something to the community and make the most of it for ourselves too.’” - Yang Luo-Branch (18:41)
    “If I can help [immigrants] to create a channel out to help them connect their little enclave or bubble with the rest of the community who’s so willing to help, if I can be that channel, I’m willing to.” - Yang Luo-Branch (24:54)
    “Personally I feel there should be more talks between people to people connection, community to community connections, the geopolitical things. I can see why on an intellectual level but I feel we’re missing out if we just stop talking to each other, if we just stop socializing because the ‘big guys’ are not playing along very well.” - Yang Luo-Branch (28:50)
    “Every connection starts with a conversation, so I just see people get connected on LinkedIn due t

    • 41 min

Customer Reviews

5.0 out of 5
39 Ratings

39 Ratings

Arlie K ,

I'm obsessed!

If you’re a business owner or entrepreneur (or want to be one in the future) then this podcast should be part of your content diet. Every episode is packed with actionable insights and empowering conversations. A must listen!

ndisarro ,

Listen to this podcast!

I am a small business founder/owner and this podcast not only inspires, but it also educates with real life stories and tactics from founders across all industries. Hands down one of the best podcasts if you are a startup founder, employee or have ever thought about starting your own business.

The Hip Guy ,

Great Startup Podcast

I'm CEO of a medical device startup. I have listened to every episode and always gather nuggets of encouragement and learning from each interview, even those completely unrelated to healthcare. I highly recommend this podcast to anyone considering starting a business.

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