206 episodes

Zack started his leadership journey working in the metro-Atlanta area as a police officer and SWAT Operator. After seven years serving his local community, he transitioned to the role of an Infantry Leader in the U.S. Army and continued to serve during a combat deployment to Afghanistan and locally with the Georgia National Guard.

In between time away with the military, Zack has been able to build six businesses ranging from a security consulting firm, a domestic violence awareness non-profit, to an international dance competition he and his business partner grew to 140 countries in the first seven months of operation.

At the center of his journey, Zack is focused on two things, service and leadership. His podcast, Tactical Leadership, furthers this journey and his service, helping him and his audience learn and grow from leaders across the world.

The Tactical Leader Zack A. Knight

    • Business
    • 5.0 • 73 Ratings

Zack started his leadership journey working in the metro-Atlanta area as a police officer and SWAT Operator. After seven years serving his local community, he transitioned to the role of an Infantry Leader in the U.S. Army and continued to serve during a combat deployment to Afghanistan and locally with the Georgia National Guard.

In between time away with the military, Zack has been able to build six businesses ranging from a security consulting firm, a domestic violence awareness non-profit, to an international dance competition he and his business partner grew to 140 countries in the first seven months of operation.

At the center of his journey, Zack is focused on two things, service and leadership. His podcast, Tactical Leadership, furthers this journey and his service, helping him and his audience learn and grow from leaders across the world.

    Building A Better Marketing Technology Company

    Building A Better Marketing Technology Company

    “If you know that going into your journey, that it's a fun roller coaster ride and to come from a place of gratitude, it's important to set up expectations. And if your expectation is not always money in the bank but learnings in the bank, then you're in a good place” - Sonciary Perez

    In this episode of Tactical Monday, Sonciary Perez is on a mission to change the interaction customers are facing through fast-acknowledging the order to deliver exceptional experiences. Listen in and see how she help B2B SaaS companies help them better serve, retain and upsell customers!
    Sonciary, co-founded Quala.io, they built Quala based on their mutual desires and frustrations building their last company. They wanted to stay close to their customers while their businesses grew and to do that, they gave them so many ways to reach the team and in turn, give them feedback on their experiences.
    Sonciary explains further how customers can email them, can chat with them, get in Zoom calls with their customers in order to ask for survey information and much more. They have set up teams to have these conversations and there are so many team members interacting with customers, whether they are executives, product managers, customer success, and support industry. In sum, it is their desire to provide their customers any way to get ahold of them and for them to enable their teams to have so many one-to-one conversations. They were able to achieve this by building what they call, “The Frontline Intelligence Platform” and what that means is that they are allowing or bringing in any channel where these conversations and interactions are happening with and about their customers into their platform so that leaders can mine the data and understand at scale, what is the qualitative narrative around their customers experiences are. So that they can build better experiences with their technology.

    Main Takeaways:
    ● Building a Better Marketing Technology Company
    ● Taking Leap of Faith and Seizing the Opportunity
    ● Conversations to Support Early-stage Entrepreneurs
    ● Investing Into People and Evolving
    ● Surrounding Yourself with Like-Minded People

    Connect with Sonciary
    Check out his website: https://www.quala.io/.
    Leave a 5-star Review and help this show reach more people. To find out more about me, visit https://knightprotectionllc.com/

    • 38 min
    Tactical Friday: Are You a True Entrepreneur?

    Tactical Friday: Are You a True Entrepreneur?

    “The number one reason a startup fails is because it was started by someone who's not a true entrepreneur. And so I'm in the business of breaking hearts for those that don't score high. But I'm trying to save the lives is what I'm doing.” - Gino Wickman
    In this episode of Tactical Friday, Gino Wickman gives us the top two takeaways from his book, Entrepreneurial Leap. Listen in and be inspired to discover if entrepreneurship is the right path for you.
    An entrepreneur since the age of 21, Gino has had an obsession for learning what makes businesses and entrepreneurs thrive. At 25 he took over the family business, which was deeply in debt and in need of help. After turning the company around and running it for seven years, he and his partners successfully sold the company.
    Gino then set out to help entrepreneurs and leaders get what they want from their businesses. Based on his years of real-world experience, he created the Entrepreneurial Operating System (EOS), a practical method for helping companies achieve greatness. He has personally delivered more than 1,900 full-day sessions for more than 135 companies, helping them implement EOS. He is also the author of the award-winning, best-selling book Traction: Get a Grip on Your Business, which has sold over 1 million copies, as well as five other books in the Traction Library that have sold almost 2 million copies. Gino is the founder of EOS Worldwide, an organization that helps tens of thousands of businesses implement EOS with the aid of an international team of over 450 professional and certified EOS Implementers and online support. There are over 130,000 companies using the EOS tools worldwide.

    Main Takeaways:
    Know if You Have What It Takes
    Find Your Perfect Integrator Match

    Connect with Gino
    Learn more about Gino at ginowickman.com. Grab a copy of Entrepreneurial Leap and visit ​​e-leap.com if you’re thinking about taking that leap to entrepreneurship. Get more involved, too, and join forces with Gino through e-leap.com/become-a-collaborator.

    Leave a 5-star Review and help this show reach more people. To find out more about me, visit https://knightprotectionllc.com/

    • 12 min
    Discovering Your Voice

    Discovering Your Voice

    “I think is really important for us in business to be able to know what we're about. Know yourself, know what you're passionate about, know what you love, know what's gonna keep you driving forward. Recognize these things ahead of time so that when life gets tough, you can draw back to those things right. ” - Zack Knight

    In today’s solo episode, I reflect on a quote from my guest Gino Wickman and how it deeply resonates with me and my experiences. It also aligns with my own mission of making a path for others to find their voice and to find success personally and professionally.

    Main takeaways:

    “You can’t be yourself until you know yourself” and why this is important in business
    The value in helping other people to re-identify themselves

    Check out full show notes by clicking “Episode Website” below.
    Leave a 5-star Review and help this show reach more people. To find out more about me, visit https://knightprotectionllc.com/

    • 8 min
    Taking the Entrepreneurial Leap

    Taking the Entrepreneurial Leap

    “Entrepreneurial Leap is designed to help you first confirm whether you have what it takes to become an entrepreneur, there are six essential traits, show you a glimpse of the life, and then show you a path to survive the startup and build an amazing company.” - Gino Wickman

    In today’s episode, Gino Wickman unfolds his mission to help entrepreneurs-in-the-making take the leap into their entrepreneurial journey. He provides a path to success by sharing his insights on the importance of having a vision, accepting feedback, and staying true to your core. Listen in and get expert advice on overcoming your startup fears!

    An entrepreneur since the age of 21, Gino has had an obsession for learning what makes businesses and entrepreneurs thrive. At 25 he took over the family business, which was deeply in debt and in need of help. After turning the company around and running it for seven years, he and his partners successfully sold the company.

    Gino then set out to help entrepreneurs and leaders get what they want from their businesses. Based on his years of real-world experience, he created the Entrepreneurial Operating System (EOS), a practical method for helping companies achieve greatness. He has personally delivered more than 1,900 full-day sessions for more than 135 companies, helping them implement EOS. He is also the author of the award-winning, best-selling book Traction: Get a Grip on Your Business, which has sold over 1 million copies, as well as five other books in the Traction Library that have sold almost 2 million copies. Gino is the founder of EOS Worldwide, an organization that helps tens of thousands of businesses implement EOS with the aid of an international team of over 450 professional and certified EOS Implementers and online support. There are over 130,000 companies using the EOS tools worldwide.

    Main Takeaways:
    Failure is Not a Necessary Part of the Journey
    Clarify Your Vision
    Receive Feedback With a Grain of Salt
    Be True to Your Core

    Connect with Gino
    Check out his website: https://ginowickman.com/
    Take the leap into entrepreneurship: https://e-leap.com/

    Leave a 5-star Review and help this show reach more people. To find out more about me, visit https://knightprotectionllc.com/

    • 32 min
    Tactical Friday: Empowering Through Visibility

    Tactical Friday: Empowering Through Visibility

    “The real value is letting small businesses know you can get the word out there about your business. It doesn't have to cost you a fortune, and we can help you do it and it can be effective.” - Michelle Taylor Willis

    In this episode of Tactical Friday, Michelle Taylor Willis talks about Gagnant Media and the work they do to support small businesses through advertising. She also lists best practices every entrepreneur should know and follow in making advertising decisions.

    Michelle Taylor Willis is the founder of Gagnant Media. A Florida native, she is married with four sons and resides in Atlanta, Georgia. She is a proud graduate of the University of Florida, and an award-winning entrepreneur, author, speaker, and master strategist. Michelle recently launched her first book, “Raising Significance: A Guide to Well-Rounded, Independent, and Confident Kids.” She has appeared on the nationally syndicated Tamron Hall Show on ABC to discuss the book and on the Fox affiliate in Atlanta, as well as being featured in several publications. Additionally, Michelle is the host of the “According to Michelle '' television show, which is featured weekly via VTV Network through Amazon Fire and Roku platforms. She also broadcasts a radio show called “Over The Top” weekly through REAL 11:00 AM.

    Main Takeaways:
    The first step is to figure out your brand and your business plan
    Approach the people with the right expertise

    Connect with Michelle
    Follow Michelle on LinkedIn, Facebook, Instagram, Twitter, and Clubhouse!. Learn more about her and her work through michelletaylorwillis.com and Gagnant Media. Michelle’s "Raising Significance: A Guide to Raising Independent, Well-Rounded and Confident Kids" The Guidebook is also now available for purchase. Tune in to iHeart Radio every Wednesday at 4 pm for the Over the Top with Michelle Taylor Willis Radio Show, where you will learn about all the great things going on in SoFu and around Atlanta!

    Leave a 5-star Review and help this show reach more people. To find out more about me, visit https://knightprotectionllc.com/

    • 13 min
    The Benefits of Reciprocity

    The Benefits of Reciprocity

    “There's got to be value both ways. And I don't think that's something we should shy away from in the honesty and integrity of operating business.” - Zack Knight

    In today’s solo episode, I zero in on a particular note from my conversation with Michelle Taylor Willis. We’ve talked a lot about her business and the strategies she applied throughout her career but one of the things that really stuck out to me was her piece on referrals. I think it’s worth taking a look at this objectively and discussing the benefits of building reciprocity in business.

    Main takeaways:

    Creating network equity through introductions
    Monetizing referrals is not necessarily a bad thing
    Consider setting up a referral program

    Check out full show notes by clicking “Episode Website” below.
    Leave a 5-star Review and help this show reach more people. To find out more about me, visit https://knightprotectionllc.com/

    • 7 min

Customer Reviews

5.0 out of 5
73 Ratings

73 Ratings

KnopfKnows Solutions ,

The Tactical Leader consistently delivers tremendous value

The Tactical Leader is easily one of the most impactful and inspiring podcasts out there in regards to personal and professional development. Zack has a way of repetitively delivering value to his listeners through strong conversations surrounding life and leadership lessons. The best part is that he lives it himself so he is a highly credible authority on all things leadership. Do yourself a favor and tune in. You will be happy that you did.

Koy McDermott ,

Tactical Leadership

Zack is a phenomenal host and amazing curator of content. The way he is able to break the episodes into actionable chunks is just what I need.

Sonciary Perez ,

Great Conversations, Impactful Stories

I appreciate how Zack dives into the personal lives and experiences of leaders in addition to their tactical advice building and scaling companies. Knowing the why behind the what makes for interesting conversations with a punch. I always learn so much.

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