“Why live an ordinary life, when you can live an extraordinary one?” Tony Robbins, the #1 Life and Business Strategist, has helped over 50 million people from 100 countries create real and lasting change in their lives. In this podcast, he shares proven strategies and tactics so you, too, can achieve massive results in your business, relationships, health and finances. In addition to excerpts from his signature events and other exclusive, never-before-released audio content, Tony and his team also conduct deeply insightful interviews with the most prominent masterminds and experts on the global stage.
Expand Your Identity | Featuring Tony Robbins, Sage and Mary B.
In this special podcast episode of The Tony Robbins Podcast, you’ll hear from Tony Robbins, his wife Sage Robbins, and podcast host Mary B., as they discuss the most important tool for creating lasting change: IDENTITY.
Have you ever asked yourself, why did I try to make a change but not succeed? Often, it’s “how” we define ourselves that can lead to either our success or stagnation.
As Tony notes, “The most powerful force in the human personality is the need to stay consistent with how we define ourselves.” In fact, after 45 years of working with people in 195 countries – from the most successful to the most challenged – Tony believes that the single most important element in understanding what drives a person is to understand how they identify themselves.
Identity is simply the culmination of the beliefs that shape how we perceive ourselves. These beliefs control how we think, feel and interact with the world around us. They also influence what we decide to do (and not do) in our own lives. Therefore, as Sage Robbins explains, what we put after “I am” is something we must always be mindful of.
By the end of this conversation, we hope you’ll have the tools and inspiration to update – and upgrade – your own sense of identity. Maybe it’s time to expand it as you move toward a life of growth. Or perhaps remove some of those labels that might be limiting you.
Note: In case you’d rather watch the video version of this conversation – which includes behind the scenes footage with Tony, Sage and Mary B – click on the “Expand Your Identity” video that’s on Tony’s YouTube Channel, found at youtube.com/TonyRobbinsLive.
[00:45] Introduction by Tony Robbins – The Power of Identity
[01:25] Definition of Identity
[3:32] The downside to identifying oneself
[4:04] How attaching the words "I am" to something can turn into a belief
[6:28] People are not their behaviors
[9:23] Identity is the controlling force in life
[13:45] Tony’s goal for this podcast
[17:23] Mary B. begins with Tony Robbins trivia: What is Tony's teaching on identity?
[18:23] "The strongest force in the human personality is the need to stay consistent with how we define ourselves." – Tony Robbins
[19:38] Our behavior is not our entire identity
[22:55] Expanding your identity
[25:00] Sage discusses her experience in Dubai
[29:09] Sage offers a political identity anecdote
[32:41] Questioning our own labels
[36:24] Mary discusses the concept of "chunking"
[38:30] "Life is an unlearning of who I thought I was." - Sage Robbins
[44:06] Albert Einstein and widening one's “circle of compassion”
[47:23] Who am I? Who am I really?
[51:23] The importance of looking into your own eyes
[53:01] Erik Erikson and Identity Crisis
[01:01:13] Summary of discussion
[01:01:39] Sign off
Boom Chicka Mom & Pop! | One Couple’s Road to a $250M Acquisition
In this podcast, we drop you inside a Tony Robbins Business Mastery seminar for a 1-hour masterclass in how to build a brand that not only changes the game but empowers your customer base.
You’ll hear Tony Robbins in a dynamic interview with the co-founders of BOOMCHICKAPOP, a wildly successful natural and organic popcorn brand that completely disrupted the snack industry.
Angie and Dan Bastian were looking to put aside some money for their kids' college fund when they started a small kettle corn business out of their garage. Initially selling popcorn at outdoor events, including Minnesota Vikings games, the couple soon took their popcorn to Trader Joe's, Target, and Costco – gaining a crash course in how to operate a business along the way. The real game changer took place when the then-named Angie's Kettle Corn embraced a bold new identity: BOOMCHICKAPOP.
Angie retired from being a nurse practitioner and Dan from a history teacher and baseball coach to run their company full time. And after years of commitment and sacrifice, the Bastian's sold their business in 2017 to Chicago-based Conagra Brands for $250 million.
In this candid conversation, the couple reveals how facing their fears and connecting to their customer base in a fresh and empowering way led to their ultimate success.
[1:47] Introduction to Angie and Dan Bastian
[3:42] How Angie and Dan met
[6:48] Angie and Dan attend Tony’s Unleash The Power Within
[7:41] Facing your fears
[10:14] Starting a business as a couple
[14:37] Being thought of as crazy
[16:07] Gaining proximity to the Minnesota Vikings
[17:13] Importance of building bonds
[20:20] To gain a seat at the table, you must commit everything
[21:35] Say yes to every opportunity
[26:07] There’s always a solution
[30:22] Raising private equity
[32:32] Only 2.5 seconds to capture a consumer’s attention
[33:35] Coming from a position of empowerment
[37:04] Origin of the BoomChickaPop name
[40:39] Talking directly to consumers
[42:56] Dividing labor as a couple
[45:08] Maintaining a relationship despite stress
[47:20] Selling the company
[49:22] How it felt to distribute funds to colleagues
[51:59] Committing to business relationships
[57:33] Audience question from Javier: What was the process of selling your company?
[1:00:29] Audience question from Aaron: What was your goal for the company?
[1:03:56] Audience question from Kaley: How did you feel when you sold the business?
[1:06:11] Audience question from Annabelle: What kept you going through the tough times?
[1:12:33] Audience question from Ryan: If you (Chris) were to develop Shazam again today, what would you do differently?
[1:15:16] Audience question from Anjelica: How many times did your brand evolve?
[1:21:40] Final question from Tony: What’s the single best piece of advice that you’ve gotten in business?
[1:26:30] Sign off
The Power of Perseverance | Shazam Co-Founder Chris Barton on Making the Impossible Possible
Chris Barton founded the app Shazam twenty years ago in 2002, years before the iPod and iTunes had even been created. In fact, the flip phone had just come out.
With an unwavering vision for what’s possible – and a core principle of creating from the heart and building with the mind – Barton built one of the most popular apps of all time.
Shazam has surpassed 1 billion downloads, and has hundreds of millions of active users daily. It was acquired by Apple in 2018 for $400 million, making it Apple’s fifth largest acquisition.
In this lively and inspiring conversation with Tony Robbins, Barton shares how his own perseverance made the impossible possible, and reveals how personal limitations can in fact be your superpower.
Watch the discussion here.
[2:30] Introduction to Chris Barton
[4:39] Overcoming dyslexia and ADHD
[5:31] How limitations can be a Superpower
[6:49] Defining your own path
[8:24] Choosing co-founders before the business
[11:09] Breakthrough idea for Shazaam
[12:18] Two businesses all entrepreneurs must run
[13:54] Being told an idea is impossible
[16:11] Meeting co-founder/ inventor Avery Wang
[19:06] Getting turned down by over 100 VC’s
[20:48] Building a music database by hand
[22:22] Launch expectations and reality
[24:46] Early struggles
[26:25] Lessons from Google and Dropbox
[29:41] Earning revenue via a parallel to core business
[31:14] Coming up with the name Shazam
[33:23] Apple showcases Shazam
[35:44] Monetization of the app over time
[37:07] Apple acquires Shazam
[41:46] Life after selling Shazam
[42:47] Incubating a new startup (Guard)
[46:04] Audience question from Becky: What are three things to focus on when creating an app?
[47:55] Audience question from Miles: What was your ideation process behind Guard?
[55:05] Audience question from Barbara: Did you buy every CD to get Shazam started?
[58:03] Audience question from Hannah: How do I get over fear and become a musician?
[01:00:04] Tony explains how “proximity is power”
[01:03:42] Sign off
Changing World Order with Ray Dalio: How countries rise and fall | What cycles of history can teach us now
"Power comes to those that can recognize patterns" Tony Robbins
We are living in historic times. It's no wonder that as disruptions to life as we know it occur on a global scale, people are experiencing high levels of stress and anxiety. While you may want to turn off the news and cover your eyes, the truth is: there’s power in being able to recognize the underlying patterns and anticipate what's coming so that we can prepare and respond.
Ray Dalio is the founder and co-Chairman of Bridgewater Associates, as well as a #1 NY Times bestselling author.
Ray conducts his business and lives his life based on key PRINCIPLES. His latest book, Principles for Dealing with The Changing World Order points out why nations rise and fall and shares information you need to recognize the times we are living through are part of a larger cycle that has taken place many times before.
In this 2022 interview with his friend Tony Robbins, Ray shares what we can do on a personal level and on the collective to navigate these unique times.
To watch the interview, go here: https://youtu.be/q3hdisdjBjQ
[1:39] Tony on the Power Patterns
[8:51] The Cycle Explained: What's a New World Order?
[16:00] What's a populist?
[18:50] The 8 Measures of Power
[23:52] The 3 Big Events that lead to a Changing World Order
[28:40] Why did Donald Trump get elected in 2016?
[31:02] The 5 Types of War
[35:20] Ray's methodology of studying history
[40:17] The collective experience is all about how we are with each other
[41:29] Education, and disparity in the state of Connecticut
[46:49] They call them revolutions but they're civil wars
[54:03] Ukraine, Russia, and China
[1:03:02] Inflation: What got us here and what do we do now?
[1:10:00] Taking away buying power to fight inflation = period of stagflation
[1:14:47] The Holy Grail of Investing = diversified uncorrelated assets
[1:18:28] More on China
[1:24:25] Ray's 3 Tips: How You Can Avoid the Decline
[1:28:47] "Whatever success I've had has come more from MEDITATION than any other influence."- Ray Dalio
[1:33:44] At 72, what's next for Ray Dalio
The Fourth Turning | What past generations can teach us about our future
There’s no denying that we are part of a significant inflection point in human history. We are truly living in interesting times...
In this episode, Tony speaks with historian and demographer Neil Howe about the fascinating patterns of human history, as he and co-author William Strauss explained more than two decades ago in Generations (1991) and The Fourth Turning (1997).
If you’re feeling stressed, overwhelmed, or uncertain about all that’s happening in the world, this episode will give you a much-needed shift in perspective. You will understand how cycles of crisis catalyze massive economic, cultural, political, and institutional disruption – and how as a society, we solve problems we never thought we could before.
No storm lasts forever, and this too shall pass. Listen to this episode for Neil’s predictions on how much longer this crisis period will last and what we can look forward to in our beautiful, shared future.
To watch the interview, which took place in 2022 in front of a small audience, go here: https://youtu.be/lX1Csk2vn5A
[0:05] Tony was working with President Bill Clinton when he was first told about the book Generations
[2:46] The stages of our lives: childhood, young adult, mid-life, elder
[6:31] The seasons of history and how they overlap with generations
[8:15] Tony welcomes Neil Howe, co-author of Generations, and The Fourth Turning
[10:25] Generations are distinct and always have been
[10:45] How old you are during a big event shapes your experience of it
[12:50] Knife-age division vs. zones of transition (EX. X-ennials)
[13:45] History shapes generations, but (later on) generations shape history
[16:09] The cyclical nature of crises and how they spur “a total remake”
[18:29] Institutions we rely on today were created post-WWII
[20:01] Why do we wait until there is a crisis to solve problems?
[22:10] 1780s economic depression: We created the Constitution in our darkest hour
[24:18] What comes next: The High, collective, feeling more than the sum of our parts
[26:38] The Awakening releases the individual
[27:57] Gen X was left alone and raised themselves = pragmatism & cynicism
[30:08] Silent Generation had to adjust themselves to meet others’ expectations
[31:08] We are in a time of growing tribalism in America
*Show notes continue on website page
What does it mean to be a father? | An exclusive conversation with Tony, Sage, and Mary B. on the difference between a dad and a father
As we approach Father’s Day, join Tony Robbins, his wife Sage Robbins, and host Mary B. as they discuss their fathers, their modern family, a 14-month-old daughter, and the distinction Tony draws between a father and a dad.
An archetype is just a fancy word for pattern and the universal father energy is within us and around us all, regardless of your relationship with your own father, whether you have children, or your gender. Our experience of father(s) shapes our life and influences who we become.
Fathers, brothers, grandpas, godfathers, uncles, and father figures hold the powerful possibility to affect us in meaningful ways. By also recognizing these energies within us and calling upon them in different circumstances and contexts, we are able to live life fully, with access to a multitude of gifts, abilities, experiences, and emotions.
We invite you to notice, honor, and appreciate the father figures in your life as we commemorate Father’s Day with this exclusive conversation.
"A father is love and strength. It's an absolute unconditional love beyond imagination and a strength to call to the highest part of them." – Tony Robbins
[1:07] What does it mean to Tony to be a father?
[2:03] Father’s role has 2 sides: Father and Dad
[3:05] Every child has different gifts
[4:07] Tony’s unique upbringing
[4:57] Sage’s mom’s narrative: Dad is in service to the family
[5:54] Mothers shape children’s view of fathers
[7:03] Tony had no relationship with his biological father
[8:26] Tony’s second father
[8:49] The man Tony’s mom married before Tony was born
[9:11] Jim Robbins, Tony’s adoptive father
[10:57] Tony learned to manage conflict as a child
[11:14] Tony’s definition of an outstanding father
[12:00] Individuals not always related can affect us in most meaningful ways
[12:48] Be more than a dad, call them to the highest version of themselves
[13:45] Tony’s two-word on-stage reminder
[14:38] Father is a role of leadership, service even when it’s hard
[16:00] Tony’s fifth father, the ultimate father figure: Sage’s dad
[18:03] Brotherhood and father figures in Tony’s life
[19:24] Tony’s instant fatherhood at 24 years old
[21:22] Tony’s baby daughter: I delight in witnessing her gifts
[22:26] Dr. Carol Dweck’s growth mindset research
[24:56] Teaching Tony’s daughter her responsibility to life
[26:57] Men are hard on themselves
[28:14] There are no professional parents, go easy on yourselves
*Show notes continue on website page
Tony and Paige are great
Tony and Sage are wonderful and I love this podcast. It would be even better without Mary- I don’t see her as a value add.
Sage & Mary
I can’t say enough how much I love these two souls on the podcast. Thanks so much for sharing.
Great content! I love all the interviews with different business owners and hearing the story of how they rose to success. Tony for president!!!!!!