6 episodes

Join the martial arts Teacher of Teachers, John Graden as he explores important and controversial questions about martial arts instructors, schools and the business.

Graden is the author of the best-selling books including, "Black Belt Management," "The Truth About the Martial Arts Business," "How to Open and Operate a Successful Martial Arts School," and the "Impostor Syndrome."

He has been profiled by the Wall Street Journal, US News and World Report, The Dr. Oz Show and over 100 other media outlets.

He is an 8th-degree black belt under the legendary Joe Lewis and a world kickboxing champion.

The Truth About the Martial Arts Business with John Graden John Graden

    • Entrepreneurship

Join the martial arts Teacher of Teachers, John Graden as he explores important and controversial questions about martial arts instructors, schools and the business.

Graden is the author of the best-selling books including, "Black Belt Management," "The Truth About the Martial Arts Business," "How to Open and Operate a Successful Martial Arts School," and the "Impostor Syndrome."

He has been profiled by the Wall Street Journal, US News and World Report, The Dr. Oz Show and over 100 other media outlets.

He is an 8th-degree black belt under the legendary Joe Lewis and a world kickboxing champion.

    5. Brian Tracy: Why Curriculum is Critical to the Sales Process

    5. Brian Tracy: Why Curriculum is Critical to the Sales Process

    Brian Tracy is not only one of the world's leading motivational speaker and sales coach, he is a black belt and a contributing author to the MATA Instructor Certification program at MATACertification.com

    Our Teach Like a Pro Tip of the Week for martial arts instructors is on How to Correct Skills in the classroom.

    • 18 min
    6. The Coronavirus and Your Rent

    6. The Coronavirus and Your Rent

    With the coronavirus pandemic blanketing the world, many small business owners can’t conduct business for at least the next month or two. This creates beehive of complexity and questions about how they are going to pay rent. Our guest, The Lease Coach, Dale Willerton gives us the answers.

    • 36 min
    4. Brian Tracy: What Adults Want in a Martial Arts School

    4. Brian Tracy: What Adults Want in a Martial Arts School

    In this episode, Brian Tracy shares the key mental strategies to sell martial arts and the common mistake black belts make in marketing their school. He also tells you how to destroy your credibility and the importance of getting each class right with a mixture of what is taught and how it's taught. 

    • 21 min
    3. Tony Robbins On The Five Strategies to Create a Happy and Successful Life

    3. Tony Robbins On The Five Strategies to Create a Happy and Successful Life

    Tony says that most people major in minor things and talks about the importance of using martial arts to gain control and awareness of your emotions.

    • 11 min
    2. Tony Robbins Describes How Martial Arts Can Be Used To Combat Procrastination

    2. Tony Robbins Describes How Martial Arts Can Be Used To Combat Procrastination

    Master motivator Tony Robbins returns for the second of three episodes of The Truth About the Martial Arts Business.

    • 15 min
    1. Tony Robbins Teaches You How to Use Martial Arts to Create a More Successful Life

    1. Tony Robbins Teaches You How to Use Martial Arts to Create a More Successful Life

    A black belt under the late Jhoon Rhee, Tony talks about raising your standards and your beliefs to create a new focus on success. All human emotion is controlled by emotions and martial arts is all about emotion, so it can be a strong vehicle for success or a poor excuse for failure.

    • 19 min

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