The Ultimate Small-Business Survival Guide (With Self-Made Boss Authors Jackie Reses and Lauren Weinberg)

The American Dream with Elias Torres
"It feels really lonely to be a business owner, and everyone feels like they're starting from scratch and going through these things by themselves. Jackie and I thought that there are so many people out there that have come before the current slate of entrepreneurs and business owners, and they've all learned incredible things and are full of wisdom and insight...we thought it'd be great if we could package just some of those wisdoms and insights up and share them with other business owners." That is how Self-Made Boss, a book covering nearly every aspect of the life of a small-business owner, was born. In this American Dream episode, Jackie Reses and Lauren Weinberg, co-authors of Self-Made Boss, join Elias to talk about what they learned by talking with small business owners across the country. Plus, Lauren, who is also the chief marketing officer at Square, shares marketing pro tips to help navigate today's dense social media scene. Be sure to hit the subscribe button to get new episodes when they drop every other Tuesday. In the meantime, be sure to leave a ⭐️ ⭐️ ⭐️ ⭐️ ⭐️ ⭐️ review and share the pod with your friends. You can connect with Elias, Jackie, and Lauren on Twitter at @eliast, @jackiereses, @WeinbergLauren and @DriftPodcasts. For more learnings from Elias, check out his quarterly newsletter, The American Dream. You can subscribe at https://www.drift.com/insider/learn/newsletters/american-dream/

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