112 episodes

Thinking of becoming a wedding planner?!

You've found your community, my friend.

Welcome to The Union Podcast, a show created to build a community for those starting out in the wedding industry.

The Union Podcast is a safe space for the wedding industry to come together. We dish on tips and tricks to help wedding industry pros better serve their clients and build flourishing businesses.

Join your fellow wedding professionals at the round table as we discuss the challenges and joys of the wedding business, how we as wedding professionals can better serve couples, and tackle strategies to collectively grow and strengthen our businesses.

The show is hosted by Jamie Wolfer and Heather Fier, two wedding planners who have each taken unique approaches to their businesses, allowing them to connect and serve thousands of engaged couples each year.

Jamie Wolfer of Wolfer & Co joins the podcast line-up to share her insightful and joyful perspective on weddings which she's shared on her wildly popular YouTube channel. Having built a business around celebrating one of the most joyous days in people's lives, Jamie has a heart for budget-minded couples and brings weekly wedding tips and tricks to her viewers in an effort to ease stress, save money, and maintain sanity. She serves the Southern California area and beyond with her wedding planner magic, and loves working one on one with treasured clients.

When she's not hollering wedding tips at a camera or hanging with her couples, she enjoys hanging with her three kids and husband, tending to her massive amount of houseplants, drinking her body weight in chai lattes, and vlogging all the chaos along the way.

Heather Fier joins the mix as an author, business advisor, and budget wedding expert to share perspectives on how vendors can better serve budget-minded couples and build stronger businesses along the way. After her event marketing company was acquired in 2018, Heather shifted her focus to the type of event she really loved - weddings! She had run a successful side-business as a wedding planner for seven years but is now ready to shake things up!

Alongside her husband, Joe Fier, she’s living the entrepreneur life to the max. Her mama’s heart opened up the wild ride of hosting six foster children over two years. 2019 brings the long-awaited adventure of a biological child. Heather loves getting outside, so you might spot her hiking the trails of San Diego with the pups or playing some pickleball with the family.

Together with special guests, Jamie and Heather chat about important issues that matter to the wedding community.

Join The Union Podcast for casual round-table conversations with Jamie, Heather, and special guests as they tackle key topics for each episode. We invite you to weigh in and join the discussion within the community. Enjoy each episode’s upbeat and inspirational tone intended to inspire both wedding industry entrepreneurs and newly engaged couples who enjoy a deeper (and often funnier) dive into the inner workings of the wedding industry.

The Union Podcast Jamie Wolfer, Heather Loree Fier

    • Business
    • 5.0 • 48 Ratings

Thinking of becoming a wedding planner?!

You've found your community, my friend.

Welcome to The Union Podcast, a show created to build a community for those starting out in the wedding industry.

The Union Podcast is a safe space for the wedding industry to come together. We dish on tips and tricks to help wedding industry pros better serve their clients and build flourishing businesses.

Join your fellow wedding professionals at the round table as we discuss the challenges and joys of the wedding business, how we as wedding professionals can better serve couples, and tackle strategies to collectively grow and strengthen our businesses.

The show is hosted by Jamie Wolfer and Heather Fier, two wedding planners who have each taken unique approaches to their businesses, allowing them to connect and serve thousands of engaged couples each year.

Jamie Wolfer of Wolfer & Co joins the podcast line-up to share her insightful and joyful perspective on weddings which she's shared on her wildly popular YouTube channel. Having built a business around celebrating one of the most joyous days in people's lives, Jamie has a heart for budget-minded couples and brings weekly wedding tips and tricks to her viewers in an effort to ease stress, save money, and maintain sanity. She serves the Southern California area and beyond with her wedding planner magic, and loves working one on one with treasured clients.

When she's not hollering wedding tips at a camera or hanging with her couples, she enjoys hanging with her three kids and husband, tending to her massive amount of houseplants, drinking her body weight in chai lattes, and vlogging all the chaos along the way.

Heather Fier joins the mix as an author, business advisor, and budget wedding expert to share perspectives on how vendors can better serve budget-minded couples and build stronger businesses along the way. After her event marketing company was acquired in 2018, Heather shifted her focus to the type of event she really loved - weddings! She had run a successful side-business as a wedding planner for seven years but is now ready to shake things up!

Alongside her husband, Joe Fier, she’s living the entrepreneur life to the max. Her mama’s heart opened up the wild ride of hosting six foster children over two years. 2019 brings the long-awaited adventure of a biological child. Heather loves getting outside, so you might spot her hiking the trails of San Diego with the pups or playing some pickleball with the family.

Together with special guests, Jamie and Heather chat about important issues that matter to the wedding community.

Join The Union Podcast for casual round-table conversations with Jamie, Heather, and special guests as they tackle key topics for each episode. We invite you to weigh in and join the discussion within the community. Enjoy each episode’s upbeat and inspirational tone intended to inspire both wedding industry entrepreneurs and newly engaged couples who enjoy a deeper (and often funnier) dive into the inner workings of the wedding industry.

    The Real Reason You're Not a "Real" Wedding Planner

    The Real Reason You're Not a "Real" Wedding Planner

    In this episode, Jamie and Heather talk about the real reason you're not a "real" wedding planner. They give their hot takes on how to "just get started!" Plus...
    How to get started with your wedding business.
    How to business network and build relationships.
    How to create a lasting wedding planning business from the start.
    How to stop that feeling of imposter syndrome.
    And more!

    • 39 min
    Mastermind Q&A with Jamie

    Mastermind Q&A with Jamie

    • 27 min
    Lessons From A Magical Wedding For A Power Couple

    Lessons From A Magical Wedding For A Power Couple

    RECAP: Jamie & Heather talk about the MOST UNIQUE wedding Heather has ever coordinated and planned. Hear about some of the interesting hurdles and amazing moments this couple challenged Heather with!  This episode is uplifting and a great idea generator to talk to your couples about as they plan their big day.

    The bride, Scarlett Bailey, was on the podcast previously and you can listen to her episode about "Art, Weddings & Business Growth" HERE.



    In this episode, Jamie and Heather discuss:

    Letting your guests enjoy as freely as they could
    Putting your own spin on traditional things
    Going all out in creativity and personality
    Choosing what’s meaningful for you

    Key Takeaways:

    Make sure to create some sort of system where people in your wedding will be able to enjoy as much as they can without worrying about the pandemic.
    Weddings can sometimes blend together and feel too similar to each other. Practice the traditional or “essential” things, but don’t forget to put your own spin on it.
    Paint your whole wedding with the fullness of both your personalities. Make your special day all the more special by going all out with creativity and unique ideas.
    Choose a theme or color scheme intentionally. Choose something that’s meaningful for you rather than something that’s just popular or trendy.

    "I’ve always been one to encourage my couples to shake tradition if they feel like they want to… letting them have a ton of flexibility as we’re going with the planning but I feel like maybe even leaning into their priorities, vision, and interest and all that a little more. " —  Heather Fier / Jamie Wolfer



    Connect with The Union Podcast:

    Website: https://theunionpodcast.com/

    Instagram: https://www.instagram.com/unionpodcast/?hl=en

    Show: https://theunionpodcast.com/our-podcast/

    Connect with Jamie:

    YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbA

    Website: https://jwcoordination.com/

    Instagram: https://www.instagram.com/jwcoordination/?hl=en

    Facebook: https://www.facebook.com/JWCoordination/



    Show notes by Podcastologist: Justine Talla

    Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

    • 27 min
    Design, Décor, & Rentals - Q&A with Jamie

    Design, Décor, & Rentals - Q&A with Jamie

    In this episode we are going to do things a little differently. We are going to share with you a Q&A Session that Jamie did with the Union Mastermind members. She is going to answer questions about design, decor, and rentals.

    If you would like to have your questions answered by Jamie, you should look into joining the mastermind. Details can be found at: https://wolferandco.com/mentorship

    In this episode, Jamie discussed:

    How pricing is a value game
    Coordinating with the florist and other design tips
    Breaking down the decor
    What to do about wrinkles

    Key Takeaways:

    Pricing is a value game. If it takes you four hours to complete a task and you get a hundred bucks for it , start playing with those numbers mentally. Do you feel like what you get describes your value or the value of your time spent doing it?
    It’s up to you on how involved you want to be with the florist, but generally, the best thing to do is to include them in the design meetings and check in on them after.
    When people start dancing, slowly pull out items into one central location where they can be easily put in the bin. Once that’s done, tear down the decor sneakily. For example, if you’re taking table numbers, take from the tables with no people around them.
    Wrinkles are a problem. It would be a good idea to always bring a portable steamer and some distilled water in order to do damage control. After the event though, you have to talk to the supplier and if they’re giving wrinkled linens consistently, it’s time to find someone else.

    "We specifically like to design pockets. Don’t overdesign everything, just design a few key moments instead and the cost on decor can be a very slippery slope so be very strategic about it. " —  Jamie Wolfer

    Connect with The Union Podcast:

    Website: https://theunionpodcast.com/

    Instagram: https://www.instagram.com/unionpodcast/?hl=en

    Show: https://theunionpodcast.com/our-podcast/

    Connect with Jamie:

    YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbA

    Website: https://jwcoordination.com/

    Instagram: https://www.instagram.com/jwcoordination/?hl=en

    Facebook: https://www.facebook.com/JWCoordination/



    Show notes by Podcastologist: Justine Talla

    Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

    • 14 min
    What Type Of Wedding Planner Should You Be?

    What Type Of Wedding Planner Should You Be?

    In this episode, Jamie and Heather discuss:

    Focusing on your interests and strengths
    The difference between planning and coordinating
    Partnering with other planners
    Going full virtual

    Key Takeaways:

    You’re allowed to change your mind. It is very much okay to cut out what is not working for you and lean into what is. It’s just a matter of focusing on where your strengths are.
    There’s a difference between a wedding planner and a wedding coordinator. A wedding coordinator does not plan the wedding, they coordinate the details that the client has already planned, executing it as close to what the client wants as possible.
    When you partner with other planners, you’ll be able to provide a service that they may not be able or equipped to provide in their package. An example of this is providing emotional support for the clients, not every wedding planner is qualified to do that.
    There is an option to go entirely virtual where the service you’ll provide is pure consultations. You’ll tell people how to plan the details, you help out alongside them. This would mean that you’ll also do advertising digitally.

    "You don’t have to do the whole J Lo version of a wedding planner. You can pick and choose what you like, what’s really easy for you, what your network opens up for you. It’s totally okay to pivot, adjust, and lean into what’s working and leave behind what’s not. " —  Heather FIer





    Connect with The Union Podcast:

    Website: https://theunionpodcast.com/

    Instagram: https://www.instagram.com/unionpodcast/?hl=enShow: https://theunionpodcast.com/our-podcast/

    Connect with Jamie:

    YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbAWebsite: https://jwcoordination.com/

    Instagram: https://www.instagram.com/wolferandco/

    Facebook: https://www.facebook.com/wolferandcompany/





    Show notes by Podcastologist: Justine Talla

    Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

    • 41 min
    Just for fun, let's get to know Jamie & Heather

    Just for fun, let's get to know Jamie & Heather

    • 36 min

Customer Reviews

5.0 out of 5
48 Ratings

48 Ratings

Sam Wilsonz ,

Love!!

As an aspiring wedding planner I adore listening Heather and Jamie share their experiences and she’s light on other wedding/event related businesses/vendors! It is delightfully informative and fun and I look forward to listening every week!!!

Jenna&Jane ,

Fun podcast!

Just started listening to this podcast as I am just starting my own wedding planning business! Love all the insight and enjoy their personalities.

tristuit24 ,

Helpful and Funny!

I’m getting married really soon so it’s nice to hear funny wedding horror stories to help me realize it’ll probably be okay 😂

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