The Veterinary Marketing Podcast Brandon Breshears

In this episode, I had the pleasure of interviewing Tobe Brockner from Katuva.com about how virtual assistants can help businesses save time and increase productivity.
As a business owner, I know that time is my most valuable asset. But what if I could delegate some of my tasks to someone else? That's where virtual assistants come in. Tobe shared his experience in hiring and training virtual assistants from the Philippines to help businesses save time and increase productivity.
During our conversation, Tobe explained that virtual assistants can do almost anything, from admin tasks like screening emails and managing calendars to marketing tasks like creating social media posts and videos. By hiring a virtual assistant, businesses can focus on high-value tasks while saving time and money.
But how do you find the right virtual assistant for your business? Katuva.com offers a six-week onboarding process called Empower Plus, which includes a kickoff call to understand your needs, a DISC assessment to match you with a compatible VA, and over-the-shoulder calls to review progress and ensure a solid working relationship has been established.
Tobe also shared his team's strategy of sending small gifts to clients who refer them to others. Investing time and effort in building systems in the beginning can save a lot of time and increase consistency in the long run. Building a client experience system can also help retain clients and attract new ones.
The pricing for hiring a virtual assistant through Kava.com is also reasonable, with part-time VAs costing $695 a month and full-time VAs costing $1350 a month, which works out to be less than $8 an hour.
In conclusion, virtual assistants can help businesses thrive by allowing owners to focus on high-value tasks while delegating other tasks to remote workers. Katuva.com offers a comprehensive onboarding process and reasonable pricing, making it a great option for businesses looking to hire a virtual assistant. So, if you're looking to save time and increase productivity, consider hiring a virtual assistant today!

I'm excited to share our latest episode with you. Are you finding it challenging to attract new clients to your veterinary hospital? Or maybe you're struggling to retain current clients and engage with them effectively? Well, you're in luck because in this episode, we're diving into how to create effective marketing systems for your veterinary business.
Our guest speaker and I share valuable insights on the importance of creating reusable and duplicatable marketing systems with specific goals and objectives. We break down these systems into three categories: attracting new clients, retaining current clients, and engaging with current clients. By focusing on these three areas, you can ensure that your marketing efforts are targeted and effective.
One key takeaway from this episode is the importance of using a consistent naming convention for easy access to content. This ensures that you can quickly access the relevant information you need and saves you time in the long run.
We also highlight our podcast sponsors, usedvetequipment.com and newvetequipment.com, which offer used and new veterinary equipment with clear pricing and warranties. And as always, I offer free marketing consultations to interested listeners, with a focus on creating scalable, measurable, and dependable ways to generate clients for veterinary hospitals.
In conclusion, if you're struggling with your veterinary business's marketing efforts, this episode is a must-listen. By following the tips and advice provided, you can create effective marketing systems that will help you attract new clients, retain current clients, and engage with them effectively. And remember, don't hesitate to reach out for further assistance and support.

I'm excited to dive into a topic that's essential for veterinary hospitals - long-form content. As a hospital, you want to attract high-quality clients who trust your expertise and values. But how can you do that through your content?
In this episode of the Veterinary Marketing Podcast, we'll explore the importance of creating both short-form and long-form content, with a focus on the latter. Long-form content, such as podcasts and videos, allows you to provide more value to your clients and dive deeper into specific topics. Clients who engage with long-form content are more likely to believe in your recommendations and have a shorter buying decision process. They may also be more informed about your hospital's values and approach to veterinary care.
But why does long-form content have such a powerful impact? It comes down to trust and credibility. When you take the time to create in-depth content, you demonstrate your expertise and dedication to your field. Clients are more likely to trust you and see you as a valuable resource, which can lead to long-term loyalty.
Of course, short-form content like reels and stories also have their place in your content strategy. They can capture attention and provide a quick glimpse into your hospital's personality and services. However, don't neglect the potential benefits of long-form content.
So, how can you get started with long-form content? Don't be intimidated! Consider topics that your clients may be interested in, and think about how you can provide in-depth value. Don't forget to showcase your personality and approach to veterinary care.
At the end of the day, creating both short-form and long-form content can help you attract and retain high-quality clients for your veterinary hospital. Give it a try and see the impact it can make. And if you need any help or have questions, don't hesitate to reach out to us for content marketing assistance. As always, thanks for tuning in to the Veterinary Marketing Podcast!

I'm really excited about this episode because it's something that's really close to my heart. We're going to be talking about how economic challenges shouldn't hold you back from pursuing your passion for animals and veterinary medicine.
I've been in the veterinary industry for a while now, and I know firsthand how tough it can be to start and grow a successful veterinary practice, especially in today's economic climate. But I truly believe that with the right mindset and strategy, it's possible to thrive and create a practice that not only supports you financially, but also allows you to make a real difference in the lives of animals and their owners.
In this episode, I'm going to be sharing some of my top tips and insights for overcoming economic challenges and building a successful veterinary practice. We'll be talking about everything from developing a strong business plan to leveraging digital marketing and social media. There are plenty of strategies you can use to take control of your practice and steer it towards success.
I always say that it's important to be the captain of your own ship and take charge of your practice's future. So if you're ready to overcome economic challenges and build the practice of your dreams, be sure to tune in to this episode of the Veterinary Marketing Podcast. I can't wait to share my insights with you!

In this episode I wanted to share a game-changing tip with all of you veterinary professionals out there who are looking to improve your conversion rates and attract more clients. In this episode, I discuss the importance of providing direct booking links on your social media and listing profiles.
By providing these links, you make it easier for potential clients to book appointments with your practice. This not only improves your conversion rates but also helps to establish trust and credibility with your audience.
So, if you're a veterinarian or work in a veterinary hospital, take note and make sure to implement this tip into your marketing strategy. It's a simple yet effective way to attract more clients and grow your practice. Tune in to the Veterinary Marketing Podcast to learn more about this topic and other marketing strategies for veterinary professionals.

As a veterinary practice, it's crucial to have a solid marketing strategy in place to connect with clients and grow your business. In this podcast episode, the hosts discuss some of the best marketing tools for veterinary practices that can help you achieve your goals and measure success.
The episode covers a range of topics, from web tracking and practice management software to client engagement and content creation. One of the key takeaways is the importance of setting goals and using analytics to measure success. By using tools like Google Analytics and GA4, you can track your progress and make data-driven decisions about your marketing strategies.
Another essential tool for veterinary practices is practice management software that integrates with APIs like Google Analytics and web hooks for tracking conversions and ROI. This allows you to monitor your campaigns in real-time and optimize for target ROAS bidding in Google Ads.
The episode also touches on client engagement and retention, highlighting the effectiveness of email and text messaging. By using a comprehensive communication platform like Go High Level, you can send targeted messages, automate your campaigns, and save time.
Other tools discussed in the episode include Zapier for automation, Canva for creating social media graphics, and Auto Podd for editing podcasts. These tools can help you streamline your marketing efforts and create high-quality content that resonates with your target audience.
Overall, the episode offers valuable insights and recommendations for veterinary practices looking to improve their marketing strategies. By taking advantage of these tools and resources, you can connect with clients, grow your business, and achieve your goals. So, what are you waiting for? Start implementing these tips and tricks today and see the difference they can make for your veterinary practice.