The Veterinary Social Media Podcast with Cheyanne Lovan

Cheyanne Lovan (Flerx)
  • 5.0 (2)
  • MARKETING
  • UPDATED WEEKLY

If you manage social media accounts for any veterinary business and want help navigating social and how it applies to veterinary medicine, this podcast is for you! We will go over everything from tips, strategy, advice, and anything you need to feel supported in your role with social media marketing.

  1. 5D AGO

    VSMP 18: What I Wish Someone Had Told Me Before I Started Managing My Clinic's Social Media

    If someone handed you the clinic’s social media with a login and a smile and zero other guidance, this episode is for you. I spent months figuring out things I should have known from day one. In this episode, I’m sharing the five lessons that would have changed everything for me as a new, part-time Vet Assistant in charge of the clinic’s social media. Check the show notes for resources and links: https://www.heycheyanne.com/post/vet-clinic-social-media-lessons Got a question? Text me here!

    18 min

  2. APR 5

    VSMP 17: The Best Social Media Scheduling Tools for Vet Clinics: A Practical Breakdown

    Which social media scheduling tool should your vet clinic actually use? I'm breaking down Meta Business Suite, Canva, Later, Plan, and Metrical—plus the criteria you need to pick the right one for your practice. Resources: Links in show notes here. Got a question? Text me here!

    13 min

  3. JAN 28

    VSMP 16: Why the Old Way of Doing Veterinary Social Media Isn’t Working Anymore

    I’m back with a new chapter of the Veterinary Social Media Podcast — and a lot has changed. In this episode, I share a brief personal update before breaking down how social media for veterinary practices has shifted and why old tactics (like chasing followers) no longer work. This episode sets the foundation for future conversations around engagement, reach, and how veterinary hospitals should approach social media in today’s algorithm-driven world. For show notes and links to resources 👉 https://www.heycheyanne.com/post/vsmp16 Got a question? Text me here!

    24 min

  4. 04/16/2025

    VSMP 15: 6 Creative Social Media Ideas for Veterinary Receptionist Week

    Need social media ideas for Veterinary Receptionist Week? I’ve got you covered! In this video, I’m sharing 6 creative, engaging social media post ideas to help you celebrate the amazing veterinary receptionists in your clinic! These aren’t your typical posts—you’ll get fun, heartfelt, and community-centered ideas to help your team feel truly appreciated during Veterinary Receptionist Week. In this video, you'll learn: 6 unique social media post ideas for Veterinary Receptionist WeekTips to make your content pop and feel personalBonus ideas to boost morale and client engagement Resources Mentioned:  Join the Vet Social Hub Membership – Monthly marketing support + post templates just for vet teams: https://www.heycheyanne.com/vet-social-hub Free Facebook Group: Veterinary Marketing Talk with Hey Cheyanne – Join the convo with 3K+ vet pros: https://www.facebook.com/groups/heycheyanneLearn more about NAAVR – A must-know resource for veterinary receptionists: https://naavr.org/Grab your Free Social Media Templates & Bonuses – Make celebrating your team easier!: https://heycheyanne.ck.page/7e652d1803 💬 Comment below and tell me which idea you’re excited to try—or shout out your front desk team! 🧠 Subscribe for weekly episodes on: Veterinary social media strategiesMarketing tips for busy clinicsCreative content ideas that save you timeGot a question? Text me here!

    9 min

  5. 03/19/2025

    VSMP 14: My 8-Step Veterinary Social Media Workflow That Saves Hours Each Month

    Cheyanne is sharing her time-saving 8-step Standard Operating Procedure (SOP) for veterinary social media management that she has refined over years of managing accounts for practices, consultants, and industry partners. Hopefully, it will do the same for you! 🔗PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO: 🐾 S.M.A.R.T. Goal Workbook: https://heycheyanne.kit.com/451c5a4bdf 🐾My FREE Content Calendar Templates: https://colossal-leader-5783.ck.page/3118bb6b86 🐾Join Vet Social Hub: https://www.heycheyanne.com/vet-social-hub 🐾Join my bootcamp before April 14, 2025: https://heycheyanne.my.canva.site/bootcamp ◽️◽️◽️◽️◽️◽️ 🎁 RESOURCES I CREATED FOR YOU! 🤳Join my Facebook Group: https://www.facebook.com/heycheyanne 🤳 Quick Start Guide to Get Started with Social Media FAST: https://www.heycheyanne.com/start 🤳 Get 65 Engaging Social Media Canva & Caption Post Templates here: https://www.heycheyanne.com/product-page/easy-to-engage-toolkit ◽️◽️◽️◽️◽️◽️ 💕 CONNECT WITH CHEYANNE ⟡ Instagram: https://www.instagram.com/hey_cheyanne/ ⟡ Email: contactme@heycheyanne.com Got a question? Text me here!

    24 min

  6. 02/21/2025

    VSMP 13: Instagram’s Big Grid Shake-Up: What Vet Clinics Need to Know

    Instagram just changed its profile grid layout, and if your vet clinic relies on a well-curated feed, this update could shake things up! In this episode, we break down what the new 4:5 post format means, how to adjust your content strategy, and tips to keep your clinic’s Instagram looking professional and engaging. Don’t let this update catch you off guard—tune in and stay ahead of the curve!  00:00 - Intro & Episode Overview 00:25 - Instagram’s New Profile Grid Update 01:05 - Visual Changes: From Square to Vertical Format 02:15 - Why Instagram Made This Change 03:00 - Impact on Your Profile & Design Adjustments 04:10 - How to Adjust Your Post Preview on Instagram 05:30 - Step-by-Step Guide to Fix Cut-Off Posts 07:00 - Using Canva to Adapt to the New Format 08:30 - Custom Dimensions for Instagram Posts in Canva 10:00 - Workarounds for Free & Paid Canva Users 11:15 - VetSocialHub: Pre-Optimized Templates for Easy Posting 12:20 - Final Thoughts & Where to Get More Help. 🔗PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO: Join Vet Social Hub Here: heycheyanne.com/vet-social-hubJoin my Facebook Group: https://www.facebook.com/heycheyanne◽️◽️◽️◽️◽️◽️ 🎧WANT TO LEARN MORE? LISTEN TO THESE EPISODES: VSMP 11: How Family Pet Health Engages Clients Through Social Media and Community Events With Michael Shirley: ****https://www.buzzsprout.com/2284496/episodes/15548885VSMP 8: 3 Ways to Increase Your Engagement with Pet Owners On Your Social Media Posts: https://www.buzzsprout.com/2284496/episodes/14859641VSMP 3: Time-Saving Tips for Managing Veterinary Social Media: https://www.buzzsprout.com/2284496/episodes/14114909◽️◽️◽️◽️◽️◽️ 🎁 RESOURCES I CREATED FOR YOU! 🤳Join my Facebook Group: https://www.facebook.com/heycheyanne 🤳 Quick Start Guide to Get Started with Social Media FAST: https://www.heycheyanne.com/start 🤳 Get 65 Engaging Social Media Canva & Caption Post Templates here: https://www.heycheyanne.com/product-page/easy-to-engage-toolkit 🤳Learn how to be a professional social media manager for your veterinary clinic for only $47 ➡️ heycheyanne.com/vet-social-hub ◽️◽️◽️◽️◽️◽️ 💕 CONNECT WITH CHEYANNE ⟡ Instagram: https://www.instagram.com/hey_cheyanne/ ⟡ Email: contactme@heycheyanne.com ⟡ Apply to work 1:1 with me! I'll craft a custom social media strategy for your hospital & train your team on how to manage social media: https://heycheyanne.hbportal.co/public/67996cd4c3dd4f001ceffa38 Got a question? Text me here!

    8 min

  7. 11/12/2024

    VSMP 12: Instagram Reels 101: A Beginner's Guide for Veterinary Hospitals

    Today, Cheyanne is breaking down Instagram Reels for veterinary professionals! From understanding the basics to creating content that reaches pet parents, she’s covering everything you need to know to get started with Reels. You’ll learn how to make videos that resonate with pet owners, highlight your team, and keep clients coming back. ◽️◽️◽️◽️◽️◽️ 👋Want to work with Cheyanne 1-on-1? Learn how you can here.  🔗PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO: Join my Facebook Group: https://www.facebook.com/heycheyanneMetricool: https://i.mtrbio.com/ACKZRHManyChat: https://manychat.com/Join Vet Social Hub Here: heycheyanne.com/vet-social-hubContagious by Jonah Berger: https://amzn.to/4hL6qPBHook Point by Brendan Kane: https://amzn.to/40MhHsTVSMP 4: How to Get Your Veterinary Team Excited About Social Media: https://www.buzzsprout.com/2284496/episodes/14425829◽️◽️◽️◽️◽️◽️ 🎧WANT TO LEARN MORE? LISTEN TO THESE EPISODES: VSMP 11: How Family Pet Health Engages Clients Through Social Media and Community Events With Michael Shirley: ****https://www.buzzsprout.com/2284496/episodes/15548885VSMP 8: 3 Ways to Increase Your Engagement with Pet Owners On Your Social Media Posts: https://www.buzzsprout.com/2284496/episodes/14859641VSMP 3: Time-Saving Tips for Managing Veterinary Social Media: https://www.buzzsprout.com/2284496/episodes/14114909◽️◽️◽️◽️◽️◽️ 🎁 RESOURCES I CREATED FOR YOU! 🤳 Quick Start Guide to Get Started with Social Media FAST: https://www.heycheyanne.com/start 🤳 FREE Content Calendar to Help You Plan Your Posts: https://heycheyanne.ck.page/3118bb6b86 🤳 See all my free goodies here: https://www.heycheyanne.com/freestuff 🤳Learn how to be a professional social media manager for your veterinary clinic for only $47 ➡️ heycheyanne.com/vet-social-hub ◽️◽️◽️◽️◽️◽️ 💕 CONNECT WITH CHEYANNE ⟡ Instagram: https://www.instagram.com/hey_cheyanne/ ⟡ Email: contactme@heycheyanne.com Got a question? Text me here!

    22 min

  8. 08/08/2024

    VSMP 11: The Genius Marketing Strategy Behind This Vet Clinic’s Growth ft. Michael Shirley

    Join us for an interview with Michael Shirley, Chief Empowerment Officer and co-owner of Family Pet Health, where he shares insights on the strategy he uses for his clinic's marketing and how it has impacted his veterinary clinic's culture and growth.  PRODUCTS AND RESOURCES MENTIONED IN THIS VIDEO: ⭐The Energy Bus for Schools: https://amzn.to/3G1MfP1 ⭐Traction: https://amzn.to/425JhBG ⭐VLBC (Veterinary Leadership Book Club):   / 3142499042461591 ⭐Connect with Michael and check out his practice, Family Pet Health, here: http://www.familypethealth.com/ 🎁 RESOURCES I CREATED FOR YOU! 🤳Grab my Quick Start Guide to get started with social media FAST: https://www.heycheyanne.com/start 🤳Learn how to manage social media for your clinic and get content inspo in Vet Social Hub here ➡️https://www.heycheyanne.com/vet-social-hub 💕 CONNECT WITH CHEYANNE ⟡ Email: https://www.heycheyanne.com/contact  Got a question? Text me here!

    53 min
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Ratings & Reviews

5
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2 Ratings

About

If you manage social media accounts for any veterinary business and want help navigating social and how it applies to veterinary medicine, this podcast is for you! We will go over everything from tips, strategy, advice, and anything you need to feel supported in your role with social media marketing.

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