61 episodes

The Video Marketing Podcast is a weekly show packed with actionable knowledge anyone can use to grow their influence and sales through powerful online video.

It's hosted by Matt Johnston, an online video pioneer who helped usher in the wave of video virality in the publishing world at organizations like NowThis, NY Magazine, and Business Insider.

The Video Marketing Podcast Matt Johnston

    • Marketing
    • 4.9 • 7 Ratings

The Video Marketing Podcast is a weekly show packed with actionable knowledge anyone can use to grow their influence and sales through powerful online video.

It's hosted by Matt Johnston, an online video pioneer who helped usher in the wave of video virality in the publishing world at organizations like NowThis, NY Magazine, and Business Insider.

    iOS 14 Privacy Lockdown: What It Means for Advertising and How to Adapt

    iOS 14 Privacy Lockdown: What It Means for Advertising and How to Adapt

    Matt Johnston talks to small businesses owners in his iOS 14 Strategies for E-Commerce & Facebook Ads support group. Hear the questions and concerns that people want to know about the new iOS 14 privacy lockdown. They discuss CAPI, retargeting, lookalike audiences and how to prepare for the future.
    The Video Marketing Podcast is made possible by Guide Social, social video advertising campaigns that convert. Learn more at guidesocialglobal.com
    Join the Billion View Secrets Mini-Course for 2 Hours of FREE Training on how to create powerful, viral video that sells products and gets leads!
    https://guidesocialglobal.com/freevideocourse
    ----
    Join my iOS 14 Strategies for E-Commerce & Facebook Ads Group!
    https://www.facebook.com/groups/ios14strategies/about
    Get my book, Producing Empathy, on Amazon! https://www.amazon.com/dp/B083XRZCT8
    Wave at me on Social!
    Facebook: https://www.facebook.com/mattjohnstonvideo
    Twitter: https://twitter.com/bymattj
    Instagram: https://www.instagram.com/bymattj/
    LinkedIn: https://www.linkedin.com/in/bymattj/
    TikTok: https://vm.tiktok.com/XUUU2s/
    YouTube: https://www.youtube.com/channel/UCX5f0WV3NnrZWMQ5n1ZniQw
    If you enjoy this episode we'd love to have you in the community as a subscriber!
    APPLE: https://podcasts.apple.com/us/podcast/the-video-marketing-podcast/id1473696161
    SPOTIFY: https://open.spotify.com/show/6LuVAf96k5JWsBqxY5fBEu
    OVERCAST: https://overcast.fm/itunes1473696161/youtube-marketing-accelerator
    For show or agency inquiries: engage@guidesocialglobal.com
    www.guidesocialglobal.com
    www.mattjohnstononline.com

    • 49 min
    How to Use YouTube Ads to Grow Your E-Commerce Business

    How to Use YouTube Ads to Grow Your E-Commerce Business

    In this episode I talk to Shash Singh, CEO of Linx Digital Agency. We talk about the process and creation of YouTube Ads that will grab audience's attention. Learn about the strategies that will skyrocket your e-commerce store.
    The Video Marketing Podcast is made possible by Guide Social, social video advertising campaigns that convert. Learn more at guidesocialglobal.com
    Join the Billion View Secrets Mini-Course for 2 Hours of FREE Training on how to create powerful, viral video that sells products and gets leads!
    https://guidesocialglobal.com/freevideocourse
    ----
    Join my free Facebook Group: https://www.facebook.com/groups/648445478941021
    Get my book, Producing Empathy, on Amazon! https://www.amazon.com/dp/B083XRZCT8
    Wave at me on Social!
    Facebook: https://www.facebook.com/mattjohnstonvideo
    Twitter: https://twitter.com/bymattj
    Instagram: https://www.instagram.com/bymattj/
    LinkedIn: https://www.linkedin.com/in/bymattj/
    TikTok: https://vm.tiktok.com/XUUU2s/
    YouTube: https://www.youtube.com/channel/UCX5f0WV3NnrZWMQ5n1ZniQw
    If you enjoy this episode we'd love to have you in the community as a subscriber!
    APPLE: https://podcasts.apple.com/us/podcast/the-video-marketing-podcast/id1473696161
    SPOTIFY: https://open.spotify.com/show/6LuVAf96k5JWsBqxY5fBEu
    OVERCAST: https://overcast.fm/itunes1473696161/youtube-marketing-accelerator
    For show or agency inquiries: engage@guidesocialglobal.com
    www.guidesocialglobal.com
    www.mattjohnstononline.com

    • 46 min
    The Most Under-appreciated Factor In Selling Anything Online

    The Most Under-appreciated Factor In Selling Anything Online

    If you think it's what Facebook ad trickery you're employing, you're wrong! There is so much more...
    Brought to you by Guide Social, learn more at guidesocialglobal.com.

    • 13 min
    The Surprise Reason Tai Lopez Is a Mad Genius And Is Transforming the E-Commerce Landscape

    The Surprise Reason Tai Lopez Is a Mad Genius And Is Transforming the E-Commerce Landscape

    This podcast is brought to you by Guide Social, social video ads that convert. Learn more at guidesocialglobal.com

    • 15 min
    The Convincing Reason Retargeting and ROAS Is Dead as We Know It on Facebook

    The Convincing Reason Retargeting and ROAS Is Dead as We Know It on Facebook

    Facebook advertising is not what it used to be. Not worse! Just not the same. I go into depth in this podcast on how Big Tech is killing 3rd party cookies and how that affects us.
    Learn more about Matt's agency, Guide Social, at www.guidesocialglobal.com
     

    • 19 min
    How to Set up a Facebook Video Ad Campaign From Scratch

    How to Set up a Facebook Video Ad Campaign From Scratch

    Here at Guide Social we are proud to make tons of companies, including 9 Shark Tank brands, millions of dollars in sales over the last few years. And we do it through a very special Facebook video ad funnel know as the 3PP Methodology. Here, I talk with my chief media buyer, Selah Shepherd about how we set up our e-commerce campaigns from scratch.
    Learn more about Guide Social at guidesocialglobal.com

    • 51 min

Customer Reviews

4.9 out of 5
7 Ratings

7 Ratings

alitlc ,

No-Nonsense and Entertaining

Matt covers and incredible amount of detail in a digestible time. Definitely worth listening to - that’s listening, not hearing in the background,

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