42 episodes
thelotco business podcast Melissa Robbins
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- Business
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5.0 • 2 Ratings
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Thelotco business podcast is dedicated to helping businesses in the fashion, retail and design industries not just survive but also thrive!! It’s a show that brings you tips, tricks and strategies to help you as an entrepreneur start, manage, and grow your creative business.
If you are a small business and feeling stuck on what to do next or how to actually kick start your idea, then tune in for some straightforward, practical business advice as well as interviews with inspiring females in the fashion, beauty and homewares space who will share not just what they do, but also how.
We cover marketing, finance, motivation, mindset and so much more. Walk away inspired to know how to start your own business or take these tips to help you grow and love the business you have now.
For coaching, courses and business advice with me check out link text or come say hi in the DMs on my socials @thelotco I can’t wait to help you guide you on your small business journey!!!
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Brydie Stewart from Mary Maker studio talks all things creative, business and how she is living and building a life that is aligned with her true self.
Brydie Stewart left her teaching job and started Mary Maker Studio 7 years ago and has not looked back since.
I recently heard and saw Brydie speak at Jumbled's -"The Huddle' in Orange and she was one of my favourite speakers on the day. As well as many others favourites!! My notebook was filled with her inspirational words.
She is a go getter and I absolutely loved talking with her more in this episode. She shares so many gems of wisdom- I hope you enjoy as much as I did speaking with her!!
You can find Brydie @marymakerstudio
Find your Human Design type at https://www.daylunalife.com/
Have a question about your product business? Send me a DM on instagram @thelotco
Keen to build a profitable product business? Grab my free checklist to help you get there!!!.
https://www.thelotco.com/checklist
Make sure you send me a DM @thelotco to let me know what you thought of this episode today.
Want to find out how we can work together?
Book in a FREE call to talk about options.
Or you can work with me 1 on1 as a Business Coach by booking here.
https://www.thelotco.com.au/coaching
Follow along on Instagram at @thelotco -
Why you need an abandoned cart email sequence! If you sell online this is a must.
Have you ever added something to cart then gotten distracted and walked away? Of course you have, everyone has. That is why it is essential you have an abandoned cart email
In this episode I talk about what you need to set up, how you do it and some elements to customise. A short and direct episode that is something every e-commerce business owner needs in their business.
Have a question about your product business? Send me a DM on instagram @thelotco
Keen to build a profitable product business? Grab my free checklist to help you.
https://www.thelotco.com/checklist
Make sure you send me a DM @thelotco to let me know what you thought of this episode today.
Want to find out how we can work together?
Book in a FREE call to talk about options.
Or you can work with me 1 on1 as a Business Coach by booking here.
https://www.thelotco.com.au/coaching
Follow along on Instagram at @thelotco
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You Me and Bones - BTS with Waan talking reels, dolls head candles, and why she needs to increase her prices!!
Sculpting hearts, dancing on reels and making it work in a product based business. I talk with Waan from You me and bones about her candle making business and how she is making it work in between pandemics, children, the peaks and flows of retail and wholesale.
You may have seen Waan creating her hilarious reels on instagram and making us laugh with her antics.
Listen to her talk a bit deeper about the BTS of the business. And also how she still struggles to put her prices up!
Want a custom candle created or want to collaborate contact Waan at @themkrclub
Waan did not mention this but she also has this fab new bag brand @okyesbuddy https://www.instagram.com/okyesbuddy/
Send me a DM on instagram @thelotco and let me know what you thought of this episode and I would so appreciate a review.
Want to grab my free checklist to help with ideas on how to a build a profitable product business?
Grab it here. https://www.thelotco.com/checklist
Want to find out how we can work together?
Book in a FREE call to talk about options.
Or you can work with me 1 on1 as a Business Coach by booking here.
https://www.thelotco.com.au/coaching
Follow along on Instagram at @thelotco
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How To Have A Truly Successful Retail Business. My interview with Nichole Simms from Creative Visual Solutions.
Talking all things Retail and What are some of the secrets to Retail success!
This is my interview with Nichole Simms from Creative Visual Solutions a Retail Consultant and Business Coach. Nichole interviews 21 experts from Retail Beauty, Fashion, Marketing, Branding, E-Commerce, and MORE in this FREE about how to build Retail success.
I loved talking all things traffic to your website, the importance of data and numbers and elements to help you succeed in ecommerce and retail with a product based business.
You can Get The Inside Scoop On How To Have A Truly Successful Retail Business!Join the series here 👉🏼Listen to all 21 Retail and Ecommerce experts in the series by joining here
21 leading industry experts are coming together to give you the insider information that you need to be successful and have a retail business that you truly love. Let's face it,If you sell a product, you have a RETAIL business! Learn from top experts in Beauty, Fashion, Marketing, Branding, E-Commerce, and MORE to get the REAL information you need to have the business of your dreams!
To find out more about Nichole head here 👇🏼
https://creativevisualsolutions.wordpress.com/
To grab my 15 tips on getting more traffic to your website click here.
Follow along at @thelotco or book your 1 on 1 Business Coaching and Consulting here. to get guidance, advice and help in building a profitable product business!!! -
Who is your best customer? And why this is so important!
Knowing and understanding your customers is a crucial element to any product-based businesses success.
Really having a good understanding of who your best customers are and how you can nurture them even more will have a big impact on your customer LTV.
Use your data, review reports and make sure you understand who they are, what their needs are and how you can support them even more.
Send me a DM on instagram @thelotco and let me know what you learnt after reviewing your
data. What changes can you make or in what ways can you serve your customers better?
Want to grab my free checklist to help with ideas on how to a build a profitable product business?
Grab it here. https://www.thelotco.com/checklist
Make sure you send me a DM @thelotco to let me know what you thought of this episode today.
Want to find out how we can work together?
Book in a FREE call to talk about options.
Or you can work with me 1 on1 as a Business Coach by booking here.
https://www.thelotco.com.au/coaching
Follow along on Instagram at @thelotco
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6 Marketing strategies to use in your product business that are not social media!!
Let's talk Marketing. Now I hear all the time that instagram engagement is down or algorithm has gone to 💩 or not quite where it used to be. Guess what. Social media is not a marketing strategy and is only one element of your overall plan. Not the only thing you do!! You don't want all your eggs in one basket.
So what should you be doing then? In this episode we talk about 6 things you can be doing instead of social media to build awareness about your products or store get traffic to your website and ideally increase sales.
Let me know what you will start today!!
Want to grab my free checklist to help with ideas on how to a build a profitable product business?
Grab it here. https://www.thelotco.com/checklist
Make sure you send me a DM @thelotco to let me know what you thought of this episode today.
Want to find out how we can work together?
Book in a FREE call to talk about options.
Or you can work with me 1 on1 as a Business Coach by booking here.
https://www.thelotco.com.au/coaching
Follow along on Instagram at @thelotco
Customer Reviews
LOVE this podcast!
I love that Melissa provides “bite-sized,” yet value PACKED episodes. Each episode may be around 15 min long, but you walk away with tangible takeaways that you can implement today in your business. I can’t wait to see more from this show.
So informative
Loved listening to Mel’s words of wisdom, she makes it all sound so logical and simple and enormously valuable nuggets of advice that make a huge impact to small business.