Thomas Umstattd Jr. Guestcast Author Media Podcasts

Last week, the blog version of an episode of Christian Publishing Show went viral, or at least it sparked a lot of discussion. Mostly here and here. In that episode, I talked about how Morality is key to making a book sell across both culture and time. Muddled morality is why newer superhero movies are failing, where the films of the last decade sold like crazy. I had a lot more to say than that and you can listen to the episode here.







The guys at the Fantastical Truth Podcast wanted to talk to me about the topic. So you can think of this as a sequel episode where we give many more examples or morality in fiction and get deeper into the theology. You can find the blog version of the episode here.

Mark Dawson & James Blatch recently had me on the Self Publishing Show to discuss author websites, marketing data, Christian publishing, advertising, AI, and more. You can find the episode here.







There is also a video version you can find here:

In this episode of Cary and Cooper Have Words, we talk about the process of writing a novel, how to do it, and what pitfalls to look out for.

Thanks to Joanna Penn of the Creative Penn podcast for having me on as a guest!







In this episode, we talk about:









* The fundamentals of marketing fiction







* Content marketing for fiction







* Utilizing the nonfiction themes beneath your fiction for marketing







* The hallmarks and history of Christian publishing







* Why readers choose certain genres







* Tips for pitching a podcast









You can find the blog version of the interview here. If you don’t yet listen to the Creative Penn podcast, you should check it out. It is one of the best publishing podcasts out there.

In this episode of Book Marketing Mania, Kim Steward and I talk about how to create a guestcast and how to market and promote books.







In this episode you will learn:







* Advice for authors who worry “if I start talking about my book NOW, no one will buy it when it releases LATER”* How to maximize the back of your book to build your email list and sell more books* How podcast hosts can collaborate on one episode to air and market on both shows (see below for example)* Using a Guestcast to share your own guest interviews (see Thomas’ linked below)* His podcast host directory (with email addresses) for his Patreon members* & more!

In this episode of Fantastical Truth, E. Stephen Burnett, Zackary Russell, and I talk with me about how Christian authors can and should navigate secular publishing markets.







Specifically, we talk about the myth that long ago, Christians and publishing companies lived together in harmony. Then, everything changed when evangelicals got fearful and/or legalistic, so they chose to leave the big publishers and start their own Christian publishers.







If you want to find out what really happened, listen to this episode.