100 episodes

Is making beautiful jewelry your passion, yet you struggle to juggle the business side of your brand? Find out what makes an independent brand truly remarkable and profitable to stand out from your competition. Tune in to Thrive by Design with host, Tracy Matthews. She’s an award winning jewelry designer, Chief Visionary Officer of Flourish & Thrive Academy and Champion for Visionaries at Creatives Rule the World. More importantly, she’s been in your shoes and loves to share her experiences, successes and failures so you can build a business grounded in what you value most.

Each week, she delivers in-depth shows with sales and marketing strategies that consistently work to attract your perfect customers and keep them coming back for more. Plus, she dives deep into the systems and best practices that build a sustainable, profitable business for the long haul. Regardless if your a jewelry designer or a fashion and accessories brand, subscribe and tune in every week. So, join us as we interview major players in the jewelry industry and beyond, and learn how to start, scale and grow your brand from the biggest players in the industry.

Thrive By Design: Business and Marketing Strategy for Fashion, Jewelry and Creative Brands Tracy Matthews

    • Marketing
    • 4.9 • 196 Ratings

Is making beautiful jewelry your passion, yet you struggle to juggle the business side of your brand? Find out what makes an independent brand truly remarkable and profitable to stand out from your competition. Tune in to Thrive by Design with host, Tracy Matthews. She’s an award winning jewelry designer, Chief Visionary Officer of Flourish & Thrive Academy and Champion for Visionaries at Creatives Rule the World. More importantly, she’s been in your shoes and loves to share her experiences, successes and failures so you can build a business grounded in what you value most.

Each week, she delivers in-depth shows with sales and marketing strategies that consistently work to attract your perfect customers and keep them coming back for more. Plus, she dives deep into the systems and best practices that build a sustainable, profitable business for the long haul. Regardless if your a jewelry designer or a fashion and accessories brand, subscribe and tune in every week. So, join us as we interview major players in the jewelry industry and beyond, and learn how to start, scale and grow your brand from the biggest players in the industry.

    EP273: 3 Ways to Identify If Your Marketing is Working or a Waste of Time

    EP273: 3 Ways to Identify If Your Marketing is Working or a Waste of Time

    When you identify which parts of your marketing are working and which parts aren’t, you’ll free up more time by eliminating the aspects of your workload that aren’t getting results.
     
    FREE Masterclass: How to End the Year Strong with Marketing That Matters http://www.flourishthriveacademy.com/strong
     
    Emails That Sell Bundle https://www.flourishthriveacademy.com/ets
     
    Stop Checking Your Likes by Susie Moore https://www.amazon.com/dp/1608686736/ref=cm_sw_em_r_mt_dp_U_lnD1Db011AGB4

    • 24 min
    EP272: Leadership Marketing with Lacy Boggs

    EP272: Leadership Marketing with Lacy Boggs

    How do you design a content marketing strategy that fits your brand, draws in your customers, and stands out in a saturated industry? Lacy Boggs has the answers.
     
    Follow Lacy on Facebook! https://www.facebook.com/ghostbloggergb 
     
    Lacy Boggs Content Direction Agency https://lacyboggs.com/ 


    FREE Editorial Calendar Template https://lacyboggs.com/flourish/ 
     
    Apply for a FREE Business Accelerator Audit https://www.flourishthriveacademy.com/strategy/ 
     
    The Ultimate Holiday Sales Machine https://www.flourishthriveacademy.com/tag/ultimate-holiday-sales-machine/ 

    • 29 min
    EP271: The BIPOC Open Letter with Angely Martinez

    EP271: The BIPOC Open Letter with Angely Martinez

    How one outspoken designer is uniting the jewelry industry and pushing for change. You won’t want to miss this inspiring interview with Angely Martinez.
     
    The BIPOC Open Letter https://bipocopenletter.com/open-letter
     
    Follow Angely on Instagram! https://www.instagram.com/angelymartinezjewelry/
     
    Angely Martinez Jewelry https://angelymartinezjewelry.com/ 
     
    Flourish & Thrive Academy BIPOC Scholarship and Mentorship https://www.flourishthriveacademy.com/scholarship-waitlist/
     
    Wolf & Badger https://www.wolfandbadger.com/us/designers/angely-martinez-jewelry/
     
    Bijules Incubator https://www.instagram.com/bijulesincubator/
     
    Ethical Metalsmiths https://ethicalmetalsmiths.org/
     
    Chicago Responsible Jewelry https://responsiblejewelryconference.com/
     
    Episode #269: From the Streets of Soho to Scaling Online with Lorraine West https://www.flourishthriveacademy.com/from-the-streets-of-soho-to-scaling-online/
     
    The Ultimate Holiday Sales Machine https://www.flourishthriveacademy.com/salesmachine

    • 36 min
    EP270: 3 Ways to Test Your Black Friday Offer Before Cyber Weekend

    EP270: 3 Ways to Test Your Black Friday Offer Before Cyber Weekend

    Now is the time for you to get ahead of your Cyber Weekend promotion to make sure it goes off without a hitch.
     
    The Ultimate Holiday Sales Machinehttps://www.flourishthriveacademy.com/salesmachine
     
    Apply for a Free Business Accelerator Audit https://www.flourishthriveacademy.com/mentorship
     
    The Momentum Program https://www.flourishthriveacademy.com/results
     
    Virtual Trunk Shows That Sell Done For You Bundle https://www.flourishthriveacademy.com/vts
     
    Episode 268: Here's How to Have the BEST Black Friday - Cyber Monday Promotion This Year https://www.flourishthriveacademy.com/heres-how-to-have-the-best-black-friday-cyber-monday-promotion-this-year/
     
    Waitlist for the BIPOC scholarship https://www.flourishthriveacademy.com/bipocmentor
     
    BOLD Apps for Shopify http://affiliate.boldapps.net/apps/product-bundles?ref=flourish-thrive-academy

    • 22 min
    EP269: From the Streets of Soho to Scaling Online with Lorraine West

    EP269: From the Streets of Soho to Scaling Online with Lorraine West

    What do Beyonce, Erykah Badu, and Zendaya have in common? They all love Lorraine West’s Jewelry.
     
    Follow Lorraine on Instagram! https://www.instagram.com/lorrainewestjewelry/
     
    Lorraine West Jewelry http://lorrainewestjewelry.com/
     
    Here We Are Initiative http://nycjewelryweek.com/here-we-are/
     
    Flourish & Thrive Academy BIPOC Scholarship https://www.flourishthriveacademy.com/bipocmentor

    • 51 min
    EP268: Here's How to Have the BEST Black Friday - Cyber Monday Promotion This Year

    EP268: Here's How to Have the BEST Black Friday - Cyber Monday Promotion This Year

    Today’s episode is all about planning, plotting, executing, and pulling off a profitable BFCM Trifecta weekend.
     
    BIPOC Mentorship Program https://www.flourishthriveacademy.com/bipocmentor
     
    Ultimate Holiday Sales Machine https://www.flourishthriveacademy.com/ultimate-holiday-sales/?utm_medium=social&utm_source=instagram&utm_campaign=sales+machine
     
    Episode #267 7 Epic Virtual Trunk Show Ideas to Boost Your Holiday Sales https://www.flourishthriveacademy.com/7-epic-virtual-trunk-show-ideas-to-boost-your-holiday-sales/
     
    Episode #178 The Epic Online Promotion Strategy that Brought in $8200 in 4 Days https://www.flourishthriveacademy.com/online-sales-strategy-brought-in-8200-in-4-days/
     
    Best Of Series #2 EP87: How to Build an Email List for Your Jewelry E-Commerce Business https://www.flourishthriveacademy.com/how-to-build-an-email-list-for-your-jewelry-e-commerce-business/

    • 26 min

Customer Reviews

4.9 out of 5
196 Ratings

196 Ratings

BougieCousin ,

Insightful

Tracy’s insights are spot on. I love that she’s building bridges and creating community.

mustluvsoccer22 ,

Really loving this podcast!

This is the first podcast that I’ve found extremely helpful for my online jewelry business! Thank you so much and keep up the amazing work!!!

Chris Orzechowski ,

Tracy is a genius

Thrive by Design is not your ordinary marketing podcast. Tracy is a fantastic host and she knows how to pull out actionable insights from her guests. You’ll get a ton of good ideas to grow your business from each episode. This is one of the most valuable shows out there if you own a creative business.

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