Tim Soulo is CMO at Ahrefs and in this episode we’re talking about the amazing story of how Ahrefs got to +$50M in ARR with +65% year-on-year growth by ditching expert advice and embracing unconventional wisdom.
The Ahrefs story is nothing short of incredible and they seemingly came out of nowhere to take on heavyweights like Moz and SEMrush in the SEO space. In this episode Tim explains how they did it and he also opens up on their marketing strategy, content playbook, and how they were able to achieve such impressive hypergrowth.
Ahrefs >> https://ahrefs.com/
Why We Charge $7 for Our 7-day Trial Vlog >> https://www.youtube.com/watch?v=09avD7Y4xpc
Bitcoin Billionaires by Ben Mezrich >> https://www.goodreads.com/book/show/41433284-bitcoin-billionaires
The Accidental Billionaires by Ben Mezrich >> https://www.goodreads.com/book/show/6326920-the-accidental-billionaires
Influence: The Psychology of Persuasion
by Robert B. Cialdini >> https://www.goodreads.com/book/show/28815.Influence
How to Win Friends and Influence People
by Dale Carnegie >> https://www.goodreads.com/book/show/4865.How_to_Win_Friends_and_Influence_People
Intercom on Starting Up >> https://www.intercom.com/resources/books/intercom-starting-up
Advance B2B >> www.advanceb2b.com
Follow The Growth Hub on Twitter >> twitter.com/SaaSGrowthHub
Follow Edward on Twitter >> twitter.com/NordicEdward