TNL esports 030: Manny Anekal, Consumer Behavior In A Virtual World The Next Level Esports Podcast

The Next Level esports Podcast 030 features a conversation with Clicksuasion and the topic of "Consumer Behavior In A Virtual World":

We chat about:

-Brand advertising and influence on sales,
-Gamification Strategy
-Effects of additive experiences on UX
-Advantages/disadvantages of soliciting friends to gain in-game incentives
-Motivations for users to purchase virtual equivalents of real world products and services
-Industries that missed opportunities
-Components of a successful partnership
-What would I do in my career differently?

Enjoy the conversation!