30 episodes

Weclome to Trust Matters, The Podcast.  Listeners submit their questions about professional relationships, trust, and business situations to Charles H. Green, CEO of Trusted Advisor Associates. Ask us about your confusing, complicated or awkward situations with clients, management, and colleagues. Email: podcast@trustedadvisor.com or learn more at trustedadvisor.com



Charlie has more than 40 years of experience across management consulting, business development, and sales. He is the co-author ofthe best selling book, The Trusted Advisor. For the past 20 years he's been leading Trusted Advisor Associates. He has an MBA from Harvard and an undergraduate degree in Philosophy from Columbia (He also drove a NYC taxi part-time in college).

Trust Matters, The Podcast Trust Matters, The Podcast

    • Business
    • 5.0, 4 Ratings

Weclome to Trust Matters, The Podcast.  Listeners submit their questions about professional relationships, trust, and business situations to Charles H. Green, CEO of Trusted Advisor Associates. Ask us about your confusing, complicated or awkward situations with clients, management, and colleagues. Email: podcast@trustedadvisor.com or learn more at trustedadvisor.com



Charlie has more than 40 years of experience across management consulting, business development, and sales. He is the co-author ofthe best selling book, The Trusted Advisor. For the past 20 years he's been leading Trusted Advisor Associates. He has an MBA from Harvard and an undergraduate degree in Philosophy from Columbia (He also drove a NYC taxi part-time in college).

    Selling Trust into the Sales Process (Episode 40) Trust Matters,The Podcast

    Selling Trust into the Sales Process (Episode 40) Trust Matters,The Podcast

    Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates, and co-author of The Trusted Advisor. Jennifer from a Telecommunications company writes in and asks, “I know you’ve written about Trust-based Selling. My question is […]

    • 5 min
    Applying Metrics to Immeasurable Services (Episode 39) Trust Matters,The Podcast

    Applying Metrics to Immeasurable Services (Episode 39) Trust Matters,The Podcast

    Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor.



    A solo consultant writes in and asks, "My core services the ‘softer’ side of things – I help clients develop better internal interactions, through focusing on the corporate environment and culture. The problem that arises in my area of work is how do you demonstrate concrete, quantitative results?  I’m being asked by clients, “How do you know it’s working?" or “Can you project how this will impact our revenue?” I'm realizing I don’t have a great answer for these questions. Any thoughts?”

    • 5 min
    Trust in the Time of the COVID-19 Pandemic (Episode 38)Trust Matters,The Podcast

    Trust in the Time of the COVID-19 Pandemic (Episode 38)Trust Matters,The Podcast

    Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A leader in a consulting firm writes in desperately trying to figure out how to manage […]

    • 8 min
    Trust in the Job Hunting Process (Episode 37) Trust Matters,The Podcast

    Trust in the Job Hunting Process (Episode 37) Trust Matters,The Podcast

    Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A technology project manager writes in and asks, “I’ve been responding to postings in my field, […]

    • 6 min
    Does Trust Differ From Salesperson to Sales Management? (Episode 36) Trust Matters,The Podcast

    Does Trust Differ From Salesperson to Sales Management? (Episode 36) Trust Matters,The Podcast

    Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. Dr. Peter Johnson, Clinical Professor of Marketing at Fordham’s Gabelli School of Business in New York. […]

    • 6 min
    Professional Trust 101 (Episode 35) Trust Matters,The Podcast

    Professional Trust 101 (Episode 35) Trust Matters,The Podcast

    Welcome to the newest episode of Trust Matters, The Podcast. Listeners submit their personal questions about professional relationships, trust, and business situations to our in-house expert Charles H. Green, CEO, Trusted Advisor Associates and co-author of The Trusted Advisor. A sales manager from Florida writes us in regards to the podcast’s material, “Great podcast but […]

    • 7 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

jgluski ,

Great

Very interesting material for sales and business.

Top Podcasts In Business

Listeners Also Subscribed To