Types of Strategic Alliance Agreements and Contracts That Maximise Profit And Avoids Rip Offs B2B Growth Think Tank

In the final part of my series on Strategic Alliances, I'm sharing types of strategic alliance agreements and contracts that maximise profit and avoids rip offs.
Not every Strategic Alliance requires a formal contract or agreement, especially things like co-marketing, podcast appearances or other forms of exposure. 
But when there's money, resources or a transfer of IP involved, it can make more sense to understand how these should be structured to protect each party. Just in case...
So check out the episode to learn about your options!
And make sure you check out the rest of the episodes in the series:
Episode 1: What is a Strategic Alliance? (& Why It's The Marketing Strategy That Consistently Outperforms Everything)
Episode 2: 14 Reasons Why You Should Use Strategic Alliances For B2B Business Growth
Episode 3: The REAL Power of Strategic Alliances For Any Business With Ambitions For Growth
Episode 4: The 8 Most Popular And Profitable Types of Strategic Alliances For Small, Medium & Large Businesses
Episode 5: How To Select Your Perfect Strategic Alliance Partner: Tips For Choosing A Players
Episode 6: Why Most Strategic Alliances Are Doomed From The Start (& What To Do Instead)
Episode 7: How To Generate Leads & Clients With Strategic Alliances: 10 Specific Examples
Episode 8: Strategic Alliances For Maximum Exposure, Building Authority & Winning New Business: 10 Simple Ideas
Episode 9: 10 Surprisingly Powerful Ways to Build Your Business through Strategic Alliances
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