24 min

Unbound Merino's Strategy for Growing Into a Multi-Million Dollar Brand Through Crowdfunding, Dan Demsky Minds of Ecommerce

    • Entrepreneurship

Dan Demsky is co-founder of DTC apparel brand Unbound Merino. They've successfully used crowdfunding to get the brand started, and still use it to this day as a growth strategy.

In this episode we talk about storytelling in marketing, dive deep into Dan's strategy for launching through crowdfunding, some actionable tricks for a successful campaign, and how million-dollar brands can still use crowdfunding as a marketing channel.

Dan Demsky is co-founder of DTC apparel brand Unbound Merino. They've successfully used crowdfunding to get the brand started, and still use it to this day as a growth strategy.

In this episode we talk about storytelling in marketing, dive deep into Dan's strategy for launching through crowdfunding, some actionable tricks for a successful campaign, and how million-dollar brands can still use crowdfunding as a marketing channel.

24 min

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