45 min
Understanding Revenue Operations w/ VP of RevOps at Flywire, Carol Chen The RevOps & ABM Alignment
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- Marketing
What drove the shift from SalesOps to RevOps? What are the key functions in RevOps and how do they evolve with company growth? When should a company start RevOps and what are the initial steps?
Romeo Mann sits down with Carol Chen, VP of Revenue Operations, to answer these and more questions.
HIGHLIGHTS:
00:00 Introduction and background04:22 How SalesOps shifted to RevOps07:17 When to implement RevOps10:22 Focus areas in RevOps16:49 RevOps blueprint19:33 Internal RevOps vs Agency23:01 Pre-IPO and Post-IPO dynamics25:52 Shift from growth at any cost to retention29:59 Tools consolidation and ROI33:58 Investing in RevOps35:28 How ABM aligns with RevOps42:32 RevOps Inspirations and resources
Connect with Carol Chen:
LinkedIn | Webpage
Connect with Romeo Mann:
LinkedIn | Webpage
What drove the shift from SalesOps to RevOps? What are the key functions in RevOps and how do they evolve with company growth? When should a company start RevOps and what are the initial steps?
Romeo Mann sits down with Carol Chen, VP of Revenue Operations, to answer these and more questions.
HIGHLIGHTS:
00:00 Introduction and background04:22 How SalesOps shifted to RevOps07:17 When to implement RevOps10:22 Focus areas in RevOps16:49 RevOps blueprint19:33 Internal RevOps vs Agency23:01 Pre-IPO and Post-IPO dynamics25:52 Shift from growth at any cost to retention29:59 Tools consolidation and ROI33:58 Investing in RevOps35:28 How ABM aligns with RevOps42:32 RevOps Inspirations and resources
Connect with Carol Chen:
LinkedIn | Webpage
Connect with Romeo Mann:
LinkedIn | Webpage
45 min