44 episodes

unEDITED is a fortnightly podcast that will explore the opportunities and challenges the retail industry is facing. From fashion, beauty and homeware our retail experts will cover industry topics and shed light on how retailers can create a brighter future. Please rate, review or subscribe to us! You can get in touch at unedited@edited.com or tweet us at EDITED_HQ.

unEDITED: Inside Retail EDITED

    • Arts
    • 5.0 • 5 Ratings

unEDITED is a fortnightly podcast that will explore the opportunities and challenges the retail industry is facing. From fashion, beauty and homeware our retail experts will cover industry topics and shed light on how retailers can create a brighter future. Please rate, review or subscribe to us! You can get in touch at unedited@edited.com or tweet us at EDITED_HQ.

    How to optimize your retail AI ft. Michael Ross, SVP of Retail Sciences

    How to optimize your retail AI ft. Michael Ross, SVP of Retail Sciences

    As reported by Juniper Research, global retail spending on AI is expected to reach $7.3 billion annually by 2022. However, a survey by Sloan Management Review and the Boston Consulting Group found fewer than 40% of companies who have invested in AI had seen business gains from it in the previous three years. So how can retailers make the most of their AI investment?
    With the acceleration of digitalization and adoption towards digitization, retailers are learning quickly that their future depends on how they can leverage technology. But for an industry that’s been slower to adopt, retailers have entered uncharted territories on exactly how to get the most out of its retail AI. 
    Based on his co-authored article in the Harvard Business Review called “Why you aren’t getting more from your marketing AI”, Michael Ross, EDITED’s SVP of Retail Sciences, joins the podcast to share his knowledge of how companies need to use AI to see true value. With an extensive background in retail and technology, Michael is a leader in the industry as the former Co-Founder of both figleaves.com and DynamicAction, a leading retail analytics and AI company recently acquired by EDITED, as well as a non-executive Director of Sainsbury’s Bank and N.Brown. With today’s uncertainty in the retail landscape, Michael shares insight into the business opportunities retailers can get from their AI by simply asking the right questions.

    Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis here. 
    Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

    • 1 hr
    The psychology of fashion and how it impacts consumer behavior ft. Shakaila Forbes-Bell, Founder of Fashion is Psychology

    The psychology of fashion and how it impacts consumer behavior ft. Shakaila Forbes-Bell, Founder of Fashion is Psychology

    Ever wonder why dressing in certain colors boosts your mood? Or why do we seem to step into a time warp every year with trends from past decades on the runways? Well fashion brands are actually applying psychological theories and principles to encourage consumer spending.

    Despite the pandemic’s impact on retailers last year, the global fashion industry is projected to hit $2.25 trillion by 2025, according to Statista. With demand for apparel only getting stronger, understanding the psychology of fashion can ensure brands remain relevant to their consumer base. 
    To understand the connection between clothing and perception, we’re joined by Fashion Psychologist Shakaila Forbes-Bell, who shares her expertise on the psychology behind our fashion choices and how it can inform future trends especially as retailers and brands navigate the post-pandemic era. Besides founding Fashion is Psychology, a platform dedicated to making academic research into fashion psychology more accessible, Shakaila has also worked with global retail brands including Next, Sainsbury’s and AfterPay.  
    Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis here. 
    Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

    • 44 min
    Why digital fashion is the future ft. Cameron-James Wison, Founder of The Digiitals

    Why digital fashion is the future ft. Cameron-James Wison, Founder of The Digiitals

    More fashion retailers are diving head first into the virtual fashion world by getting hot and heavy with digital experiments from virtual fashion shows to live stream shopping. With no end in sight for the trend towards more digital interactions, virtual fashion is emerging as a huge opportunity for brands - both as a revenue stream and a channel for product discovery. 
    An expert in this field, Founder of The Diigitals, Cameron-James Wilson, is best known for his creation of the World’s First Digital Supermodel, Shudu, who has amassed 217k followers on Instagram and has also worked with high-fashion names including Balmain and Louboutin. With over a decade of experience in the industry, Cameron started out as a fashion photographer and visual artist. Now, he runs an all digital modeling agency to demonstrate the potential of 3D fashion modeling and showcases its application for innovative brands. In this episode, Cameron takes us on his journey through the world of digital fashion, the opportunities for retailers and whether NFTs are on their decline. 
    Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis here. 
    Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

    • 46 min
    Unwrapping the wellness benefits of Ayurvedic hair care ft. Akash and Nikita Mehta, Founders of Fable & Mane

    Unwrapping the wellness benefits of Ayurvedic hair care ft. Akash and Nikita Mehta, Founders of Fable & Mane

    K-beauty may be the most popular beauty regimen to come out of Asia, but South Asian beauty is also breaking into the Western world. The secret to healthy hair doesn’t just start and end with shampoo and conditioner - it requires a holistic wellness approach. Fable & Mane, a South Asian owned hair wellness brand, was founded on this core principle so we are excited to be joined by its founders, Akash and Nikita Mehta. 

    After establishing careers in luxury retail, the sibling duo decided to shift gears and create Fable & Mane, which was inspired by ancient Indian secrets based on a holistic wellness approach to achieving healthy and strong hair. They educate our listeners on how they successfully launched their business during the pandemic (where Fable & Mane products were featured in Kourtney Kardashian’s Poosh bundle), as well as educate our audience on the Indian history and traditions behind the brand. So are you ready to adopt this new wave of beauty and haircare?
    Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

    • 51 min
    Mixing comfort and sex appeal, a new look at the lingerie market Ft. Soozie Jenkinson, Head of Design at M&S

    Mixing comfort and sex appeal, a new look at the lingerie market Ft. Soozie Jenkinson, Head of Design at M&S

    From silhouette to fit and fabric, the complexity of designing lingerie products is an understated art. So what are the exciting technologies, innovations, and trends to know about when it comes to lingerie? 
    Like many other apparel categories, the lingerie industry is making strides to be more inclusive and mindful of today’s consumer pain points. M&S is one retailer leading the charge and offering an array of lingerie products to ensure the everyday woman have the right undergarment products for their body. 
    As 1 in 3 British women wears an M&S bra, they are no doubt a leader in this market. With this type of reputation, we’re excited to be joined by Soozie Jenkinson, Head of Lingerie Design at M&S, who is responsible for setting design direction and overseeing product development through the end-to-end process. With over 27 years of experience at M&S under her belt, Soozie walks us through the critical lingerie design elements and processes to consider when it comes to serving this $250 billion market.

    Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

    • 1 hr 21 min
    What does retail in Australia and Poland have in common? Ft. Kayla Marci, Market Analyst at EDITED

    What does retail in Australia and Poland have in common? Ft. Kayla Marci, Market Analyst at EDITED

    Two seemingly drastic retail markets with one similarity. An analysis into the untapped potential of these regions and why major retailers are looking to make headway there. 
    With globalization at full throttle, retailing in the Southern and Northern Hemispheres are more alike than different with consumers hungry for the next trend even during a worldwide pandemic. 
    Thanks to the internet and social media, the cycle of trends can come from the streets or runway, where even an entire region can influence your latest assortment drop. While reopening strategies and vaccination rollouts look different in every region, we explore one of the few unrestricted markets that has emerged as a go-to leader and another with a promising future to become one. 
    Today, Kayla Marci, EDITED’s Market Analyst, shares insights into the opportunities and challenges in the Australian and Polish markets. As a dual citizen and having lived in both regions, she shares data-backed analysis and the cultural nuances retailers should know. 
    Sign up to our weekly Insider Briefing to get the latest industry news and exclusive market analysis here. 
    Don’t forget to rate, review and subscribe to unEDITED! Get in touch at unedited@edited.com if there’s someone you think would be a great guest for our show too.

    • 54 min

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

alinintra ,

Very Insightful!

Really informative podcast on the most relevant and interesting retail topics. Highly recommend for anyone in fashion!

c_d1996 ,

Super relevant podcast

Topics are always on point to what’s happening across the industry. Must listen for anyone already in fashion & retail or those considering joining!

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