42 min
Unsilo Your Multichannel Strategy — With Alex de Fursac Gash and Suzanne Schwartz #Hashtags, The Gartner Marketing & Communications Podcast
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- Marketing
CMOs must balance multichannel marketing complexity with shifting customer priorities — but their strategy for doing so is often less effective than it could be. In this #Hashtags episode, we talk about the insights from Gartner’s multichannel marketing survey and creating a holistic strategy.
CMOs must balance multichannel marketing complexity with shifting customer priorities — but their strategy for doing so is often less effective than it could be. In this #Hashtags episode, we talk about the insights from Gartner’s multichannel marketing survey and creating a holistic strategy.
42 min