16 min

Upgrade Your Portfolio With Case Studies Freelance Road Trip Podcast

    • Entrepreneurship

Case studies help position freelance creatives as strategic problem solvers, rather than technicians or wrists. They present the client's problem, document and record the creative process, and showcase research findings, insights, and process to demonstrate problem-solving capabilities. In this episode I highlight the benefits of using case studies to upgrade your portfolio to attract higher value clients, and what to include in a case study.

Case studies help position freelance creatives as strategic problem solvers, rather than technicians or wrists. They present the client's problem, document and record the creative process, and showcase research findings, insights, and process to demonstrate problem-solving capabilities. In this episode I highlight the benefits of using case studies to upgrade your portfolio to attract higher value clients, and what to include in a case study.

16 min