Used Bike Startup BeepKart Lays Off 130 Employees, Halves Stores Amid Cost-Cutting Measures!

In today's episode, we're diving into the recent cost-cutting measures taken by BeepKart, a Bengaluru-based platform for buying and selling used two-wheelers that has laid off 130 employees, and halved its physical footprint by closing 6 of its 11 stores.

BeepKart’s case shows that even with substantial funding, missteps in market positioning and cost-control strategies can prove to be costly.

Join in to explore, what can founders learn from this case study?