10 min

Using Only Target ROAS Bidding for Standard Shopping Campaigns The Google Ads Podcast

    • Marketing

John Moran shares his strategy of using Target ROAS bidding exclusively for Standard Shopping campaigns. He explains how he does this, how to use it with new accounts, his confidence in applying tROAS, and more.
Guide to Google Ads Bidding Strategies:   
 • Guide to Google Ads Bidding Strategies  

Learn about the Solutions 8 Digital Marketing Services here: www.sol8.com/digital-marketing-services


0:00 Intro
0:09 Using only Target ROAS Bidding for Standard Shopping Campaigns
3:58 Discussion on market competition, brand protection, and adjusting bidding strategies accordingly
10:20 Confidence in applying tROAS


👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/

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👉 Join our You vs. Google Mastermind to get exclusive access to weekly calls and Q&A sessions, insider resources and training, and a private Slack group: https://youvsgoogle.com/


🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

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John Moran shares his strategy of using Target ROAS bidding exclusively for Standard Shopping campaigns. He explains how he does this, how to use it with new accounts, his confidence in applying tROAS, and more.
Guide to Google Ads Bidding Strategies:   
 • Guide to Google Ads Bidding Strategies  

Learn about the Solutions 8 Digital Marketing Services here: www.sol8.com/digital-marketing-services


0:00 Intro
0:09 Using only Target ROAS Bidding for Standard Shopping Campaigns
3:58 Discussion on market competition, brand protection, and adjusting bidding strategies accordingly
10:20 Confidence in applying tROAS


👉 Get free guides, templates, SOPs, checklists, and worksheets to help you grow your business: https://sol8.com/free-stuff/

👉 Get our latest content every Monday, straight to your inbox. Sign up for our newsletter: https://sol8.com/newsletter/

👉 Join our You vs. Google Mastermind to get exclusive access to weekly calls and Q&A sessions, insider resources and training, and a private Slack group: https://youvsgoogle.com/


🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads
on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN

👉 WOULD LIKE TO SCALE AND GROW YOUR BUSINESS WITH PPC?
Sign up for a FREE Action Plan today: a...

10 min