4 min

Using the Seven Elements as a Diagnostic Tool How Clients Buy

    • Marketing

The Seven Elements framework presented in "How Clients Buy" represents a list of ingredients essential for business development success. As such, they can be used to conduct a self-assessment of relative strengths and weaknesses at the firm, practice,

The Seven Elements framework presented in "How Clients Buy" represents a list of ingredients essential for business development success. As such, they can be used to conduct a self-assessment of relative strengths and weaknesses at the firm, practice,

4 min