238 episodes

Stay updated on the latest trends in online video and YouTube marketing. Video Marketing Madness with Ray the Video Guy and Steve Sleeper. New shows every Friday.

Video Marketing Madness Video Marketing Madness

    • Business
    • 5.0 • 15 Ratings

Stay updated on the latest trends in online video and YouTube marketing. Video Marketing Madness with Ray the Video Guy and Steve Sleeper. New shows every Friday.

    YouTube AI Notification Requirements

    YouTube AI Notification Requirements

    Today on Video Marketing Madness - YouTube AI Notification Requirements. Ray talks about the new information request from YouTube when uploading videos.

    Here's what YouTube asks when uploading a video and this comes from the YouTube back office:

    "Do any of the following describe your content?

    Makes a real person appear to say or do something they didn't say or do

    Alters footage of a real event or place

    Generates a realistic-looking scene that didn't actually occur

    Yes/ No

    "To follow YouTube's policy, you're required to tell us if your content is altered or synthetic and seems real. This includes realistic sounds or visuals made with AI or other tools. Selecting "Yes" adds a label to your content. "

    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo

    • 26 min
    Crazy Google and YouTube Updates!

    Crazy Google and YouTube Updates!

    Today on Video Marketing Madness, we have Crazy Google and YouTube Updates! You won’t believe what's going on!!!



    Google just released an algorithm update that many say is the biggest one since Panda in 2010. Websites are getting deindexed, and something seems to be going on with YouTube. Long story short, Google seems to be targeting AI and has a new definition of spam. Listen in as Steve goes into a lot of detail.



    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo

    • 21 min
    How to Run Tik Tok Ads

    How to Run Tik Tok Ads

    Today on Video Marketing Madness - How to Run Tik Tok Ads



    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo



    Here's a good how to article on running Tik Tok Ads https://sproutsocial.com/insights/tiktok-ads/

    • 58 min
    How to Use YouTube Podcast Feature

    How to Use YouTube Podcast Feature

    Today on Video Marketing Madness - How to Use YouTube Podcast Feature - We’ll walk you through that and other new stuff.



    Adding a podcast to your Youtube channel - In the YouTube Studio, click on “Create” upper right, click on “New Podcast”, then click on “Submit RSS Feed” and and then follow the prompts.



    Updates:



    Google tests Nearby Events and Deals local search feature https://searchengineland.com/google-nearby-events-deals-local-business-436759



    Google advertisers are confused between support and sales – we asked for clarification https://searchengineland.com/google-ads-support-sales-clarification-436829



    Google rolls out new Performance Max guide and updates several others https://searchengineland.com/google-new-performance-max-guide-update-436703



    75% of top brands fall victim to fraud in Google Search Ads https://searchengineland.com/google-search-ads-brands-fraud-436871



    YouTube advertising: The ultimate guide https://searchengineland.com/youtube-advertising-the-ultimate-guide-436845



    Google tests ‘highly rated’ call out for Local Services ads https://searchengineland.com/google-tests-highly-rated-local-services-ads-436915



    Video Marketing Madness is made possible by Market Capital Lending. They understand finding funding for your business and real estate opportunities is hard work. They find and secure the financing you need without the stress and uncertainty of the loan process. Visit https://marcaplending.com/

    • 43 min
    Updates and Ray’s new GPT Store App for Optimizing Videos

    Updates and Ray’s new GPT Store App for Optimizing Videos

    Today on Video Marketing Madness - Updates and Ray’s new GPT Store App for Optimizing Videos



    Here are links to the updates:



    Google Ads support is at an ‘all-time low’ – we asked Google why - https://searchengineland.com/google-ads-reps-customer-service-advertisers-low-436434



    Google Ads lays off hundreds of staff amid support crisis - https://searchengineland.com/google-ads-lays-off-staff-support-crisis-436589



    Google is shutting down websites made with Business Profiles - https://searchengineland.com/google-shutting-down-websites-business-profiles-436393



    YouTube rolls out new Shorts editing tools - https://searchengineland.com/youtube-new-shorts-editing-tools-436509



    Microsoft rolls out new AI tool that generates instant banner ads -https://searchengineland.com/microsoft-retail-media-creative-studio-436452



    Microsoft launches Copilot Pro for $20 per month per user - https://searchengineland.com/microsoft-launches-copilot-pro-for-20-per-month-per-user-436526



    YouTube denies ad blocker crackdown is causing browser slowdowns for Premium users - https://searchengineland.com/youtube-denies-ad-blocker-crackdown-slowdowns-premium-436549



    Publish or disconnect episodes from an RSS feed on YouTube - https://support.google.com/youtube/answer/13973017?sjid=5363850725070796513-NA&utm_source=teamyoutube&utm_medium=twitter&linkId=9336641



    GPT Store - Create Apps - customized versions of Chat GPT for specific uses. Ray created an app that SEOs YouTube videos. It's Ray's way of optimizing videos. Ray walks us throught it in this YouTube video https://www.youtube.com/watch?v=zcNttPifO-I

    • 41 min
    More YouTube News You Can Use. Will YouTube ban AI voices?

    More YouTube News You Can Use. Will YouTube ban AI voices?

    Today on Video Marketing Madness – More YouTube News You Can Use. Will YouTube ban AI voices? Listen in!



    There is a new AI technology from YouTube that makes videos. Ray has yet to get his hands on it. What’s more, there’s a rumor YouTube will ban AI voices. We doubt that will happen, but if you use AI voices, be sure to vary them.



    Google makes it easier to buy YouTube reservation ads - https://searchengineland.com/google-easier-youtube-reservation-ads-435856



    X launches its ChatGPT rival: Grok - https://searchengineland.com/x-officially-launches-its-chatgpt-rival-grok-435584



    Google announces April 2024 shutdown date for Google Podcasts - https://arstechnica.com/gadgets/2023/12/google-podcasts-dies-april-2024-youtube-music-migration-tool-goes-live/

    Migrate your Google Podcasts to YouTube Music using this link - https://music.youtube.com/transfer_podcasts



    YouTube adds more formats for Video Reach Campaigns - https://searchengineland.com/youtube-formats-video-reach-campaigns-435739



    Today’s episode is made possible by Movo! Get great microphones, stands, and lights for your videos at http://www.rayslinks.com/movo



    Check out Steve’s YouTube channel – “Steve Sleeper Trains” https://www.youtube.com/c/SteveSleeperTrains

    • 45 min

Customer Reviews

5.0 out of 5
15 Ratings

15 Ratings

mjkoper ,

Great podcast

You guys are great.

Richie $Rich$ ,

Really good content

This is really good content coming from someone that has done video seo for years. He is straight to the point and gives clear concise information you can use with your video marketing

archivalphotographicservices ,

Archival Photographic Services

Ray is fantastic, I do wonder about Steve. This is a very good show whose helpful tips can benefit many other businesses that are related to video but not just video. It's helped mine!
Thanks Ray & Steve.

Top Podcasts In Business

REAL AF with Andy Frisella
Andy Frisella #100to0
The Ramsey Show
Ramsey Network
Money Rehab with Nicole Lapin
Money News Network
Think Fast, Talk Smart: Communication Techniques
Stanford GSB
Young and Profiting with Hala Taha
Hala Taha | YAP Media Network
The Money Mondays
Dan Fleyshman