33 min
Weekly Digital Marketing Update 1/9 | Serial Projects Gaining Traction, Memes of the Decade, Facebook Takes On Deepfakes Of Record | The latest in digital marketing & advertising
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- Management
Digital Ad Market Update: 1/1 - 1/8 2020
Matt and Joe are back in the studio for the first time in 2020 to give you all the latest news of the new decade. Unless you believe the new decade starts in 2021. #MattsOpinion #ItsWrong
Top Stories:
Ad agencies are increasingly being subjected to serial project based work. No more predictable revenue. Time to put your best work forward to keep the client.
Memes have risen to be one of the most profound cultural tools used by people in the 2010s. They can be used for good as well as bad. Memes will continue to play a huge role for all demographics in your brand communication. Get your meme on!
Facebook puts more effort combating deepfakes amidst the current political climate. How they detect these deepfakes? We don't know. Do we look like programmers? At least those who can't discern what's fake for themselves can sleep a little easier.
Articles Mentioned:
Serial Projects: http://bit.ly/37OI96E
Memes: http://bit.ly/36CSr9t
Facebook: https://cnn.it/35Ek6FH
Digital Ad Market Update: 1/1 - 1/8 2020
Matt and Joe are back in the studio for the first time in 2020 to give you all the latest news of the new decade. Unless you believe the new decade starts in 2021. #MattsOpinion #ItsWrong
Top Stories:
Ad agencies are increasingly being subjected to serial project based work. No more predictable revenue. Time to put your best work forward to keep the client.
Memes have risen to be one of the most profound cultural tools used by people in the 2010s. They can be used for good as well as bad. Memes will continue to play a huge role for all demographics in your brand communication. Get your meme on!
Facebook puts more effort combating deepfakes amidst the current political climate. How they detect these deepfakes? We don't know. Do we look like programmers? At least those who can't discern what's fake for themselves can sleep a little easier.
Articles Mentioned:
Serial Projects: http://bit.ly/37OI96E
Memes: http://bit.ly/36CSr9t
Facebook: https://cnn.it/35Ek6FH
33 min